AHG Lab’s venture portfolio company GoGym, a pioneering tech-enabled affordable fitness brand in the Philippines, is set to transform the fitness landscape with its innovative and inclusive approach to bring health and wellness to all Filipinos.
More than just a place to work out, GoGym is a community that embraces everyone’s fitness journey, creating a supportive and connected environment that extends far beyond the gym walls.
“The fitness market in the Philippines presents a significant opportunity with its large, young, and eager demographic,” Co-Founder and CEO Andrew Phillips shared. “However, there is a noticeable gap in the available tiers of gym options. GoGym bridges this gap by offering an aspirational yet affordable fitness brand tailored to the emerging middle class with memberships starting at just P599 per month.”
GoGym stands out as the only digital and tech-enabled gym with memberships in the Philippines. Its app provides membership options, personalized fitness plans, training videos, goal setting, and progress tracking. With the app, GoGym users can also seamlessly pay and pause their membership, as well as refer friends and family and give them discount codes.
“Aside from an all-round fitness app, we are also adding features to improve diet, mental well-being, stress management and sleep quality. We want to make sure Filipinos have all tools and applications at their disposal to better their health,” remarked Mr. Phillips.
The company has ambitious plans to build the dominant mass market discount gym brand in the Philippines.
“Our vision is a world lit with green lights: symbolizing growth, health, and progress for everyone,” says Emma Anderso, co-founder and COO of GoGym. “Our goal is to build accessible and affordable gyms in every corner of the Philippines, providing not only convenient locations in residential neighbourhoods but also in retail areas, office and business districts.”
