Home Blog Page 186

Untreated obesity, a growing health crisis – experts

PIXABAY

Health experts on Tuesday warned that delaying treatment for obesity, described as “a growing health crisis,” could increase the prevalence of cardiovascular, kidney, and metabolic (CKM) diseases.

The call was led by the Philippine College of Endocrinology, Diabetes and Metabolism (PCEDM), noting that more than 39.8% of Filipino adults are classified as obese and 17.3% are overweight.

Experts warned that these conditions significantly increase the risk of diabetes, hypertension, and chronic kidney diseases (CKD), which rank among the top causes of mortality among Filipinos based on recent data.

“Obesity is more than just a lifestyle problem; it’s a chronic disease that is often overlooked and influenced by factors like genetics, eating habits, and our environment,” Dr. Elaine C. Cunanan, vice president of PCEDM, said in a statement.

The call was formalized through a memorandum of agreement signed by PCEDM, the Philippine Heart Association (PHA), the Philippine Society of Nephrology (PSN), and the Philippine Association for the Study of Overweight and Obesity (PASOO).

The partnership signaled a coordinated, multi-specialty effort to curb obesity and prevent its associated life-threatening complications.

Ms. Cunanan said the collaboration marked a united front among specialists against obesity, which they described as a growing health crisis.

“Through this alliance, we aim to raise awareness and encourage Filipinos to take proactive steps toward better health, preventing obesity from progressing to serious CKM complications,” she said.

Health experts urged legislators to integrate obesity care at all levels of the health system and to foster environments that make healthy choices easier for Filipinos.

They also emphasized the importance of coordinated and proactive action to reduce the burden of obesity in the country.

Meanwhile, health experts in their respective specializations warned of complications driven by obesity.

Dr. Lourdes Ella G. Santos, a cardiologist and Director I at PHA, said more young Filipino adults are being diagnosed with diabetes and hypertension, mainly driven by obesity.

“Excess weight puts a dangerous strain on the heart and increases the risk of heart attacks and strokes,” Ms. Santos said in a statement.

Obesity is also a major contributor to the development of CKD, according to Dr. Ricardo A. Francisco, a kidney specialist and president of PSN.

“Kidney damage develops silently, so most people discover problems only at an advanced stage, when dialysis or a transplant may be needed,” Dr. Francisco said.
He noted that prevention includes awareness and regular screening to detect problems early.

Dr. Nemencio A. Nicodemus, president of the Philippine College of Physicians, also linked obesity to the development of fatty liver disease, obstructive sleep apnea, and cancers of the breast, colon, and prostate

Early and sustained intervention is emphasized by Dr. Luzviminda S. Katigbak, president of PASOO, through the adoption of healthy habits and regular screening.

She also said that better access to healthcare and strong support networks are essential for effective prevention and treatment of obesity.

The unified advocacy is themed “8 Billion Reasons to Act on Obesity: Stronger Heart, Healthier Kidneys, Better Diabetes Control,” in observance of Philippines Health Month, World Obesity Day, and World Kidney Day. — Edg Adrian A. Eva

Combatants in Mideast war trade more airstrikes as Iran clamps down on dissent

AN IRANIAN MISSILE flies toward Israel, amid the US-Israel conflict with Iran, as seen from Jerusalem, March 11, 2026. — REUTERS/JAMAL AWAD TPX IMAGES OF THE DAY

DUBAI/TEL AVIV/WASHINGTON — The US and Israel traded airstrikes with Iran’s military across the Middle East as the besieged Tehran government warned its state security forces were ready with “fingers on the trigger” to confront any revival of anti-government protests.

Following an exchange of some of the heaviest bombardments in the region yet on Tuesday, the combatants renewed their attacks on opposing targets in Israel, Lebanon and the Gulf early on Wednesday as the war stretched into its 12th day.

The conflict has effectively blocked vital shipping lanes through the Strait of Hormuz, halting the flow of one-fifth of the world’s fossil energy supplies from the petroleum-rich Gulf.

But after a major surge in crude oil prices on Monday, global energy prices have tumbled, and stock markets rebounded as investors bet that US President Donald J. Trump would seek to end the war soon.

Adding to market optimism, the International Energy Agency has proposed the largest release of oil reserves in its history to further stabilize crude prices, the Wall Street Journal reported on Tuesday, citing officials familiar with the matter. Reuters could not immediately verify the report.

Nevertheless, Iran’s Islamic Revolutionary Guard Corps vowed to block oil shipments from the Gulf unless US and Israeli attacks ceased. And airstrikes between the two sides showed no immediate sign of abatement.

The Revolutionary Guards said it fired missiles on Tuesday evening at Qatar’s US-run Al Udeid base and the Al Harir base in Iraq’s Kurdistan, followed by drone attacks on a gathering of US troops at Al Dhafra air base in the United Arab Emirates (UAE) and Juffair naval base in Bahrain.

Early on Wednesday, Iranian state media reported another round of attacks was unleashed on US military installations in Bahrain.

A drone struck a major US diplomatic facility in Iraq on Tuesday but there were no injuries, and everyone was accounted for, according to a US official and an internal State Department alert.

The United Kingdom Maritime Trade Operations said it had received a report of an incident off the UAE coast, with the master of a vessel reporting it sustained damage from a suspected but unknown projectile.

IRANIAN MISSILE BARRAGE DRIVES ISRAELIS TO SHELTERS
Overnight into Wednesday morning, millions of Israelis were repeatedly driven into bomb shelters as the military warned Iran had launched missiles toward Israel, a sign that Tehran retains the capacity to strike Israel after nearly two weeks of hostilities.

The sound of explosions from air defenses intercepting the rockets punctuated the pre-dawn darkness as air raid sirens blared and Israelis scrambled to safe rooms and shelters. There was no immediate word of whether any of the missiles reached the ground.

The latest attacks from Iran roughly coincided with a new Israeli barrage on Beirut aimed at rooting out the Iran-backed group Hezbollah, which has fired into Israel from Lebanon in solidarity with the Tehran government.

The night before, Tehran residents reached by Reuters described what they called the war’s most intense night of bombardment.

“It was like hell. They were bombing everywhere, every part of Tehran,” a resident said by phone, speaking on condition of anonymity for security reasons. “My children are afraid to sleep now.”

Ending the war quickly would appear to preclude toppling Iran’s leadership, which held large-scale rallies on Monday in support of its newly named supreme leader, Mojtaba Khamenei, a hardliner chosen to succeed his father, who was killed on the war’s first day.

Many Iranians want change and some openly celebrated the death of the elder Ali Khamenei, weeks after his security forces killed thousands of people to put down anti-government protests.

TEHRAN WARNS AGAINST PROTESTS
But there has been little sign of protest during the war, and Iran moved to clamp down further on internal dissent days after Mr. Trump exhorted Iranian citizens to seize an opportunity afforded by US and Israeli attacks to rise up and overthrow their government.

Fearing a revival of anti-government demonstrations, Iran’s police chief Ahmadreza Radan warned that “anyone taking into streets at the enemy’s request will be confronted as an enemy not protestor.”

“All our security forces have their fingers on the trigger,” Mr. Radan told state television.

Iran also arrested dozens of people, including a foreign national, accused of spying for the country’s “enemies,” the intelligence ministry said on Tuesday.

The White House on Tuesday reiterated Mr. Trump’s threat to hit Iran hard over moves by Tehran to stop the flow of energy supplies through the Strait of Hormuz. The US Central Command said 16 Iranian mine-laying vessels had been “eliminated” near the strait on Tuesday.

More than 1,300 Iranian civilians have been killed since the US and Israeli airstrikes began on Feb. 28, according to Iran’s United Nations ambassador, Amir Saeid Iravani. He said nearly 8,000 homes have been destroyed, along with 1,600 “commercial and service centers” and dozens of medical, educational and energy-supply facilities.

Scores have also been killed in Israeli attacks on Lebanon, while Iranian strikes on Israel have killed at least 11 people.

Iran has struck US military bases and diplomatic missions in Arab Gulf states but also hit hotels, closed airports and damaged oil infrastructure.

In addition to seven US soldiers killed in the conflict, the Pentagon on Tuesday estimated about 140 American troops have been wounded. Reuters

Six killed in Swiss bus fire that may have been deliberate

REUTERS

GENEVA — At least six people died and three others were injured in a bus fire on Tuesday in a small town in western Switzerland, in what police said may have been a deliberate act following reports that a person on board set fire to themselves.

Police said the bus became engulfed in flames on a road in Kerzers, a town in the canton of Fribourg, about 20 kilometers (12 miles) from the Swiss capital, Bern.

“At this stage, we have elements suggesting a deliberate act by a person who was inside the bus,” said Frederic Papaux, a spokesperson for Fribourg police.

Investigators were looking into reports that a person had poured fuel on themselves, said Christa Bielmann, another local police spokesperson. It was too early to say whether the incident was terror-related, she told a press conference.

Three injured people were taken to hospital, police said. Two other people caught up in the blaze also received attention but did not need to be hospitalized.

Passengers were seen escaping from the burning bus, panicked and injured, Mr. Papaux said, adding that no other vehicle was involved.

Swiss media outlet 20 Minutes said it had seen a video taken at the scene in which an injured person said: “A man set himself on fire. He poured gasoline over himself and then lit himself.”

Video after the flames were extinguished showed the charred remains of the vehicle, a yellow so-called Postauto.

Swiss President Guy Parmelin offered his condolences and said the incident was being investigated.

“It shocks and saddens me that once again people have lost their lives in a serious fire in Switzerland,” he said in a statement on X, noting investigations were under way. In January, Switzerland was rocked by a fire in a bar in the Swiss ski resort of Crans Montana that killed 41 people and injured 115. — Reuters

Three vessels hit by projectiles in Strait of Hormuz

STOCK PHOTO | Image by Gerhard Traschütz from Pixabay

DUBAI  – Three vessels have been hit by unknown projectiles in the Strait of Hormuz, maritime security agencies and sources said on Wednesday, as one of the strikes led to a fire onboard a ship and forced most of its crew to evacuate it.

The Thailand-flagged bulk carrier Mayuree Naree was targeted and damaged approximately 11 nautical miles north of Oman, two maritime security sources said.

The United Kingdom Maritime Trade Operations (UKMTO) said later, referring to the incident, that the fire had been extinguished and that there was no environmental impact. Necessary crew remained on the vessel.

Earlier, the Japan-flagged container ship One Majesty had sustained minor damage from an unknown projectile 25 nautical miles (46 km) northwest of Ras Al Khaimah in the United Arab Emirates, two maritime security sources said.

Its crew members are safe, and the vessel is sailing towards a safe anchorage, the sources added.

A third vessel, a bulk carrier, was also hit by an unknown projectile approximately 50 miles northwest of Dubai, maritime security firms said.

The projectile had damaged the hull of the Marshall Islands-flagged Star Gwyneth, maritime risk management company Vanguard said, adding that the vessel’s crew were safe.

Traffic through the Strait of Hormuz, a key artery accounting for about 20% of global oil and gas supply, has dropped rapidly since the Iran conflict began on Feb. 28.

The latest incidents increase the number of ships that have been attacked since the conflict began to at least 14. Reuters

IEA proposes largest ever oil release from strategic reserves, WSJ says

REUTERS

THE INTERNATIONAL Energy Agency (IEA) has proposed the largest release of oil reserves in its history to restrain soaring crude prices amid the US-Israel war with Iran, the Wall Street Journal (WSJ) said on Tuesday, citing officials familiar with the matter.

The release would exceed the 182 million barrels of oil that IEA member nations put on the market in two releases in 2022 when Russia launched its full-scale invasion of Ukraine, the newspaper said.

The IEA called for an extraordinary meeting of members on Tuesday, with nations expected to decide on the proposal the following day, the paper added.

The plan would be adopted if there were no objections, it said, but protests by even one country could delay the effort.

On Tuesday, Group of Seven (G7) energy ministers stopped short of agreeing on a release of strategic oil reserves, asking the IEA to assess the situation instead.

“Although no country currently faces a physical shortage of crude, prices are rising sharply, and leaving the situation unattended is not an option,” a G7 source told Reuters.

“G7 countries are generally supportive of an IEA coordinated oil stock release,” the source added, speaking on condition of anonymity.

However, the actual release cannot start immediately because decisions on aspects such as total volume, country allocations, and timing require further discussion, the source said.

“The IEA secretariat is expected to propose scenarios, based on expected market impact, and outreach may extend to non-IEA members like China and India.”

The IEA and the White House did not immediately respond to Reuters’ requests for comment.

IEA member South Korea is participating in the discussion “and reviewing its position,” a spokesperson for the country’s industry ministry said on Wednesday.

US crude CLc1 and Brent crude futures LCOc1 dropped after the Wall Street Journal report.

Benchmark oil prices had lost ground earlier on Tuesday, following the previous day’s surge to almost four-year highs, after US President Donald J. Trump predicted the war in the Middle East could end soon. — Reuters

South Korea finds faulty approvals at airport where Jeju Air plane crashed

RESCUE WORKERS take part in a salvage operation at the site where an aircraft crashed after it went off the runway at Muan International Airport in Muan, South Korea, Dec. 29, 2024. — REUTERS

SEOUL — South Korea’s transport ministry cut construction costs and approved improper airport safety structures for more than two decades, the state auditor said in a report on aviation safety management after a Jeju Air crash that killed 179 people.

The December 2024 crash involved a Boeing 737-800 which was struck by birds, belly-landed and overran the runway at Muan International Airport, killing almost everyone on board after it struck a concrete support for a localizer antenna. The only survivors were two flight attendants at the rear of the plane.

The Board of Audit and Inspection said in a report published on Tuesday that the ministry built a 2.4 meter (7.9 ft) high concrete embankment upon which to place the localizer – a landing guidance system – at Muan airport in order to reduce earthwork costs, without adequately reviewing relevant rules.

Under international standards, localizer structures should be designed to break apart easily upon aircraft impact.

The ministry is responsible for airport construction. It hands operations to Korea Airports Corp (KAC) but remains responsible for safety certification.

The auditor said the ministry wrongly approved 14 non-compliant localizer installations at eight airports including Muan, Gimhae and Jeju. It also said that, for up to 22 years, the ministry certified operating permits and approved regular inspections that erroneously found frangibility standards had been met.

It identified broader shortcoming in bird-strike prevention and other aspects of air safety management, and notified the ministry of 30 cases of wrongdoing or procedural failure.

The Ministry of Land, Infrastructure and Transport said it “humbly accepted” the findings and would take strict follow-up measures, including localizer improvement and stronger bird-strike prevention.

A KAC spokesperson said the airport operator is in the process of reflecting improvements recommended by the report.

Jeju Air did not answer phone calls seeking comment.

A separate government-commissioned report found the crash might not have been deadly if there had not been a concrete embankment at the end of the runway, an opposition lawmaker said in January, citing a simulation contained in the report.

A full investigative report is pending public disclosure. It has missed a one-year deadline for the release of a progress report.

The Muan airport has been closed since the crash. It is unclear when it will reopen. — Reuters

Golden Haven to launch Elyseé, a new columbarium in Angeles City

Golden Haven Memorial Parks, known as The Gold Standard in Memorial Care, is set to launch Elyseé, an upcoming columbarium located within Golden Haven Memorial Park Angeles in Brgy. Sapalibutad, Angeles City.

Elyseé will be the first fully air-conditioned columbarium in Pampanga, offering families a dignified and comfortable space designed for quiet reflection. It also provides a modern and elegant alternative to traditional lawn lots, addressing the evolving needs of today’s families.

Designed as a true one-stop destination for end-of-life planning, the estate brings together columbarium niches, memorial chapels, and memorial lots within one secure and accessible location. Golden Haven Angeles also carries Golden Future Life Plans, allowing families to plan ahead through flexible and affordable memorial plan that ensures protection, preparedness, and peace of mind.

To further enhance convenience, Golden Haven offers online reservation options, making it easier for Overseas Filipino Workers (OFWs) and families abroad to plan, reserve, and secure memorial spaces for their loved ones anytime, anywhere.

As an award-winning developer, Golden Haven brings its expertise and signature excellence to Elyseé. The company recently received the FIABCI Real Estate and Property Excellence Award for Santuario de San Ezekiel Moreno, its iconic columbarium in Las Piñas City — setting the standard for thoughtful design and reverent memorial spaces nationwide.

Through Elyseé and its integrated memorial services, Golden Haven continues its mission of providing Kapampangan families with complete, compassionate, and future-ready memorial care — honoring life, preserving legacy, and ensuring dignity at every stage of planning.

For more information about Golden Haven’s Elyseé (LTS No. 0002967), visit www.goldenhaven.com.ph, follow its official social media pages, or contact the Golden Haven Angeles Marketing Office at 0919-074-3887.

 


Spotlight is BusinessWorld’s sponsored section that allows advertisers to amplify their brand and connect with BusinessWorld’s audience by publishing their stories on the BusinessWorld Web site. For more information, send an email to online@bworldonline.com.

Join us on Viber at https://bit.ly/3hv6bLA to get more updates and subscribe to BusinessWorld’s titles and get exclusive content through www.bworld-x.com.

Drone hits US diplomatic facility in Iraq, no injuries reported, sources say

EN.WIKIPEDIA.ORG

WASHINGTON — A drone struck a major US diplomatic facility in Iraq on Tuesday amid the US-Israeli air war on Iran, but there were no injuries and everyone was accounted for, according to a US official and an internal State Department alert seen by Reuters. 

The drone hit the Baghdad Diplomatic Support Center, next to the Baghdad airport, impacting near a guard tower, the internal alert from the Department seen by Reuters said. Individuals at the facility were ordered to “duck and cover”, it said. A separate alert said everyone was accounted for.  

The White House and the State Department did not immediately respond to a request for comment.  

The Washington Post first reported the incident and said a total of six drones were launched toward the compound in Baghdad and that five were shot down. It also said the attack was likely carried out by the Islamic Resistance in Iraq, an umbrella group of Iran-backed armed factions.  

Iraq condemned the attacks near the Iraqi bases but did not mention the damaged US facility, according to the Washington Post.

“The (Iraqi) Ministry of Defense stresses that it will not stand by as a spectator. Rather, it will firmly confront and pursue … all parties involved,” the ministry said in a statement cited by the newspaper. 

The US and Israel began attacks on Iran on February 28. Iran has responded with its own strikes on Israel and Gulf countries with US bases.  

Raising the stakes for the global economy, Iran’s Islamic Revolutionary Guard Corps said it would block oil shipments from the Gulf unless US and Israeli attacks cease. 

The United States and Israel pounded Iran on Tuesday with what the Pentagon and Iranians on the ground called the most intense airstrikes of the war, despite global markets betting that President Donald Trump will seek to end the conflict soon. 

The Revolutionary Guards said it fired missiles on Tuesday evening ‌at Qatar’s US-operated Al Udeid base and the Al Harir base in Iraq’s Kurdistan. Those launches were followed by drone attacks targeting a gathering of US troops at Al Dhafra air base in the United Arab Emirates and Juffair naval base in Bahrain.  

US President Donald Trump has said the strikes were aimed to eliminate what he called imminent threats from Iran, citing its nuclear and ballistic missile programs and its support for militant groups Hamas and Hezbollah.  

Iran, which denies seeking a nuclear weapon, has called the attacks an unlawful violation of its sovereignty. Iran does not have nuclear weapons. Israel is believed to be the only Middle Eastern country with nuclear weapons, while Washington is also nuclear-armed.  

Israel says 11 civilians have been killed in Iranian attacks. Iran’s UN ambassador said on Tuesday the US-Israeli strikes had killed more than 1,300 civilians. — Reuters

Pag-IBIG Loyalty Card Plus tops P1 billion in member discounts, reaches 507 partner establishments

Pag-IBIG Fund’s Loyalty Card Plus has surpassed P1 billion in total discounts granted to members, as the program expanded to 507 partner establishments nationwide.

Pag-IBIG Fund launched the Pag-IBIG Loyalty Card in 2014 to give members access to discounts and special offers from partner merchants. In 2019, it introduced the Pag-IBIG Loyalty Card Plus, which added cash card features through Asia United Bank and UnionBank of the Philippines for the receipt of loan proceeds and access to basic banking services. Since then, the card has grown into one of Pag-IBIG Fund’s most practical member benefits, helping Filipino workers save on food, medicine, transportation, housing-related purchases, and other essential expenses.

“The Pag-IBIG Loyalty Card Plus is a prime example of how public-private partnerships can work to provide practical and relevant daily benefits to Filipino workers,” said Department of Human Settlements and Urban Development Secretary Jose Ramon P. Aliling, who also chairs the 11-member Pag-IBIG Fund Board of Trustees. “Especially at a time of global uncertainty, when every peso counts, this program helps our members make the most of their hard-earned income. This is fully in line with President Ferdinand R. Marcos, Jr.’s directive to ensure that government delivers meaningful and timely assistance to our fellow Filipinos.”

To date, the Pag-IBIG Loyalty Card Plus program has grown to 507 partner establishments nationwide. These include 114 under food, restaurants, and groceries; five under fuel and transportation; 189 under health and medicine; and 20 under housing-related establishments, along with many others serving members’ various needs. Across the country, the program spans 162 partners in the National Capital Region, 155 in Luzon, 55 in the Visayas, and 85 in Mindanao. To date, the program has recorded 30,660,983 discounted transactions, while total Pag-IBIG Loyalty Card and Loyalty Card Plus issuance has reached 15,170,992, with cumulative discounts granted to members amounting to P1,005,583,149.75.

Meanwhile, Pag-IBIG Fund Chief Executive Officer Marilene C. Acosta said the program is set to enter its next phase with the rollout of the Pag-IBIG Loyalty Card Plus Digital within the year, making the card’s services and privileges even more accessible to members.

“We thank our partner establishments and bank partners for helping us turn our card program into a meaningful everyday benefit for our members,” Ms. Acosta said. “Through the Pag-IBIG Loyalty Card Program, our members are able to feel the value of Pag-IBIG Fund not only during major transactions, but also in their daily lives through tangible savings on essential expenses, in keeping with our mandate to serve Filipino workers. As we roll out the Pag-IBIG Loyalty Card Plus Digital within the year, alongside the continued availability of the physical card, we are making the program more accessible, more secure, and more convenient for more Filipinos. In doing so, Pag-IBIG Fund also supports the Marcos administration’s efforts to advance financial inclusion by bringing practical financial services and everyday savings within easier reach of our members.”

 


Spotlight is BusinessWorld’s sponsored section that allows advertisers to amplify their brand and connect with BusinessWorld’s audience by publishing their stories on the BusinessWorld Web site. For more information, send an email to online@bworldonline.com.

Join us on Viber at https://bit.ly/3hv6bLA to get more updates and subscribe to BusinessWorld’s titles and get exclusive content through www.bworld-x.com.

Canada boosts security at US diplomatic buildings after shots fired at consulate

A LARGE Canadian flag hangs on the front of a building in Winnipeg, Manitoba, Canada, March 5, 2025. — REUTERS

TORONTO — Canadian police boosted security around US and Israeli diplomatic buildings on Tuesday after shots were fired at the US consulate in Toronto, in what Prime Minister Mark Carney called a “reprehensible act.”

Police say they were called to the consulate around 5:30 a.m. (0930 GMT), where they found spent shell casings and damage to the building. No one was injured.

Royal Canadian Mounted Police Chief Superintendent Chris Leather said security would be tightened at the US and Israeli consulates in Toronto, Canada’s most populous city, and at those countries’ embassies in the capital Ottawa.

“These consulates deserve a heightened amount of vigilance and security at this time in the hopes that we can bring the temperature down,” he told a press conference, saying the shooting would be probed as a national security incident.

Toronto Police Deputy Chief Frank Barredo said witness evidence indicates that two men exited a white SUV outside the consulate around 4:30 a.m., fired shots from a handgun at the front of the building and drove away.

“(This was) a reprehensible act of violence and attempt at intimidation,” Mr. Carney said in a post on X, saying police would do all they could “to ensure the perpetrators of these violent acts are identified and brought to the full weight of justice.”

SYNAGOGUE SHOOTINGS
The consulate shooting follows three separate incidents last week in which gunshots were fired at synagogues in the Toronto area. No one was injured in those shootings.

Mr. Barredo said it was too early to draw a connection between the consulate shooting and those at the synagogues.

The US State Department said in a statement that it was aware of the incident and was closely monitoring the situation in coordination with local law enforcement.

Separately, on Sunday, an improvised device exploded in Norway at the US embassy in Oslo and police were still searching for a suspect. A possible link to the Iran war was among the lines of inquiry.

In New York City, two men have been charged with terrorism after throwing a homemade bomb at anti-Islam protesters over the weekend. — Reuters

Metrobank launches new Toyota Platinum Card

MEL SAMSON, Metrobank Head of Credit Card Products and Segment Strategy introduces the new Toyota Platinum Card. --METROPOLITAN Bank & Trust Co.

METROPOLITAN Bank & Trust Co. (Metrobank), Toyota Motor Philippines Corp. (TMP), and Mastercard on Tuesday launched the Toyota Platinum Card, which is designed for motorists as it offers benefits that will let them save on mobility-related expenses.

The new co-branded card offers a 3% rebate on toll fees and gas stations here and abroad, with up to P15,000 annual rebates on combined gas and toll fees spent, as well as reward points for every P20 spend, Metrobank said in a statement.

Owners of Toyota vehicles can also enjoy added rewards, such as a 10% discount on genuine parts, accessories, and labor at Toyota dealers nationwide; 0% installment for up to six months on Toyota dealer transactions; double reward points at their preferred Toyota dealer; and a 5% discount on Toyota Mobility rental locally.

“This launch isn’t just about introducing a new card — it’s about keeping up with our customers’ evolving needs,” Metrobank Consumer Business Sector Head Ramon Jaime L.V. del Rosario said. “Owning a car is a big milestone for many Filipinos, but it also comes with daily costs. The Toyota Platinum Card helps lighten that load with savings on fuel and toll fees, plus earning rewards points on everyday spending, so customers can make smarter financial choices.”

“We believe that our responsibility goes beyond manufacturing vehicles. Toyota aims to continue to improve the overall ownership experience and create value that supports our customers in their everyday lives,” TMP Head for Customer First & Value Chain Operations Mike Masamayor said.

Mastercard’s extensive global network also ensures wide acceptance of the new card for clients’ spending needs, the bank added.

“Mobility shapes how people participate in work, family, and community life. At Mastercard, we’re committed to making that movement more inclusive by ensuring more Filipinos can travel with confidence. Together with Metrobank and Toyota Motor Philippines, we’re enabling a more secure, rewarding, and accessible mobility experience for everyone,” said Mastercard Philippines Country Manager Jason Crasto.

Customers can apply for the Toyota Platinum Card online or at their nearest Metrobank branch. Current Toyota Classic cardholders can upgrade to the new card by contacting Metrobank’s card customer service hotline. — BVR

Shifts in Filipino values and priorities: Being well, finding balance, keeping the faith

Acumen’s Project Alphabet, undertaken in 2025, showed movements in the top five values that influence behavior and decisions among Filipinos across generations compared with the study 10 years earlier. So, what has changed?

In the decade between 2015 and 2025, a major shift took place in the Filipino psyche.

Acumen’s Project Alphabet research study in 2025 shows that faith — which was among the main themes in Filipino life and culture in the initial 2015 study on Filipino generations — is no longer among the top five influential factors that guide decisions and goals.

But let’s take a ground reality check: Go have a peek at a Catholic church or chapel anywhere in the Philippines on a Sunday and chances are, it will be pretty much packed during a scheduled Mass celebration. And there is the lingering devotion to what some may call as miraculous churches like in Quiapo and the Basilica Minore del Santo Niño in Cebu City.

Judging by those scenarios alone, it would be easy to say that faith is alive among Filipinos and religion remains a core cultural element.

Fact is, the Philippines is still a country where close to 80% of the population profess Catholicism as their faith. The remaining 20% are by no means irreligious with about 13% belonging to a Protestant or Christian denomination and 6% Muslims.

The demographics clearly indicate that considering one’s self as belonging to a faith-based community remains a common Filipino trait.

So, what do the Project Alphabet survey’s qualitative and quantitative data indicate?

First, let’s look at the baseline results from 2015 when Acumen undertook its first generational study. The dominant themes in Filipino values then were:

Budget — Balancing income and expenses were the biggest stressor

Happiness — No matter what, Filipinos found reasons to be happy, grounded in simplicity and gratitude.

Family — The root and center of one’s life

Faith — Belief and prayers were a source of hope and resilience.

Education — The ticket out of poverty

Social connection and face — Having a social circle and maintaining good reputation was highly valued.

From a bird’s eye view, these themes show a landscape where people are centered on relationships, guided by faith, and grounded in perseverance for a better life.

That landscape would be shaken in the next 10 years by digital developments, marked changes in weather patterns, and an unparalleled global health event that would prove to be the most pivotal of all disruptors: the COVID pandemic.

Within this global and national context, Filipino mindsets shifted.

Family holds steady as a core value, along with education and money.

Nine out of 10 Filipinos still rank family as a top priority, based on Project Alphabet. The older generations — Boomers and Gen X — express their love for that circle which is most important to them in terms of sacrifice and duty. The younger generations — Gen Y or Millennials and Gen Z — demonstrate this value more by being present, prioritizing closeness and open communications.

Meanwhile, perception of education is no longer simply a “ticket out of poverty” but a tool for self-development and pursuing one’s passion.

Filipinos’ view on money has expanded beyond budgeting. Awareness has grown across generations on the importance of financial security, though what it means still varies across generations.

What have emerged in Project Alphabet as new central themes for Filipinos are health and work-life balance.

“It’s not just about the money (that is important)… it’s also about spiritual life as well as social life,” said a Gen Z respondent from Davao.

Filipinos across generations continue to be grounded in their faith while redefining resilience in a more pragmatic sense. They now see wellness as a key component in the pursuit of a good life.

“I always pray before making big decisions, especially sa business. Kasi hindi lang naman ako ang affected,” said a Gen X member from Metro Manila.

A Boomer from Cebu said going to church remains a tradition that keeps the family close: “We make it a point na magsimba together. It’s part of how we stay connected as a family.”

What Project Alphabet tells us is that Filipinos are not giving up their faith. Rather, they are transitioning towards a more holistic mindset wherein priorities are moving towards immediate and more tangible enablers of freedom such as physical health and mental well-being.

Health as an enabler of freedom is a top priority for all generations. What it means, though, vary for the different age groups:

Gen Z — As a digital generation, strongly influenced by online conversations on burnout and anxiety

Millennials — Consider health as holistic self-care and an expression of self-respect

Gen X — Link health to their responsibility to support and protect their families.

Boomers — View health as independence, giving them the ability to remain active for both leisure or continued professional productivity.

Work-life balance is a breakthrough value. It is a dramatic leap from the work-work-work attitude that has been carried over from the Boomers’ post-war culture.

Like health, finding balance also differ among the generations: For Gen Z, it is having the freedom to pursue passion; for Millennials, it is striking harmony between ambition and rest; and for the Gen X and Boomers, it redounds back to family — being a good provider, not being a burden, and having the means to take life more easy.

Filipinos of all generations continue to embrace the deeply-rooted values of family and faith, but at the same time adopting mindsets that align with a world now largely defined by technological advancements, self-awareness, and well-being. — Marifi Jara, Content Marketing Consultant, Acumen (www.acumen.com.ph)

If you want to get access to the Project Alphabet study, visit www.acumen.com.ph/project-alphabet.

 


Spotlight is BusinessWorld’s sponsored section that allows advertisers to amplify their brand and connect with BusinessWorld’s audience by publishing their stories on the BusinessWorld Web site. For more information, send an email to online@bworldonline.com.

Join us on Viber at https://bit.ly/3hv6bLA to get more updates and subscribe to BusinessWorld’s titles and get exclusive content through www.bworld-x.com.

ADVERTISEMENT
ADVERTISEMENT