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Why the Mazda MX-5 remains loved for 30 years

Text and photos by Ulysses Ang

SIGNS pointed out, “Welcome home [to] Hiroshima” around Mazda’s Miyoshi Proving Ground, sometime late last year. Here, around 2,300 MX-5’s descended onto the track in celebration of the roadster’s 30th anniversary; also in attendance were 102 members from the Miata Club of the Philippines and the MX-5 Club of Malaysia. There were other countries in attendance as well from Australia to Thailand to Italy to the United Kingdom, but none as big as the contingent from the Philippines.

This comes as a surprise since the MX-5 was deemed “impossible to sell” when the Japanese brand was handled by Columbian Autocar Corp. in the 1990s. It came to a point that if you bought a Mazda MPV, you’ll get an MX-5 for free. Literally, it was like they were telling you, “buy a car for your family, and you can reward yourself with a car for the weekends.”

This two-for-one scheme helped flush out the MPV and MX-5’s remaining inventory then, but little would anyone know that it will also sow the seeds for a strong and loyal MX-5 fanbase in the country. A year after the MX-5’s local market introduction, the Miata Club of the Philippines was founded.

Fast-forward to 2014, just as the world saw the newly introduced fourth-generation “ND” model, Mazda Philippines managed to snag 25 units of the outgoing “NC” decked out in special 25th Anniversary Edition garb. Limited to just 1,000 units worldwide, the Philippines accounted for 2.5% of the total run. At that point, everyone thought its distributor, Bermaz Auto Philippines, was crazy to gamble getting so much of these. It sold out in just three months.

Today, the fourth-generation model or “ND” is the best-selling MX-5 ever in the Philippines. With more than 650 units finding homes, it’s managed to outsell the first- (NA), second- (NB), and third- (NC) generations combined. It’s also made the Philippines the largest market of MX-5 in Asia outside Japan.

The number is still smaller than the likes of the Ford Mustang which sells an average of 400 units a year, but it’s nonetheless impressive considering its niche market. And with two body styles — a traditional soft top and a retractable fastback, and two transmission options, there’s an MX-5 for just about everyone.

Through all four generations of the MX-5 though, there’s its universality that’s made it such a successful sportscar for Mazda. Look at each and every MX-5, and it can trace its lineage directly to the first model that debuted in 1989. Since then, Mazda has produced more than one million examples while its competitors have all come and gone.

Also, by sticking to its basic formula, there’s no contempt that a generation is “less” MX-5 than another. The changes are borne out of improvements — more power, more rigid platform — but the same ingredients remain. By keeping it close to its founding ethos (even being produced at the same site in Hiroshima), there’s no debate if fancy electronics or a subcontracted car justify the storied badge. This is the reason why owners, young or old, men or women, can sit down together as family.

And Mazda will not be messing with the formula any time soon. What can everyone expect with the fifth-generation roadster, the “NE”? Something that stays true to the formula according to Mazda Motor Corp. Vice-President Kiyoshi Fujiwara. It’s something echoed by the MX-5 Chief Designer Masashi Nakayama who says it’ll be an evolution of the fourth-generation ND. With that, they introduced the fifth-generation MX-5’s Program Manager: Shigeki Saito. He has his work cut out for him, having to satisfy over 30 years of history. MX-5 fans around the world will surely like to see what he comes up with next, but for as long as he continues to celebrate driving, the roadster will be in very good hands.

China eases customs curbs for soy imports through northern border

BEIJING — China has eased customs regulations on imports of soybean through some northern border checkpoints, the commerce ministry said, a move that could smooth the way for shipments from neighbors such as Kazakhstan, Russia and perhaps Ukraine.

The changes come as China looks to diversify soybean imports amid trade tension with the United States, its second largest supplier of the oilseed, and could facilitate trade with the neighboring countries, traders said.

Soybean importers can use one import license to clear cargoes up to six times, if the shipments go through some checkpoints in Heilongjiang, Inner Mongolia, and Xinjiang, the ministry said in a statement dated Dec. 31 and released on its website on Thursday. “I think this policy aims to facilitate soybean trade with Russia,” said an industry source based in China’s northeastern region, who sought anonymity as he was not authorized to talk to media.

“But the volume (Russian shipments) is too small.”

One of the checkpoints, Alataw Pass, is on the border with central Asian neighbor Kazakhstan, while the other five border Russia. These are Heihe, Suifenhe, Fuyuan, and Tongjiang in Heilongjiang and Manzhouli in Inner Mongolia.

Chinese soybean importers now require an automatic import license for shipments. Current policy allows each permit to be used once to clear one batch of shipments through customs. The permit lasts for six months and can be renewed.

China has taken measures to increase farm goods purchases from Russia, amid warm diplomatic ties, aiming to cut reliance on US imports.

On Tuesday, US President Donald Trump said the first phase of a trade deal with China would be signed on Jan. 15 at the White House, which could see removal of Beijing’s hefty tariffs on US farm products, including soybeans.

China has imported 631,320 tonnes of soybeans from Russia in the first eleven months of 2019, when shipments from Kazakhstan amounted to 14,262 tonnes, official data show. — Reuters

The 1920s in the 2020s

By Joseph L. Garcia
Reporter

IT’S EXACTLY 100 years since the 1920s began. The “Roaring ’20s” came in a few years after the end of the First World War (allegedly “the war to end all wars,” but who knew then?). The Western world was in an extended period of mourning for the lives and the way of life lost after the war, and were eager for something the world had never seen before. And fashion, art, music, theater, dance — all aspects of cultural life — went for it.

On a connected note, James Laver, an English author, art historian, and curator who focused on fashion came out with “Laver’s Law” which tried at that time to summarize the cycles of fashion.

• Indecent — 10 years before its time

• Shameless — five years before its time

• Outré (Daring) — one year before its time

• Smart — “Current Fashion”

• Dowdy — 1 year after its time

• Hideous — 10 years after its time

• Ridiculous — 20 years after its time

• Amusing — 30 years after its time

• Quaint — 50 years after its time

• Charming — 70 years after its time

• Romantic — 100 years after its time

• Beautiful — 150 years after its time

The list had foresight when it appeared in Taste and Fashion in 1937, but we suppose the faster pace of our world has put a rest to this trend cycle guide’s hum. While “Laver’s Law” states that fashions 20 to 30 years since they first appeared would be considered “ridiculous” and “amusing” at the least, Mr. Laver had no way of knowing that the 1990s would adopt 1970s style quite aggressively, moving on to the 1980s making a comeback in the early 2000s. Twenty-somethings were surprised and amused when fashions they discarded in the 1990s came back from the dead, reincarnated on the bodies of their younger friends and relatives in the 2010s, and this reporter saw the excess of the 2000s reflected in the fashions of the closing years of the 2010s — the gap between cycles has become smaller.

Laver’s Law predicting that fashions from 100 years ago would be considered “romantic” did prove to be correct when we consider one of the cultural touchpoints of the 2010s: Downton Abbey, a television program featuring the lives of aristocrats in England in the 1910s (corresponding to the Edwardian Era), which spawned a huge fanbase and a motion picture released last year. The world separated by 100 years from the world of Downton fell in love with the clothes, so who’s to say we aren’t about to do the same with the clothes from the 1920s? Granted, the ’20s have always had their moments, thanks to The Great Gatsby and Chicago, but we’re going to predict that the 1920s are going to have even bigger moments in this decade, thanks to nostalgia, parallel circumstances, and Laver’s Law. Here we present some trends that we’d like to see come back from 100 years ago.

RISING HEMLINES
“As the skirts went up, morals went down,” said author Harriett Worsley in Decades of Fashion, describing the moral panic building up behind flapper dresses. Because we’ve seen the shortest of skirts possible, I don’t think this applies to daily dress as we enter the 2020s. Shorter skirts, however, might be seen on evening attire — we’ll tell you after Paris Couture Week (which begins Jan. 20).

ANDROGYNOUS CLOTHING
This was the formula that made Chanel a household name back in the 1920s: she took materials usually reserved for men’s clothing and made clothes that hid the curves a corset then would accentuate. Who knew freer movement would lead to freer women? The idea won’t be far-fetched: last year’s fashion shows showed jumpsuits and trouser suits for women, but what we’re really looking for is for nice, straight-cut skirt suits to come back to the mainstream.

SHOES
Oh, this should be wonderful. The long gowns of the eras preceding the 1920s did not give much allowance to the enjoyment of shoes as part of an outfit, as they were always hidden underneath voluminous skirts. The 1920s changed that, and began a trend for highly embellished shoes because they were finally going to be seen. Very popular styles during that era were T-strap shoes and Mary Janes. The 2010s went through a cycle of shoe heel heights, namely: platform pumps, kitten heels, stilettos, cone heels, and so on. Slip-on styles were more popular for shoes in the 2010s, so women might not be eager to make the transition to buckles again. I will ask you, however: if you could stomach gladiator sandals, you can spare the few seconds to fasten a Mary Jane buckle.

EASE IN MOVEMENT
While the latter part of the 2010s saw seams easing up on waists and the lower part of the body (the skinny pants trend died sometime around this period), we’re yet to see a true revival of drop-waist, square-cut clothing, which gave maximum freedom in walking and dancing for the 1920s girl. The silhouettes of the last few years, however loosely, remained cinched, and we’re hoping the trend will be reversed in time for the 2020s.

HAIRSTYLES
Coco Chanel once said, “A woman who cuts her hair is about to change her life.” She lived in the early days of the bob haircut, and enduring style that’s still popular today, and was one of the most popular hairstyles of the last decade. It’s not going out anytime soon, and it will prove to be popular with the return of bangs and shag haircuts in the 2020s.

FABRICS
The 1920s saw a surge in the wearing of synthetic fabrics like nylon and rayon, mainly because they were new, and the methods of producing them were finally perfected by factories after years of experimentation to find substitutes for expensive fabrics like silk. Who knew the environmental disaster the textile industry would wreak on the Earth? Fur and feathers, all the rage in the 1920s, are officially dead, thanks to fashion brands finally taking a stand in their use, in light of dwindling animal populations. We see a parallelism with the 1920s here: as designers then pushed the boundaries on synthetics, designers now are pushing the boundaries on sustainable fabrics and naturally sourced materials.

20/20 vision in 2020

The traffic problem is real — we have seen it with 20/20 vision and experienced it in hours spent in the slow movement from home to work to home or to wherever in Metro Manila and in major cities. They say it is because of the lack of planning by generations of lazy politicians and bureaucrats with no vision.

Doesn’t everyone wish to have 20/20 vision all the time, if that were possible? In our human frailty we want to be invulnerable — we want to survive and live. At the very least, we want to be safe, and 20/20 vision stands for having ready information for quick evaluation of one’s situation and confident action or reaction. Stock knowledge and past experience reinforce decisions. That is why deception and lies, betrayal and rejection by others are sins that are hard to forgive and even harder to forget. That would be tantamount to blurring vision or, at worst, blinding — being hurt or being killed off.

In our social-civic milieu, deception and lies by our government and by influential actors in society would be the utmost betrayal of collective faith and trust.

“There was no intention to deceive nor to lie,” Philippine Army public affairs chief Lt. Col. Ramon Zagala told ANC’s Headstart on Dec. 30. The surrender of 306 former communist rebels along with their firearms to the Army’s 9th Infantry Division in Masbate on Dec. 28 was real, he said. But the eagle eyes of social media saw in painful detail that the photo released by the 9th Infantry Division to showcase the surrender was doctored — in other words, fake. The issue of faking by perhaps the most respected institution in the country, the Armed Forces, went viral. On GMA News, 9th Infantry Division spokesperson Major Ricky Aguilar apologized and explained that the unit released a Photoshopped picture in their “ardent desire to release timely information.”

Defense Secretary Delfin Lorenzana ordered an investigation on the matter as he said that it undermines the military’s efforts to fight the communist insurgency. He assured the public that those who perpetuated the actions will be sanctioned, TV news reported.

We do want to see, 20/20, that miscreants in public service are sanctioned. Yet the most palpable of fear now is due to the culture of impunity that seems to have blinded justice with its “end-justifying-the-means” methods of the present administration’s Drug War. Do we even know how many extra-judicial killings (EJK) have been done, and by whom?

Based on Rappler’s September 2019 update on EJKs (its 80th), there is a noticeably huge disparity between official statistics and numbers cited by human rights groups:

• 5,526 drug suspects killed in police operations as of June 30, 2019, according to the government;

• 6,600 drug suspects killed as of May 31, 2019, as reported by the Philippine National Police on June 18, 2019; and a

• 27,000+ death toll cited by human rights organizations as of December 2018.

Who has “Photoshopped” the EJK picture like the Army’s 9th Infantry Division which admitted to having released a “collage” of old photos of “rebel surrenderees”? Even taking the government’s low figure of 5,526 drug suspects killed — one has to ask who killed them and have these killers been tried and judged in the proper courts?

The Senate investigating committees over more than two years have tried to bring transparency and see with 20/20 vision the anomalies at the Bureau of Customs (BoC), and then at the Bureau of Corrections (BuCor), both institutions implicated in the Drug War. How many retired Armed Forces and Police generals and other high-ranking officers were recruited to head sensitive positions in government, including the BoC and BuCor, where there were suspicions of graft and corruption, and the seeming complicity, or at least the line responsibility, of these hand-picked minions?

Mukhang guilty” (Looks guilty), the man on the street might say. But always, there has to be proof beyond reasonable doubt for high crimes by high people — except for oppositionist Senator Leila de Lima, who “celebrated” her 1,000th day in detention last November. The three cases of drug trafficking stemmed from her alleged links to the drug trade in the New Bilibid Prison (NBP) when she was justice chief under the past administration, said a Rappler “Explainer” in February 2017.

De Lima is now actively supported by the US Senate, which decided in December to ban from entry into the US Philippine officials who had significantly contributed to her “wrongful” arrest — her defenders carefully avoid referring to it as “illegal” arrest, perhaps for fear of technicalities in the law that will jeopardize her cases. (It seems to the layman that many sometimes-archaic legal technicalities have extricated or condemned “suspects” of high-profile crimes and anomalies, depending on which side of the political fence they may be on.)

And giving the people 20/20 vision when it comes to what is happening (and why) is the dilemma of media nowadays — how to report unbiased news first of all, and then to speak the truth in objective opinion sans influence or favor. Omission of news and relevant facts is a sin as grievous as falsehood in the battlefield for Press Freedom.

Why is the present administration seemingly so intolerant of unflattering news and criticism? It is so difficult to understand why.

Since his assumption of the presidency, and vigorously reiterating this in December, Duterte has been saying he would block the renewal of ABS-CBN’s franchise, which expires in March 2020, after accusing the company of accepting money for a campaign ad that failed to air before the May 9, 2016 polls, and then failing to return the money (ABS-CBN News, April 27, 2017).

BusinessWorld columnist Oscar P. Lagman said in his Oct. 14, 2019 column that “President Duterte has shown a disdain for criticism and opposition, as evidenced by the fates of Senators Leila de Lima and Antonio Trillanes, Chief Justice Lourdes Sereno, media organizations Philippine Daily Inquirer and Rappler, and journalist Maria Ressa.” Yet, like many wondering Filipinos, he noted that surveys by Pulse Asia and Social Weather Station show consistently good ratings, ranging from the high 90%s to a rare 78%, for President Duterte and his people. Lagman ventures that “the two pollsters do not ask what the respondents are satisfied about or what they approve of. The respondents may just be giving answers they consider safe… Survey respondents could also be afraid to say something not favorable to him and his policies.”

Respondents possibly being “afraid” can only mean we are not seeing 20/20 the real state of affairs in our country. Watching a year-ender talk show, Prospects for 2020 by Ruth Cabal on CNN Philippines on Jan. 3, gave me a sinking feeling that we, the people, have allowed ourselves to be deceived, and have deceived ourselves piteously. Ana Tabunda, head of Pulse Asia, warned of the “chilling effect of listed companies like Manila Water and Maynilad” being forced to change “onerous” contracts and “affecting investor confidence in the country.”

Having 20/20 vision when it comes to the real state of affairs in 2020 is urgent for the Filipino people, as a solid basis for decisive action for the improvements needed in what we think of ourselves and what we must do to improve ourselves. No more fake news, no more unreliable surveys. Just our own 20/20 vision in 2020.

 

Amelia H. C. Ylagan is a Doctor of Business Administration from the University of the Philippines.

ahcylagan@yahoo.com

Elon Musk’s moment of truth arrives as made-in-China Tesla cars start rolling out

ELON MUSK’S decision to assemble Tesla Inc. cars in China required years of planning and billions of dollars in spending. Now comes the challenging part.

The electric Model 3 sedans rolling off the assembly line at Tesla’s Shanghai plant — its first outside the US — face a market where total vehicle sales are expected to fall for a third straight year. After capturing about 5% of China’s car sales, electric vehicles have been losing steam as the economy cooled and the government scaled back subsidies for buyers.

That could spell trouble for a launch that investors are watching closely for evidence that Tesla has what it takes to go global. A slow start for sales of its made-in-China cars would put more pressure on the unprofitable manufacturer’s finances, giving Musk little room for missteps to support a stock that’s hovering at an all-time high.

“Tesla is rushing to start deliveries before other global brands bring in more EVs,” said Zhang Yan, an analyst at research firm LMC Automotive in Shanghai. “It’s an attempt to conquer the market.”

EV sales plunged 42% in China in November as the government handouts that lowered sticker prices receded significantly. That means Musk and his team are looking at a market that’s very different from mid-2018, when the decision to build a Shanghai plant was announced. Back then, the industry’s sales were growing at a roughly 100% clip.

ELECTRIC SHOCK
The tough market could mean that Tesla sells just 21,000 China-built Model 3s this year, according to LMC Automotive. That would qualify as a sluggish start given the Shanghai facility already builds more than 1,000 cars a week and plans to double production during the next year.

The forecast takes into account Tesla’s history of production delays, potential supply-chain constraints and the complexity of manufacturing high-quality cars at scale, LMC Automotive said.

Yet others are more optimistic. Yale Zhang, managing director of Shanghai-based consultancy AutoForesight, said Tesla could sell about 100,000 Model 3 cars. Wang Lei, a Shanghai-based analyst for China International Capital Corp., said Tesla could sell a combined 120,000 Model 3 and Model Y vehicles.

Given Tesla’s volatile share price, investors will be hyperfocused on the Shanghai ramp-up. Success in boosting China sales could propel Tesla to as high as $500 a share, a Morgan Stanley analyst, Adam Jonas, said in a December note to clients. Tesla climbed to a record $443.01 on Friday after rising 26% last year.

So far, the China project has gone smoothly. Musk’s visits helped the company get preferential bank loans and swift approvals for construction and manufacturing. And while the subsidies are being phased out, the locally built Model 3 still qualified for a sizable handout of as much as about $3,550 per car.

But success requires winning over the consumer. A majority of China’s EV purchases — about 70%, according to Sanford C. Bernstein — so far have been to the government and “policy-direct” customers, including taxis, mobility services and other government-affiliated fleet operators. Such buyers typically forgo premium cars like Teslas in favor of cheaper, local models.

SMALL SLICE
“It’s a distorted need,” said Robin Zhu, an analyst with Bernstein. “And the market won’t change much in the next two-to-three years.”

Cars that cost less than 100,000 yuan ($14,300) make up more than half of EV sales in China, according to Bernstein. Tesla last week cut the starting price of the Model 3 to 323,800 yuan from 355,800 yuan — a 9% reduction. Subsidies lower the starting price to 299,050 yuan.

“To paraphrase Elon Musk, demand may be insanely high, but people literally cannot afford to buy them,” Zhu said.

CROWDED FIELD
To be sure, there is a segment of China’s massive population that can afford Teslas. But the Palo Alto, California-based company won’t be the sole global EV brand targeting those buyers.

Volkswagen AG’s Audi plans to start selling nine new-energy-vehicle models in China during the next two years, with more than half of them being pure battery-electric. The first electric model, the E-Tron, debuted in November at a starting price of about 693,000 yuan.

Daimler AG’s Mercedes-Benz EQC electric model became available in October and starts at 580,000 yuan. BMW AG plans to start building the iX3 crossover in China next year and is working with a Chinese partner to electrify its Mini model.

There also is a slew of local upstarts targeting the premium segment. Electric SUVs from NIO Inc. and Guangzhou Xiaopeng Motors Technology Co., or Xpeng Motors, are priced aggressively and already have found fans.

“It will be challenging for carmakers to differentiate themselves and be competitive,” said Stephen Dyer, managing director at Alixpartners, a global consulting firm.

Tesla, a pioneer in electric cars, probably will have an edge for the next one-to-two years before competition starts catching up, said David Whiston, an analyst at Morningstar Inc. in Chicago. Tesla’s vehicles have an industry-leading driving range to go along with the brand appeal.

Boding well for the company, registrations of Tesla vehicles in China rose 14-fold to 5,597 in November. While growing from a low base, the figure suggests healthy demand for its cars even though all the models available thus far have been the pricier imported versions of the Model 3, and the higher-end Model S sedan and Model X SUV.

ROLLER COASTER
Tesla also doesn’t have to worry about selling traditional internal-combustion vehicles. Its global rivals operate expensive gas-guzzler plants in China and need to make sure their new EVs aren’t cannibalizing more profitable gasoline-powered lineups.

“Other multinationals, carrying the legacy of traditional automakers, came into the market reluctantly and lately. They are jumping in the pool they never wanted to swim in,“ said Bill Russo, chief executive officer of consulting firm Automobility Ltd. in Shanghai. “Tesla is not a conflicted company. They don’t have to choose. — Bloomberg

Peso to weaken further on geopolitical tensions

THE PESO may see continued weakness this week mainly due to geopolitical tensions caused by a US airstrike that killed Iran’s most prominent military official.

The local unit closed at P51.09 a dollar on Friday, dropping 40.5 centavos from its P50.685 close on Thursday, according to data from the Bankers Association of the Philippines.

Week on week, the peso depreciated by 45.5 centavos against its P50.635 close on Dec. 27.

Economists attributed the peso’s decline last week to geopolitical tensions due to the US airstrike that killed one of Iran’s key military officials.

“This trend and significant decline points to the unfolding of geopolitical risk. An Iranian top commander has been killed apparently in an attack by the US and is said to raise tensions significantly in the region,” UnionBank of the Philippines, Inc. Chief Economist Ruben Carlo O. Asuncion said in a text message on Friday.

The said incident has led to an “increase in risk aversion,” according to Michael L. Ricafort, chief economist at Rizal Commercial Banking Corp. (RCBC).

“The US dollar was higher amid some increase in global market risk aversion after the latest geopolitical risks involving Iran, thereby leading to some flight to safe havens, including some profit taking in Emerging Markets and riskier asset classes,” he said in a text message on Saturday.

Reuters reported that Iranian major-general Qassem Soleimani died on Friday following a US air strike on his convoy at Baghdad airport.

The Pentagon said the strike was aimed at deterring future Iranian activity in Iraq.

Mr. Soleimani, commander of the Quds Force of Iran’s Revolutionary Guards, has helped Iran fight proxy wars across the Middle East. He died alongside Iraqi militia commander Abu Mahdi al-Muhandis.

Iranian general Gholamali Abuhamzeh was quoted by Tehran-headquarted Tasnim news agency to have said that the country will retaliate.

“Vital American targets in the region have been identified by Iran since long time ago… Some 35 US targets in the region as well as Tel Aviv are within our reach,” he was quoted as saying.

Meanwhile, US President Donald J. Trump on Saturday said on Twitter that Washington will hit 52 Iranian sites “very hard” should Iran retaliate after the drone strike.

“They attacked us, & we hit back. If they attack again, which I would strongly advise them not to do, we will hit them harder than they have ever been hit before,” Mr. Trump said in a tweet on Sunday.

Factors that can affect currency trading this week will include developments in the Middle East and some local data.

“We’re watching this emerging geopolitical issue closely. This may impact the peso strongly if it continues or escalates,” UnionBank’s Mr. Asuncion said.

Aside from this issue, RCBC’s Mr. Ricafort cited local developments as factors that could affect peso trading this week.

“Another important catalyst is the release of the least inflation data for the month of December. President [Rodrigo R.] Duterte is also scheduled to decide on contracts with Metro Manila’s water utilities on Jan. 6 is another possible catalyst on the local financial market,” he said.

BusinessWorld’s poll of 13 economists yielded a median estimate of 2.1% for December headline inflation, with prices rising due to seasonal demand over the holidays as well as base effects diminishing and the weather disturbance caused by Typhoon Ursula.

If realized, this would be at the lower end of the 1.8%-2.6% forecast range of the Bangko Sentral ng Pilipinas (BSP) and higher compared to the 1.3% print in November.

For this week, Mr. Asuncion said the peso could move around the P50.90 to P51.20 band, while Mr. Ricafort gave a forecast range of P50.80-51.30. — L.W.T. Noble with Reuters

Euronext wheat falls in 2019

PARIS — Euronext wheat closed with an annual decline after a year-end rally only partly offset a price drop linked to a recovery in European production.

March milling wheat, the most active contract on the Paris-based exchange, settled 0.25 euros, or 0.1%, down at 188.75 euros ($212.08) a ton after a shortened session on Tuesday ahead of the New Year holiday.

The contract was consolidating below Monday’s six-month high of 189.75 euros. That peak came after a rally in international wheat markets linked to an initial US-China trade agreement, steady export demand and global harvest concerns.

Over the year, spot futures on Euronext, including the current March contract, showed a 7.1% decline from the 203.25 euro close at the end of 2018.

European Union common wheat production rose 14.5% this year from the drought-hit 2018 harvest, according to the European Commission.

However, a global price rally, brisk export demand and an expected drop in the sown area for next year’s harvest helped the European wheat market recover towards the end of the year.

“We’re seeing good international demand along with a drop in wheat area in France, Germany and Britain, which means there’s no room for a major weather upset,” said Arthur Portier of consultancy Agritel.

The wheat market was also monitoring transport strikes over pension reform in France, which could disrupt a wave of shipments to Morocco.

Rapeseed futures on Euronext ended the year with a sharp gain, reflecting the impact of a 13-year low for EU production and a broad year-end rally in oilseed markets.

February rapeseed on Euronext ended Tuesday’s session 0.3% down at 411.50 euros a ton.

It was consolidating below Monday’s high of 414.75 euros, the highest spot price since the end of April 2017.

Over 2019, spot rapeseed prices rose nearly 13%.

The smaller maize (corn) futures market on Euronext showed a 5.6% annual decline in spot prices, ending the year at 168.50 euros a ton.

Euronext crop futures will resume trading on Thursday after Wednesday’s New Year closure. — Reuters

A century’s worth of incredible wealth went through the Cartier empire

BY THE TIME the final chunk of the Cartier jewelry empire was sold off in the 1970s, its founding family was almost entirely dispersed and disinterested.

Almost everyone was wealthy — the Cartier family had an uncanny knack for marrying into money, then making even more of it. And even though four generations of Cartier men had worked tirelessly to create a business that elevated jewelry salesmanship from “mere trade” to an art form, their descendants were more interested in bobsledding in St. Moritz than hawking the company’s famous Tank watches.

This rise and then — instead of a “fall,” let’s call it a “plateau” — is artfully documented in a new book, The Cartiers, by a member of the family’s sixth generation, Francesca Cartier Brickell.

Several years ago, Brickell discovered a trunk full of family correspondence in her grandfather’s wine cellar and used it as a starting point to chronicle her illustrious family.

What saves the book from being yet another variation on the “from shirtsleeves to shirtsleeves in three generations” parable is that the family business hinged on the shifting fortunes of the world’s super rich. As a result, the story of the Cartier family is the story of wealth creation in the 19th and 20th centuries as it moved in waves from country to country.

Massive wealth, at least from the Cartiers’ perspective, was often a zero-sum game: The Russians bought until the Bolsheviks came to power, at which point the Americans stepped in. After the Depression hit, the Americans bowed out, at least for a time, to be replaced by celebrities and petroleum-rich Middle Easterners.

Cartier managed to benefit from both the rises and the falls. The company would sell jewels at retail prices to its rich clients, then buy them back wholesale (or sell them on commission) once those same clients fell on hard times. “The same grand duchesses who had been snapping up diamond tiaras and sapphire stomachers before the war,” Brickell writes, “were now selling them back, often gemstone by gemstone, just to survive.”

ROYAL PATRONAGE
The Cartier dynasty was founded in the late 1840s by Louis-Francois Cartier. His little Parisian shop, where he sold mostly knickknacks, took off only when he began to enjoy the patronage of Princess Mathilde Bonaparte, the niece of Napoleon I.

Initially, she asked him to repair a necklace, but she soon became a bona fide customer, purchasing more than 200 items. And even though Cartier’s first client base was wiped away after Napoleon III abdicated following the Franco-Prussian war, the company continued to expand thanks to Louis-Francois’s son, Alfred, who married an heiress to a manufacturing fortune.

Alfred first worked in London after the Franco-Prussian war “as a middleman between fellow French exiles forced to sell their gems to pay for their new lives, and the English aristocracy whose daily rituals demanded a change of jewels for every meal,” Brickell writes. After moving back to Paris, he expanded until the company counted multiple princes and princesses among its clientele.

WORLD DOMINATION
Even though Cartier was selling significant jewels to significant people (it made the wedding jewels for Princess Marie Bonaparte’s marriage to Prince George of Greece in 1907), it was still a distant second or third to such companies as Boucheron, Fabergé, and even Tiffany. It was only the next generation of Cartier children — Louis, who first married a French heiress, and then a Hungarian heiress; Pierre, who married an American heiress; and Jacques, who did the same — who elevated Cartier to a global powerhouse.

Using the Rothschilds as a template, the three brothers agreed to open outposts in separate world financial centers. Louis, the oldest, opened in Paris; Pierre, the middle son, in New York; and Jacques, the youngest, in London.

Louis helped develop the famously playful aesthetic known as the “Cartier style” and, most important, broke into the Russian market.

His entree was via Grand Duchess Vladimir, a jewel-obsessed sister-in-law of the czar of Russia. Not only did she buy a six-strand pearl necklace interspersed with diamond eagles, Brickell writes, but she opened doors for the Cartier family, making introductions to other members of the Russian imperial family and facilitating sales.

Meanwhile, Pierre first set up the London office (Jacques would later take it over) and then moved to New York, where he began to cultivate the country’s nouveau riche. He sold the Hope Diamond to Evalyn Walsh McLean for $180,000 (about $4 million today), and exchanged a $1 million pearl necklace for Cartier’s Fifth Avenue flagship mansion, which it still owns today.

Jacques, something of a late bloomer, traveled first to India to build relationships with the country’s fabulously rich Maharajas, and then took over the London branch, creating jewels for the royal family and English aristocracy. Queen Elizabeth II, for instance, eventually tasked Cartier with turning a 23.6-carat pink diamond into a brooch.

DEATH AND TAXES
Even as the brothers were expanding their client list, that clientele was changing dramatically. The first blow was the Russian revolution. Grand Duchess Vladimir escaped Russia and had one of her friends sneak out several suitcases filled with jewels from her St. Petersburg palace. Prince Yusupov, another Cartier client and one of the richest men in the world, also escaped the Bolsheviks with many of his jewels intact, and, like the grand duchess, began to discreetly sell them through the Cartiers.

The family’s commitment to discretion, combined with their rolodex, made them the perfect intermediaries. “The Cartiers were privy to levels of trust from the Romanovs that would have been impossible to reach had they not visited their family homes prior to the revolution,” Brickell writes. “As a result, they were often the first to learn when exiled Russians were keen to sell their imperial jewelry, a key advantage when competing with their professional peers.”

The same thing would happen to the Maharajas, whose fortunes were obliterated by land reforms and new taxation structures in the 1970s.

Suddenly, Arab sheikhs and American movie stars like Liz Taylor were the clients spending the big money. But by that time, all three brothers were dead, and their children, with the exception of Jacques’s son Jean-Jacques, were part of the jet set themselves.

Because The Cartiers is the story of the family rather than the company, it begins to peter out well before Cartier’s eventual sale in 1974. (Today the company is owned by luxury goods conglomerate Richemont.)

Brickell, the granddaughter of Jean-Jacques, has no discernible nostalgia for the lost business, and as a result the book’s real value comes as a chronicle of the global vicissitudes of extreme wealth.

In 1958, for instance, King Faisal II of Iraq informed the family that his fiancee’s bridal registry would be at Cartier. A few weeks later, he and his family were murdered in a coup. “As with the Bourbons and the Romanovs,” Brickell writes, “the flip side to great wealth and power was inequality and, with it, social instability.” — Bloomberg

Safer road trips with Hella

HELLA, a leading European manufacturer of auto parts, believes being smart on the road is the key to avoiding vehicular accidents, be it night or day. Hella advocates for road safety by improving visibility when driving through sight and sound. With its high-quality, secure, and stylish products, Hella hopes to provide the market with the right tools needed to become smarter drivers and car owners.

CLEARER AND SAFER DRIVE
Vehicular safety can be best ensured by having a clear view of the road through your windshield. It also helps you see crossing pedestrians who are on their way home or going to the office, especially those working the night shift.

Hella offers a wide range of wipers that can be installed for passenger vehicle use. They feature a nanotechnology graphite-coated rubber blade for smooth and quiet operation with clear visibility, and contact points with even downward pressure to deliver a clean wipe at every point. Some of Hella’s wipers have a robust spoiler design to endure extremely harsh weather and environmental conditions. Hella offers Premium Wiper Blade, Curvo Wiper Blade and Razor Wiper Blade.

For commercial vehicles, Hella has wipers that have thicker graphite-coated rubber, a heavy duty steel frame for maximum stability and durability, glossy surface powder coating for rust protection in all weather, and multiple adaptors for maximum vehicle coverage.

OPTIMAL SOUND PERFORMANCE
The sound within the surrounding helps drivers to navigate the road better. In fact, horns make it easier for drivers to be heard, especially during emergencies or heavy rains. They also come in handy when alerting other nearby vehicles.

Hella offers horns that have varying sounds including a soft timbre and mellow sound for a more harmonic tone like the Royal Twin Tone trumpet horn, and a strong penetrating tone that is ideal for tough off-road use like Super Tone Horn. They have twice the lifetime of OE specification, are corrosion-resistant and can be installed easily in tight and limited spaces.

A BRIGHTER CHOICE
Lights are an essential part of the driving experience. They help you see the road more clearly, especially during those long late night or early morning drives to avoid rush hour traffic. Uniquely designed and engineered with high-quality standard, Hella’s bulbs produce xenon-like natural daylight output for higher contrast and better visibility.

Hella’s bulb offerings have wider field and longer range of clearer vision that allow faster reaction time for safer driving. They employ high-quality UV-filtered quartz glass which reduces eye strain. They come in two variants: PowerBleu and Platinum performance bulbs, both designed for easy plug-and-play installation and directly interchangeable with original equipment (OE) bulbs.

A careful driver ensures that his vehicle is free of defects by installing quality and well-maintained car parts. With Hella’s high-quality and stylish product offerings, roads can become safer even after the holiday season because drivers and consumers now have access to tools they need to travel smarter.

How the Philippines can emulate South Korea’s success

On Aug. 15, 1945, Emperor Hirohito announced Japan’s surrender following its invasions of countries in the Asia Pacific region. Its colony in Korea was divided into two spheres, with the south administered by the United States and the north by Russia. The two Koreas existed with tension between them and this culminated in June 1950 when the North invaded the South. The two Koreas have been at war ever since.

The South embraced free trade, economic deregulation, and privatization under the leadership of Harvard-educated statesman, Syngman Rhee. Rhee served as the nation’s President from 1948 to 1960. Rhee and his equally successful successor, Park Chung Hee, shaped South Korea’s institutions and legal system into one conducive to capitalism. They established a strong legal system where property and human rights are upheld. They invested in education. They even went so far as to provide credit, subsidies, and lucrative contracts to certain companies who blazed the trail for the country’s rapid industrialization. Called chaebols, the likes of Hyundai and Samsung invested billions in highly technical industries that would serve as the backbone of the South Korean economy. These included steel mills, petrochemical plants, and high precision electronic factories.

The situation was different in the north. Kim Il-Sung established himself as the country’s dictator in 1947 with the help of the Soviet Union. He organized the North Korean economy as one that was centrally planned and controlled in accordance with the so-called Juche System (where self reliance is the core principle). In Kim Il-Sung’s world, ownership of properties were outlawed, free markets were banned, and freedoms were curtailed in all aspects of life. The citizens received only basic education with emphasis on the country’s propaganda. Like a monarchy, Kim Il-Sung’s descendants became his successors, all of whom subscribed to the same Juche System.

Decades later, South Korea evolved into an industrial powerhouse and a leader in numerous high-technology industries including computer manufacturing, robotics, and telecommunications. It is the 12th largest global economy today and its citizens enjoy the same standard of living as the people of Spain and Italy. In contrast, the North Korean people are starving, literally. Their industrialization failed and their agricultural sector survives on a hand to mouth basis. The living standards of the North Koreans are similar to the people of Somalia. Worse, life expectancy of North Koreans is 10 years less than their southern relatives.

From being one and the same nation just seven decades ago, the two Koreas have become stark opposites of the other. How did this happen?

According to economists Daron Acemoglu and James A. Robinson, the manner in which the laws and institutions of a nation are organized largely dictates whether a nation succeeds or fails. Successful nations are those that encourage economic participation by the masses to make the best use of their talents. It is one where no one from the political or business elite have undue advantages over the rest. Successful nations have inclusive economies and they foster economic activity, productivity, growth, and prosperity.

On the other hand, unsuccessful nations concentrate power among a narrow elite who enrich themselves at the expense of the masses. This model is called an “extractive economy.”

Inclusive economies are those that are organized as free market economies, conform to fair competition, adhere to the rule of law, possess strong banking systems, and adapt to the democratic selection of leaders.

A free market situation provides incentives for the people to work hard, to invent, to innovate, and to become efficient. By doing so, they are able to grow their businesses and enrich themselves. This, in turn, triggers a snowball effect of job generation, productivity, and increased revenues for government by way of taxes.

In countries like North Korea and Cuba where markets are controlled by their governments and where the ownership of private property is prohibited, its citizens have little incentive to invest or exert effort to increase productivity. They do not bother to hustle or toil as doing so will not make a difference in their lives. The stifling regime represses innovation and douses the entrepreneurial spirit with cold water.

Fair competition and an even playing field is another ingredient to a nation’s success. When governments disrupt the free market by coddling monopolies, giving preferred treatment to certain individuals, increasing barriers to entry, or demanding payola from private companies — all these prevent real competition from taking place. It makes the dominant player even more dominant but also more inefficient. This inefficiency translates to higher costs for the consumers and, more often than not, to poor service. While the dominant company can boast of scandalous profits, it is usually unable to hold up against with competition from abroad.

On the other hand, when corporations are allowed to compete on an level playing field, the entire industry becomes efficient. The company that emerges as the dominant force is the one that is more outstanding than the rest in terms of innovation, creativity, and capability. It will be in the position to conquer foreign markets.

The ability to uphold the rule of law is another characteristic of successful economies. The law is the great equalizer. All citizens, and especially government, must respect the rule of law as without it, chaos, mayhem, and/or human rights violations ensue. Private enterprises must be able to rely on the rule of law when certain forces (like government or politicians) try to disrupt free market forces or when injustice occurs. The rule of law puts order to free trade. It protects corporations and it does so by allowing due process to take its course.

A strong banking system is another prerequisite. Great ideas and a strong entrepreneurial spirit means nothing without the funds to turn concepts into something concrete. Successful economies have strong banking systems to support large conglomerates and humble entrepreneurs alike. The more banks of good standing in an economy, the better. In Singapore, there are 205 banks to support its population of 5.12 million. In Uganda, only 25 banks service a population of 52.86 million. No surprise, Singapore has become a preferred destination to do business. Banks also help increase the savings rate of a country.

The ability to change a nation’s cast of leaders through a democratic election is fundamental to keep the country on a steady road to improvement. Term limits discourage the abuse of power from incumbents; it encourages politicians to do good so as to leave a good legacy; it leaves them less time to delve into corruption; it gives others the opportunity to serve and infuse fresh ideas; it limits the amount of favor trading in government.

Countries vary in their economic success because they are organized differently. The Philippines is a work in progress. While our constitution is set up in way that encourages a free market, certain provisions still give extra privileges to the elite. I personally find it suspect that foreigners are prohibited from investing in infrastructure projects, mass broadcasting, and public utilities. It reeks of protectionism of interests of certain elite families.

If the Philippines is to go the way of South Korea, it must fully deregulate its investment climate and allow foreign investors full participation. It needs an earnest reform of the justice system, and it should break down political dynasties. If we do this, there is no reason why the Philippines cant be the next industrial powerhouse like South Korea.

 

Andrew J. Masigan is an economist.

Outlier: Jollibee stock a bargain after slide in 2019, say analysts

DESPITE investors unloading shares of Jollibee Foods Corp. for the majority of 2019 due to profitability concerns, the stock may once again be back on the shopping list with one analyst saying the current stock price is already at a bargain.

The Caktiong-led company was the ninth most traded stock last week, with P381.92 million worth of 1.77 million shares exchanged hands on the local bourse during the two-day trading week from Jan. 2 to 3, data from the Philippine Stock Exchange showed.

Jollibee shares closed at P214.80 apiece on Friday, down 0.56% from its closing price of P216 each on Dec. 27. Its stock price registered a full-year loss of 26% in 2019.

“Jollibee’s significant drop last year brought on by investors’ initial assessment of its CBTL (The Coffee Bean & Tea Leaf) acquisition had been overdone, thus, presenting a bargain,” said Philstocks Financial, Inc. Research Head Justino B. Calaycay, Jr. in an e-mail.

To recall, Jollibee reported on July 24 it will acquire California-based CBTL for a total of $350 million. The coffee chain would then add 14% to its global system-wide sales and 26% to its total store network. This marked Jollibee’s largest acquisition to date following the company’s $210.25-million takeover of American fast-food chain Smashburger.

Reports noted CBTL incurred losses amounting to $26.8 million and $21.1 million in 2017 and 2018, respectively, with the loss in 2018 being equivalent to around 12% of Jollibee’s profits that year.

Jollibee has completed the acquisition on Sept. 24, two months after the deal was announced.

The listed firm bought CBTL on a debt-free basis, which means that the latter will have no debt upon acquisition. JFC used its Java Ventures, LLC as the acquiring entity. This is a US-based unit of Singapore-based Super Magnificent Coffee Co. Pte. Ltd., which in turn is a subsidiary of Jollibee Worldwide Pte. Ltd.

“Expectations of sustained robust consumer spending this year brings the dominant food retail as among the favorites, depending solely on its legacy brands. Additionally, its ability to bring Smashburger and CBTL to profitability adds another positive element to the outlook,” Philstocks’ Mr. Calaycay said.

Jollibee reported on Nov. 14 its attributable net income in the third quarter fell 8% to P1.87 billion. Revenues went up by 7% to P43.18 billion during the period, but was weakened by the 8% rise in direct costs to P36.75 billion.

In the nine months to September, the company’s attributable net income dropped 26% to P4.53 billion with an 11% rise in direct costs to P107.61 billion weighing on revenues, which grew 9% to P127.21 billion.

Philstocks’ Mr. Calaycay noted that while it is hard to say whether Jollibee’s share price would move this week, he is “confident of [its] prospects for the rest of the year and beyond” as the homegrown food giant “remains a market leader.”

Meanwhile, Mercantile Securities, Inc. Analyst Jeff Radley C. See said the stock “might move sideways” due to continued selling pressure.

“It is best to wait for a strong support level before getting in. If the stock can hold P210, there is a chance for it to move up and hit its resistance levels,” Mr. See said.

Mr. See also noted the stock is “fairly valued” at its current level.

“The market is still waiting for Jollibee’s expertise if their new acquisitions can give them good returns,” he said.

Mr. See pegged the stock’s support levels at P210, P204, and P198, while resistance levels are at P224, P233, and P238.

For Philstocks’ Mr. Calaycay: “Strong support remains at the P180 level, with initial catch level at P200-207. Resistance is initially at P227-P230.” — Lourdes O. Pilar

SEAOIL partners with new online delivery platform, Mr. Speedy

SEAOIL PHILIPPINES, Inc. (SEAOIL), the country’s leading independent fuel player, has signed an exclusive partnership with online delivery platform Mr. Speedy, with the exclusive SEAOIL Boosted VIP card to be given to its drivers.

“As part of its plans to continue giving more perks and benefits to its consumers, we are happy to announce SEAOIL’s new partnership with Mr. Speedy. We want to give Mr. Speedy’s couriers more incentives to enjoy while using SEAOIL fuels,” said Jayvee Dela Fuente, SEAOIL Philippines VP for Corporate and Consumer Marketing.

Mr. Speedy is an online delivery platform that caters to small and medium businesses. Users can schedule deliveries through the Mr. Speedy website or its mobile app.

The Boosted VIP cards issued to Mr. Speedy users will have the highest level in the VIP card tier or Auto-Gold status. The cards will have an exclusive point conversion wherein P100 is equivalent to three points for gasoline, or a P3.00 rebate. The exclusive point conversion is available at participating SEAOIL outlets. Earned points can be used to purchase fuel and lubricants from SEAOIL and may be redeemed as cash.

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