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Before buying, Filipino online shoppers visit around 8 websites — Facebook

Filipino consumers are embracing digital shopping, as the pandemic pushes them to be more tech-savvy and deliberate with their purchasing decisions. They are also more willing to buy products from a wider range of online stores, according to a report by Facebook Inc. and Bain & Co.  

More than 16,000 people in Indonesia, Malaysia, Philippines, Singapore, Thailand, and Vietnam took part in the survey conducted in June, with all respondents above 15 years of age.  

Filipinos were found to hop across an average of 7.8 websites before making a purchase decision in 2021, compared to just 4.3 websites in 2020.   

“These findings point to the fact that people increasingly want to feel that they’re making the right purchase decisions. Now is the time for brands to be brave and reimagine the channels and platforms on which they can stand out and be discovered,” said John Rubio, country director of Facebook in the Philippines, in a statement.  

Additionally, 45% of Filipino respondents said they’re willing to try stores they’ve never heard of before, up from 36% the year prior, tied to findings that they purchase from an average of 8.2 product categories in 2021, compared to just 4.7 in 2020.  

With this increase in exploration, 51% of consumers in the Philippines also said they switched their most purchased brand in the last three months — on par with Southeast Asia, based on the report.  

Purchasing decisions are influenced by Environmental, Social, and Governance (ESG) factors, with more than 80% of Filipino respondents saying that they would pay up to 10% more for sustainable and socially conscious products. ESG was also found to be in the top three reasons in Southeast Asia for switching brands, the study showed.  

Findings revealed significant improvement in e-commerce marketplace satisfaction, with the Net Promoter Score in the Philippines jumping to 64% in 2021 from 26% in 2020 — meaning better customer satisfaction.  

“People in Southeast Asia are forming new habits related to online discovery, consideration and purchase,” said Benjamin Joe, vice-president of Facebook in Southeast Asia. “For both new and established brands, these shifts signal the need to rethink traditional e-commerce experiences and find creative ways to inspire and connect with customers online.” — Brontë H. Lacsamana

Crypto wallet MetaMask user base surges, PHL makes up 20%

MetaMask, a non-custodial crypto wallet, grew 1,800% in terms of monthly active users this past year, with 20% of its 10 million user base coming from the Philippines.  

The surge in Filipino users is buoyed by the popularity of NFT (non-fungible token)-based online video game Axie Infinity, which allows players to earn cryptocurrency.   

A cryptocurrency (or “crypto”) is a digital currency that can be used to buy goods and services. Cryptos, which include Bitcoin, Ethereum, and Binance Coin, use an online ledger to secure online transactions.   

Crypto users can either keep their cryptos on a crypto exchange (similar to keeping one’s stocks with a stock broker), or in crypto wallets (see sidebar). 

“Users who hold funds in MetaMask can do much more than hold those funds as an investment. They can use those funds to interact with countless numbers of decentralized protocols and smart contracts,” said Jacob Cantele, MetaMask’s lead of operations, in an e-mail to BusinessWorld 

“They also have custody over their funds. Self-custody is an important step towards freedom, security, and censorship-resistance,” he added.  

MetaMask is both a mobile app and a browser extension that functions as a crypto wallet for the Ethereum blockchain as well as any Ethereum-compatible network like Polygon, Arbitrum, and Optimism.  

The company’s growth — from 545,080 monthly active users in July 2020 to 10,354,279 in August 2021 — has tracked closely with that of Ethereum, which supports a decentralized finance (DeFi) ecosystem with over $80 billion in assets under management.    

MetaMask is run by ConsenSys, a global Ethereum software company, and was founded in 2015 with the aim of making Ethereum usable through web applications.  

The “meta” part of the company name, Mr. Cantele shared, refers to how the wallet allows people to access the decentralized web and control their data and funds. The “mask” part, meanwhile, refers to how the wallet allows users to control which sites can control which accounts, making access to the decentralized web safer.  

USER GEOGRAPHY
In the Philippines, the popularity of the crypto wallet is due to the rise of play-to-earn games like Axie Infinity 

Per a B-Side episode in July, the play-to-earn movement helps meet the demands of an unemployed or underemployed player base. Players collect rewards in the form of NFTs within a game, and convert these to real cash.  

MetaMask, however, isn’t confined to a single game or a single use case.  

“It lets players access thousands of games, to collect art, to engage in commerce, and so much more,” said Mr. Cantele. “MetaMask allows gamers to carry their accounts and NFTs across thousands of applications and sites. A gamer can earn an NFT in one game, and then carry that NFT over to another video game or sell it on an online marketplace.”  

Apart from the Philippines, the top 15 countries using MetaMask are the United States, Vietnam, United Kingdom, China, India, Russia, Brazil, Indonesia, Thailand, Turkey, Germany, France, Canada, and Spain. Asia is the top region in terms of users’ growth.  — Patricia B. Mirasol

 


SIDEBAR | Custodial wallets versus non-custodial wallets  

Custodial wallets are crypto wallets in which the private keys are held by a third-party custodian. Operating like digital banks, these custodians have full control over user funds, with users only able to give permission to send or receive payments. Examples include Coinbase, Voyager, and KuCoin.  

Non-custodial wallets, on the other hand, allow users to hold their private keys, giving them full control of their funds. Examples include ZenGoNuri, and Edge

Pakistan frets over security threats from neighboring Afghanistan

REUTERS

ISLAMABAD — There is growing concern among Pakistani officials about security in neighboring Afghanistan, as the Taliban tries to form a government and stabilize the country following the departure of US and other foreign forces.  

Islamabad is particularly worried about militant fighters from a separate, Pakistani Taliban group crossing from Afghanistan and launching lethal attacks on its territory. Thousands of Pakistanis have been killed in jihadist violence in the last two decades.  

Underlining the security threat within Afghanistan, in the last few days a suicide bombing claimed by an Afghan offshoot of Islamic State outside Kabul airport killed more than 100 people, including 13 US troops.  

A rocket attack on the airport followed, and on Sunday militant gunfire from across the border in Afghanistan killed two Pakistani soldiers.  

“The next two to three months are critical,” a senior Pakistani official said, adding that Islamabad feared a rise in militant attacks along the Afghan-Pakistan border, as the Taliban tried to fill a vacuum left by the collapse of Afghan forces and the Western-backed administration.  

“We [the international community] have to assist the Taliban in reorganizing their army in order for them to control their territory,” the source added, referring to the threat posed by resurgent rival militant groups including Islamic State.  

US officials have repeatedly accused Pakistan of supporting the Afghan Taliban, which fought in a civil war in the mid-1990s before seizing power in 1996.  

Islamabad, one of the few capitals to recognize the Taliban government that was toppled in 2001, denies the charge.  

Pakistan’s government has said that its influence over the movement has waned, particularly since the Taliban grew in confidence once Washington announced the date for the complete withdrawal of US and other foreign troops.  

The official, who has direct knowledge of the country’s security decisions, said Pakistan planned to send security and intelligence officials, possibly even the head of the powerful Inter-Services Intelligence (ISI) agency, to Kabul to help the Taliban reorganize the Afghan military.  

An Afghan Taliban spokesperson did not immediately respond to Reuters’ requests for comment on security relations with Pakistan.  

PAKISTAN EXPECTS TALIBAN COOPERATION 
Though recognition of a new Taliban government was not immediately on the table, the official said, the world should not abandon Afghanistan.  

“Whether we recognize the Taliban government or not, stability in Afghanistan is very important.”  

The official warned that Islamic State Khorasan (ISIS-K), a loosely affiliated offshoot of Islamic State in Syria and Iraq, was actively looking to launch attacks and recruit new fighters.  

Left unhindered, it would almost certainly grow from relatively small numbers currently.  

The United States recently launched two drone strikes targeting ISIS-K militants, including one in Kabul and one near the eastern border with Pakistan.  

The strikes followed a pledge by President Joe Biden that the United States would hunt down the militants behind the recent suicide bombing.  

The Taliban criticized the strikes as a “clear attack on Afghan territory.”  

Pakistan, whose armed forces also possess unmanned drones as well as conventional aircraft, will avoid intervening directly in Afghanistan if at all possible, said the official.  

The Afghan Taliban have reassured their neighbor that they will not allow their territory to be used by anyone planning attacks on Pakistan or any other country.  

But Islamabad expected the Afghan Taliban to hand over militants planning attacks against Pakistan, the official added, or at least force them from their mutual border, where Pakistani troops have been on high alert in recent weeks. — Gibran Naiyyar Peshimam/Reuters

Health workers protest neglect as COVID-19 strains hospitals

PHILIPPINE STAR/ MICHAEL VARCAS
A health worker from St. Luke’s Medical Center demands the release of frontliners’ benefits during a protest held Aug. 30. — PHILIPPINE STAR/ MICHAEL VARCAS

Scores of healthcare workers protested in the Philippine capital on Wednesday to demand an end to what they called government neglect and unpaid benefits, as pressure builds at hospitals fighting one of Asia’s longest-running coronavirus epidemics.  

Protesters wearing protective medical gear gathered around the Department of Health (DoH) and held placards demanding their risk allowances and hazard pay, and the resignation of Health Secretary Francisco T. Duque III.  

Medical staff have been overwhelmed during the pandemic and 103 have died from coronavirus disease 2019 (COVID-19), among some 33,400 coronavirus fatalities in the Philippines.  

“It is sad that many of us have died, many of us became sick, and many have resigned or opted to retire early, yet we are still kneeling before the DoH to give us our benefits,” Robert Mendoza, president of the Alliance of Health Workers, said from the back of a pickup truck.  

President Rodrigo R. Duterte gave health and budget ministries 10 days from Aug. 21 to pay health workers, following nurses’ threats to resign and unions warning of strikes.  

“The government promised it will give the benefits today but up to now, it has not. I pity us because we are the ones begging,” said nurse Nico Oba.  

The Philippine Nurses Association held its own protest virtually to demand better working conditions and more hospital staff.  

Many facilities are overstretched as the highly transmissible Delta variant sees deaths climb and cases soar, like elsewhere in Southeast Asia, where vaccination rates are low compared to Europe and North America.  

The Philippines was the first country outside China to report a coronavirus death and has since logged nearly 2 million cases, including a daily record 22,366 on Monday.  

Mr. Duterte has stood by Mr. Duque during repeated calls for his resignation as far back as last year, the latest after state auditors flagged “deficiencies” in more than $1 billion in COVID-19 spending. — Adrian Portugal/Reuters

Some 30% of global tree species at risk of extinction — report

Heris Luiz Cordeiro Rocha/CC BY-SA 3.0/Wikimedia Commons

Almost a third of the world’s tree species are at risk of extinction, while hundreds are on the brink of being wiped out, according to a landmark report published by Botanic Gardens Conservation International (BGCI) on Wednesday.  

According to the State of the World’s Trees report 17,500 tree species — some 30% of the total — are at risk of extinction, while 440 species have fewer than 50 individuals left in the wild.  

Overall, the number of threatened tree species is double the number of threatened mammals, birds, amphibians and reptiles combined, the report said.  

“This report is a wake-up call to everyone around the world that trees need help,” BGCI Secretary General Paul Smith said in a statement.  

Among the most at-risk trees are species including magnolias and dipterocarps — which are commonly found in Southeast Asian rainforests. Oak trees, maple trees and ebonies also face threats, the report said.  

Trees help support the natural ecosystem and are considered vital for combating global warming and climate change. The extinction of a single tree species could prompt the loss of many others.  

“Every tree species matters — to the millions of other species that depend on trees, and to people all over the world,” Mr. Smith added.  

Thousands of varieties of trees in the world’s top six countries for tree-species diversity are at risk of extinction, the report found. The greatest single number is in Brazil, where 1,788 species are at risk.  

The other five countries are Indonesia, Malaysia, China, Colombia, and Venezuela.  

The top three threats facing tree species are crop production, timber logging and livestock farming, the report said, while climate change and extreme weather are emerging threats.  

At least 180 tree species are directly threatened by rising seas and severe weather, the report said, especially island species such as magnolias in the Caribbean.  

Though megadiverse countries see the greatest numbers of varieties at risk of extinction, island tree species are more proportionally at risk.  

“This is particularly concerning because many islands have species of trees that can be found nowhere else,” the report added. — Oliver Griffin/Reuters

China shuts American Chamber of Commerce in Chengdu, organization says

REUTERS

SHANGHAI — Chinese authorities have instructed an American Chamber of Commerce in the southwestern city of Chengdu to cease operations, officials with the organization said on Tuesday.  

The chamber notified members on Monday that, in accordance with Chinese laws and regulations, it had to stop operations and “no longer carry out any activities in the name of the American Chamber of Commerce in Southwest China.”  

The statement, seen by Reuters, did not provide a specific reason.  

The chamber promotes trade and investment between the United States and the region.  

Benjamin Wang, the group’s chairman, told Reuters by WeChat message that it was in discussions with local authorities about its registration and future direction.  

China’s Ministry of Civil Affairs (MCA) appeared to be enforcing a rule that countries maintain only one official chamber of commerce in the country, Wang said.  

The MCA did not immediately respond to a request for comment.  

The Chengdu chamber is not affiliated with the American Chamber of Commerce in China, a business advocacy group based in Beijing with offices in several other cities.  

In July 2020, China closed the US consulate in Chengdu in retaliation for being ousted from its Houston consulate a week earlier.  

A US State Department spokesperson urged Chinese authorities to work with the chamber to resolve any issues surrounding its registration and future operation, adding that the United States was unaware of any link with the shuttering of the consulate.  

“This closure is only the latest example of how the PRC’s opaque, arbitrary regulatory environment is contributing to an investment climate that is increasingly hostile towards foreign businesses,” the official said, using the acronym for the People’s Republic of China. — Andrew Galbraith and Gabriel Crossley/Reuters 

Ireland to drop almost all COVID-19 restrictions in October

PXFUEL

DUBLIN — Ireland, which had one of Europe’s longest coronavirus disease 2019 (COVID-19) lockdowns, will drop almost all pandemic restrictions in October after one of the continent’s most successful vaccine rollouts, Prime Minister Micheal Martin said on Tuesday.  

From Oct. 22, the requirement for vaccine certificates in bars and restaurants will be dropped, as will all restrictions on the numbers attending indoor and outdoor events.  

As part of a phased easing of restrictions, the government is recommending the reopening of theaters and cinemas at 60% capacity next week and a return of non-essential workers to offices from Sept. 20.  

“Because of the effort of our vaccination team and because you have stepped up to the mark and taken the vaccine when it was offered, we are now entering a whole new phase of the pandemic,” Mr. Martin said in a televised address.  

Almost 90% of adults in Ireland are fully vaccinated as are 80% of those over 12 years old.  

Indoor dining in cafes, bars and restaurants was banned in Ireland for much of the 16 months to July, when the government opened the sector to people with vaccine certificates.  

The Irish government in recent weeks has been heavily criticized by the live-events sector as large concerts took place in the United Kingdom, which dropped most restrictions on July 19 but has a lower level of vaccinations.  

Mr. Martin struck a note of caution, however, warning of an increase in case numbers in the coming weeks before an expected decline.  

“We are very unlikely to ever be able to be rid of the virus completely,” he said. — Conor Humphries/Reuters  

Banned and blocked: LGBT+ websites censored from Russia to Indonesia

UNSPLASH

LONDON — When Russian cities started banning Pride marches, LGBT+ rights activist Mikhail Tumasov took to the internet to make sure his organization kept its voice. But state authorities were quick to catch up.  

Mr. Tumasov said the country’s internet regulator had tried repeatedly to shut down his group’s website under the terms of Russia’s 2013 “anti-gay propaganda” law, which bans the dissemination of LGBT+ information to children.  

So far, his organization — the Russian LGBT Network — has been able to challenge the shutdowns in the courts.  

“Somehow we succeeded,” Mr. Tumasov said.  

“So our website is still up and our social profiles are still up. But not everyone is so successful,” he told the Thomson Reuters Foundation by phone.  

According to a major global report published this week by three rights organizations, 32 different LGBT+ websites were blocked at least once on Russian internet providers between mid-2016 and mid-2020.  

“News websites on LGBTIQ-related topics were most commonly blocked, followed by cultural and human rights sites,” said the report published by OutRight Action International, the University of Toronto’s Citizen Lab and the Open Observatory of Network Interference (OONI).  

Same-sex relations in Russia are legal, but attitudes about sexuality and gender identity remain conservative for the most part.  

In a 2020 referendum, voters backed an amendment to the constitution to allow marriage only between a man and a woman —  effectively closing the door on potential future legislation in favour of same-sex weddings.  

“Governments filter LGBTIQ websites using a variety of methods, but typically consisting of legal and technical methods,” said Irene Poetranto, senior researcher at the Citizen Lab tech human rights group and one of the report’s co-authors.  

These can include passing laws that restrict “pornography” as well as specifically targeted anti-LGBT+ legislation, Ms. Poetranto said in e-mailed comments.  

“For example, in Russia, the anti-gay propaganda law was enacted supposedly to protect children/minors and thus, LGBTIQ website censorship is conducted for the same reason.”  

Russia’s internet regulator Roskomnadzor did not immediately respond to an emailed request for comment.  

‘DANGERS TO NATIONAL SECURITY’  

Besides Russia, the report focused on Indonesia, Malaysia, Iran, Saudi Arabia and the United Arab Emirates (UAE), using software developed by OONI that measures different forms of internet censorship.  

The six countries were chosen because they were known to monitor LGBT+ content, Ms. Poetranto said.  

According to the report, website bans violate Article 19 of the International Covenant on Civil and Political Rights (ICCPR), of which Indonesia, Iran, and Russia are signatories.  

The multilateral treaty says “everyone shall have the right to freedom of expression … (including) freedom to seek, receive and impart information and ideas of all kinds, regardless of frontiers”.  

Of the countries analysed, Iran blocked the highest number of website addresses linked to LGBT+ content.  

“In total, 75 unique LGBTIQ URLs were detected as blocked in (Iran), followed by the UAE, where 51 unique LGBTIQ URLs were found to be blocked,” the report said.  

Five years ago, Indonesia’s government said it would move to ban LGBT+ sites, and at least 38 LGBT+ websites are currently blocked in the country of 270 million people, the study found.  

Lini Zurlia, advocacy officer of regional LGBT+ organization ASEAN SOGIE Caucus, was working at Arus Pelangi, an Indonesian LGBT+ advocacy group, when the government announced the crackdown.  

She said the organization had received a letter from the government saying it was “on the list” of sites to be shut down, though it eventually escaped a ban.  

“The LGBTIQ community is characterized by governments as dangers to national security and threats to the moral fabric of society,” Ms. Zurlia said in emailed comments.  

Indonesia’s Communication and Information Technology Ministry did not immediately respond to a request for comment.  

Local activist groups are not alone in having their websites targeted.  

Grindr, one of the world’s most popular gay dating apps, has been banned in countries including Indonesia, Lebanon, Qatar, Saudi Arabia, Turkey, and the UAE.  

“Grindr is not directly involved in challenging any bans by foreign governments,” a spokesman said in emailed comments.  

“But we are aware of community-based efforts in several places to have bans overturned and strike back against attempts to limit LGBTQ life locally.”  

In Russia, Mr. Tumasov said the internet provided a vital social lifeline to LGBT+ people, with the website clampdown reflecting broader discrimination and disregard for their rights.  

“The LGBTI community’s freedom of speech is suffering from a lot of threats from homophobic people,” he said. — Hugo Greenhalgh/Thomson Reuters Foundation 

Doctor’s orders: ‘Nature prescriptions’ see rise amid pandemic

UNSPLASH

WASHINGTON — When Annette Coen went for a health check-up last summer in Washington state, she and her doctor discussed concerns around her weight and asthma. Then her doctor offered a novel prescription: regular hikes in the woods.  

He gave Ms. Coen a one-year pass to Washington’s state park system and told her to “go for walks, go camping, do what you need to do,” Ms. Coen, now 53, told the Thomson Reuters Foundation.  

A year on, she said the park prescription was a “great experience” for her and her whole family. “I have lost 30 pounds (13.6 kg) since April this year … just being out and about,” she said.  

With the coronavirus disease 2019 (COVID-19) pandemic highlighting the health benefits of spending more time outdoors, a growing faction of the US medical community is prescribing time outside the same way they would traditional medication.  

The idea of writing out park or nature prescriptions has taken hold particularly among pediatricians.  

“It all came together” during the pandemic, said Maya Moody, president-elect of the Missouri chapter of the American Academy of Pediatrics (AAP), pointing to spikes in childhood anxiety and pediatric obesity since the coronavirus outbreak started.  

With lockdowns keeping children indoors, “we were seeing 30-, 50-, 60-pound weight gains,” said Ms. Moody, who attends to around 3,000 low-income children in the St. Louis area.  

This April, she became one of about a dozen pediatricians across the state who have started offering nature prescriptions.  

“When I give a prescription, it’s specific, just like an antibiotic. They use it for this many days, and I say go to this park,” she explained.  

Buy-in has differed with different age groups, Ms. Moody noted, with younger children and their parents being more open to the approach but teenagers expressing skepticism.  

“Sixteen- and 17-year-olds look at me and say, ‘You want me to get off TikTok and get an actual tick in the woods?’” she said.  

But Ms. Moody said the fact that doctors and health experts are now seriously looking at how something as simple as a walk in the park can help patients is exciting.  

A spokesperson for the AAP said the group is forming a committee on the issue of nature prescriptions but declined to offer additional details.  

TAKE A WALK  

Nature prescriptions are still new, so there is little data on their effectiveness, but one 2018 analysis by researchers from Britain’s University of East Anglia did find they “may have substantial benefits”.  

There has been much more research done on the general benefits of being outdoors — in one example, starting next month, a study supported by the Welsh government will look at the benefits of treating hospital patients outside.  

In more than 500 scientific studies in recent years, researchers have linked time spent in nature with decreased anxiety, reduced risk of obesity, and even reduced overall mortality, said Maryland-based pediatrician Stacy Beller Stryer.  

Ms. Stryer is also associate medical director with Park Rx America, an online platform that helps medical professionals write nature prescriptions.  

Using its database of thousands of parks and public lands, prescribers can filter by activity, distance from a patient’s home and amenities such as playgrounds.  

“Once [the patient] decides on where to go, the prescriber talks about what they should do — maybe walk a dog? And how often — maybe every Monday, Wednesday and Friday for 30 minutes?” she said.  

Writing out an actual prescription for time in nature gives patients a useful extra push, said Brent A. Bauer, research director of integrative medicine and health at the Mayo Clinic in Minnesota.  

“More than half of my patients who receive a ‘prescription’ for time in nature go ahead and do so successfully,” he said.  

A census of park prescription programs last year estimated that there were more than 100 nationwide.  

The Pittsburgh Parks Conservancy began a pilot program in collaboration with the UPMC Children’s Hospital of Pittsburgh in 2016, after a pediatric resident was leading patients in a weight management clinic, said Kathryn Hunninen, a senior manager with the conservancy.  

“He wanted to encourage patients to get outside but didn’t know where to send them,” she said.  

“This started with an inquiry from him to the parks system and has blossomed from there.”  

In a 2018 survey, more than 80% of personnel at participating Pittsburgh clinics said they were frequently recommending that patients visit parks.  

Last year, Salt Lake County in Utah offered park prescriptions to its employees “to improve or maintain physical and mental health while building sustainable health behaviors,” Sarah Kinnison, who oversaw the program, said in an email.  

That first year, 335 employees participated, and the county is running the program again this fall.  

FINANCIAL STABILITY  

While more doctors are looking at using time outside as a medical strategy, park prescription programs face issues of access.  

In low-income neighborhoods, parks are four times smaller and more crowded on average than parks in high-income areas, said a study released last year by the Trust for Public Land, a nonprofit that analyzed government data from 14,000 US towns and cities.  

It also remains unclear how to keep the programs financially sustainable. Currently they have to rely on ad hoc funding, often cobbled together from grants, philanthropy or as publicly funded pilot projects.  

The costs involved are not particularly high, but they do exist, said Bradford S. Gentry, co-director of the Center for Business and the Environment at Yale University.  

They could include the costs of park passes, the salaries of community health workers and park workers to coordinate and lead programs, and transportation to and from the green space, he said.  

“If there are all of these [health] benefits, how do we move from grant funding or public funding to health systems funding?” asked Mr. Gentry, who focuses on the intersection of health and land conservation.  

“I haven’t found an answer yet.”  

The US Department of Health and Human Services did not respond to a request for comment.  

Mr. Gentry pointed to Oregon, where work is underway to try to address the funding issue by requesting that certain federal rules be waived involving Medicaid, the US government’s health care program for low-income people.  

Every five years states have the opportunity to request such a waiver, if they can show it will result in better care and cost no extra money, said Lori Coyner, who was the state’s Medicaid director until July and is now senior Medicaid policy adviser at the Oregon Health Authority.  

The state’s waiver request is due in December, when it plans to ask for more flexibility in how local organizations address health issues.  

“We believe there is real opportunity to use some of these Medicaid dollars … to promote spending more time outdoors,” Ms. Coyner said. — Carey L. Biron/Thomson Reuters Foundation

E-commerce websites drive sales, according to SMEs

PIXABAY

Businesses that invest in their own e-commerce websites benefit from an increase in customer transactions and sales, according to entrepreneurs who participated in an Aug. 31 webinar organized by GoDaddy, a domain registrar and web hosting company. 

Honest Junk, a healthy snack line, gets 43% of its sales from its website, with retail partners contributing an additional 12%. The brand launched its website in June 2018, several months after relying on Google Forms. 

“We wanted to carve out a place on the Internet, and then from there branch out to brick-and-mortar retail partners,” said Christina T. Lagdameo, co-owner of Honest Junk. “Our website is the biggest proponent for our sales. Everything falls around it. Once they [customers] get to the website, it’s a captured audience.” 

Social media’s primary role, Ms. Lagdameo added, is to drive customers to the business’s website.  

Pearl Janine De Guzman, owner of marketing service company Staffz, compared having a website to fishing in one’s own pond and relying on social media platforms to fishing in a pond that’s not yours. 

“When that pond gets saturated, you’ll need to find another one to fish in. Why not create your own?” she asked. A website, she added, allows a business to nurture customer relationships through lead magnets — content given away in exchange for contact information — such as e-mail newsletter signups. 

She advised small businesses that aren’t tech savvy to use a hosting platform that makes it easy to maintain the website from the backend.  

Finding one need not be costly, said Jade Christian Tamboon of GoDaddy. 

“Product-based businesses probably need a bit more of an investment because of the [digital] infrastructure required, but any business owner can benefit from having a dot com,” he said. “A domain can cost less than P1,000 a year.” 

GoDaddy’s senior security analyst Ben Martin, meanwhile, said security should be a priority from the get-go: “Most don’t think about hacking until they get hacked, and then the sky falls and they panic.  

While GoDaddy takes care of the server security, businesses are responsible for website security and reducing security threats such as phishing, malware, and credit card theft. 

Compromised websites are blacklisted by antivirus companies and penalized by payment processing firms. Businesses that own them also suffer from a damaged reputation. 

“Clients won’t trust your website anymore, and that’s what it comes down to at the end of the day,” Mr. Martin said. 

According to GoDaddy’s 2020 Global Entrepreneurship Survey, Filipino entrepreneurs are looking to learn more about digital technologies that can help drive sales for their businesses. Forty three percent (43%) of survey respondents expressed interest in having a website, while 38% said they are interested in e-commerce portals. — Patricia B. Mirasol

SM Supermalls kicks off ‘Ber’ months with buy one, take one food deals

September is here and on this auspicious day, we welcome the start of the “Ber” months. This year, a lot of us are buckling down at home in various stages of ECQ and MECQ but SM Supermalls has your taste buds covered — twice over! Today, all you foodies who are tired of homemade food — there’s loads of BUY ONE, TAKE ONE deals from your favorite food chains. From pizza to milk tea, and everything in between, SM Supermalls has your tummy covered.

Pizza is better when it’s buy one, take one, so more of your family and friends share the pie with some to keep! At Shakey’s, get 2 18-inch Pizza Americanas for the price of 1 with your Shakey’s Supercard.

Looking for other pizza options? At Pizza Hut, you can enjoy two Regular Super Supreme or Meat Lovers Pan Pizzas at P599 or two 9-inch New Hawaiian Lovers Pan Pizzas for P299! At Yellow Cab, for P499, you can score a 9-inch Pepperoni, Hawaiian, Garden Special, BBQ Chicken, or Manhattan Meatlovers pizza and get one cheese pizza for free! Craving for more? Greenwich is offering buy one, take one deals on their 9-inch, 12-inch, and 15-inch pizzas too.

And here’s more! McDonald’s is giving a free Hot Fudge Sundae when you order their 2-piece Chicken McDonald’s ala carte. Burger King, on the other hand, is offering a buy one, and get two, X-Tra Long Chicken Jr.; and for dessert, you can buy one, take one Mini Chocolate Sundae for only P29. At Kenny Roger’s you can also buy one and get one Baked Mac & Cheese, Tex Mex, or muffin for free.

And there are snack options too! Buy two pretzels and get one for free at Auntie Anne’s; or buy one Beef or Chicken Shawarma and get one of the same variant for free at Shawarma Shack.

Stock up on your favorite milk tea because today is your chance to score double. At Macao Imperial Tea, you can buy one Cheesecake and Pearl Milk Tea Monster size and take one Cheesecake and Pearl Milk Tea in alto size; or buy one Black Pearl Tea and take one for free for only P199.

At Infinitea, you get one large Wintermelon Tea to get one large Apple or Lychee Fruit Tea for free, while at Chatime, you can buy their Milk Tea with Purple Rice to enjoy another one for free.

 

Yes, it’s September 1 and it’s going to be one “bellygood” time at SM, with all the Buy 1, Take 1 deals to enjoy!

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August inflation likely over target

INFLATION in August likely exceeded the Philippine central bank’s target as prices of food staples and utility rates rose, Governor Benjamin E. Diokno said on Tuesday.

The consumer price index probably rose by 4.1% to 4.9% last month, faster than the 2-4% target of the Bangko Sentral ng Pilipinas (BSP), he told reporters in a Viber group message.

“The BSP will continue to monitor emerging price developments to help ensure that its primary mandate of price stability conducive to balanced and sustainable economic growth is achieved,” he said.

If realized, price increases would have been much faster than the 2.4% a year earlier and 4% in July, when inflation was within target for the first time this year.

“Higher prices for liquefied petroleum gas (LPG), Meralco (Manila Electric Co.) electricity [rates] and key food items along with the depreciation of the peso are sources of upward price pressures during the month,” Mr. Diokno said.

The Philippine Statistics Authority will release August inflation data on Sept. 7.

Oil companies increased LPG prices by P3.27 to P3.35 a kilo or by as much as P37 for an 11-kilogram cylinder effective Aug. 1 according to Energy department data. Auto LPG prices also rose by P1.85 to P1.87 a liter.

Meralco said the overall rate for the month increased by P0.0965 per kilowatt-hour (kWh) to P9.0036 from P8.9071 in July on higher transmission charges.

Mr. Diokno also cited the weak peso, which had been moving around the P50-per-dollar mark in recent weeks, although it slightly appreciated due to muted activities amid tighter restriction measures in August due to a new wave of coronavirus infections.

It weakened by P1.737 or 3.49% against the dollar to P49.76 on Tuesday from its P48.023 finish on Dec. 29.

On the other hand, falling domestic oil and rice prices could offset inflation, Mr. Diokno said.

Based on the Energy department’s price monitor, oil companies this month cut the prices of gasoline and diesel by about 95 centavos a liter, while kerosene prices fell by P2 a liter.

Prices have increased by P12.45 a liter for gasoline, P9.35 a liter for diesel and P7.40 a liter for kerosene this year.

At its Aug. 12 policy review, the central bank raised its inflation forecast for the year to 4.1% from 4%, as it expects inflation to breach this year’s target. It also increased its inflation forecast for 2022 and 2023 to 3.1% from 3%.

BSP Deputy Governor Francisco G. Dakila, Jr. said their higher inflation forecast took into account higher global crude and nonoil prices, the weaker peso and concerns about slow pork imports.

Inflation in the seven months through July was 4.4%, higher than the BSP’s 2-4% goal.

Faster price increases in the previous months had been blamed on low pork supply amid an African Swine Fever outbreak. The government has imposed lower tariffs for pork, while increasing the minimum access volume threshold for these products.

The Monetary Board kept the key policy rate at 2% at its last meeting, citing the need to support the economy after renewed coronavirus lockdowns amid a fresh surge in infections probably due to a more contagious Delta variant.

It will meet again on Sept. 23 to review the policy settings. — Luz Wendy T. Noble