THE COVENANT Car Company, Inc. (TCCCI), the exclusive importer and distributor of Chevrolet automobiles and parts in the country, introduces a new icon of toughness to further strengthen its already powerful selection of pickup trucks — the new Chevrolet Colorado Trail Boss.

The new Colorado Trail Boss, which has a retail price of P1,368,888, was launched at the recent Cebu Auto Show at the Sky Hall SM Seaside City Cebu. The Cebu Auto Show is considered to be the biggest automotive event in the Visayan region.

“For more than 100 years, Chevrolet has relentlessly brought to the global stage legendary and dependable trucks that are built to last,” says Atty. Albert Arcilla, president and chief executive officer of TCCCI. “The introduction of the Colorado Trail Boss to the Philippine market provides exciting opportunity for Filipinos to experience the next level of adventure.”

The Colorado Trail Boss’s powerful drivetrain, superior performance and bold American styling will make daily commutes and weekend adventures more exhilarating by enabling drivers to overcome challenging obstacles along the way.

Breaking the rules of ordinary pickup trucks, the Colorado Trail Boss is equipped with an inline 4-cylinder 2.8-liter Duramax with Variable Geometry Turbo that delivers 200 horsepower and 500Nm of torque. It’s paired with a 6-speed automatic transmission and a sturdy 4×2 drivetrain.

The new pickup truck offering from Chevrolet is fully equipped for adventure with its 800mm water wading capability, one-ton payload capacity, and 3-ton towing capacity.

(L-R) Atty. Albert Arcilla, president and CEO, TCCCI; Franklyn Ong, president and CEO, Genesis Motors Corp.; and Emily Ong, EVP and COO, Genesis Motors Corp., pose beside the new Colorado Trail Boss.

The new Colorado Trail Boss sports a bold design that reflects its American truck heritage. Its exterior design enhancements include a tough and tactical sport bar, aggressive fascia with black Chevrolet bowtie badging on a black grille, sport alloy wheels with 18-inch tires and an impressive Colorado black decal on the tailgate, as well as a Trail Boss badge.

Other highlights of the Colorado Trail Boss include the Chevrolet MyLink infotainment system that provides plug-and-play smartphone connectivity with available Apple CarPlay and Android Auto integration, and electric power steering that provides convenience, accuracy and sharp control.

The new Chevrolet Colorado Trail Boss comes packed with safety features, including dual air bags, Anti-lock Braking System, Electronic Brakeforce Distribution (EBD), Limited Slip Differential (LSD), and engine immobilizer.

The new pickup truck is backed by the Chevrolet Complete Care Program to give customers a worry-free drive. It comes with a special 5-year warranty coverage (3-year bumper-to-bumper warranty plus a 2-year warranty on the powertrain or 100,000 kilometer, whichever comes first).

Chevrolet owners are automatically enrolled in the 24/7 Chevrolet Emergency Roadside Support for 3 years, with an option to renew on the fourth year of ownership. They are also given access to 24/7 Customer Care Hotline and are guaranteed one-hour express service for select services and non-stop service in select service centers.

The new Colorado Trail Boss is now available at all authorized Chevrolet dealerships nationwide.

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