FREIA, the latest residential condominium to be launched at Hamilo Coast in Nasugbu, Batangas, offers the “best, most prime views” of Pico de Loro Cove.
With its contemporary tropical architecture, Freia stands out from other developments in Pico de Loro.
“We actually planned this in such a way that we’ve gone through so much in terms of the planning stage, in terms of the layout, even the orientation of the building. The type of architecture for this one is what we call contemporary tropical architecture… It’s a type of architecture wherein the building adapts to the climate of the surroundings, even the landscaping. All in all, it’s very cohesive,” Jose Arlie C. Cruz, an architect and consultant from GF & Partners, said during a press conference last Nov. 16.
The luxury condominium does not block the other buildings in Pico de Loro, as it sits at the highest point of the mountain. The three mid-rise buildings of Freia were also designed at different elevations to align them with the mountain.
“We’ve also maximized the orientation… even the afternoon sun, it actually faces the shorter side, or the wall side. So, majority, the whole length faces the favorable winds,” Mr. Cruz said.
Freia is being developed by SM Prime, Inc.’s unit Costa del Hamilo, Inc. The groundbreaking for the project was held last Aug. 9. The three towers will offer 214 two-bedroom units which will all have balconies facing either the sea view of the West Philippine Sea or the mountain view of the Pico Mountains.
Unit sizes range from 67 square meters (sq.m.) to 146 sq.m., with prices starting at P10 million up to P30 million
Alexis Ortiga, senior assistant vice president for sales at Costa del Hamilo, said that the views are the main selling point of the condominium, noting it has “the best, the most prime views in Pico de Loro Cove.”
Freia’s three towers will have a total of nine penthouse units, which have three bedrooms each. Each bi-level penthouse will also have a 100-sq.m. open area wherein owners can hold gatherings. Penthouse units range from 300 sq.m. to 400 sq.m. with prices ranging from P40 million to P50 million.
As part of Hamilo Coast’s vision of building master-planned communities anchored on sustainable beach resort living, Freia will also use solar panels to power electricity in common areas and use ceiling-to-floor glass windows and doors “to maximize the view…”
“If the resident wants to avail of natural wind or natural breeze, they would just open the sliding glass doors,” Mr. Cruz explained.
A waste management system will also be implemented at Freia, with the goal of reducing the community’s carbon footprint.
Freia is the only condominium development within Pico de Loro Cove that will have its own resort-like amenities such as outdoor pools, a lounge deck, function rooms, and pocket gardens. The Pico de Loro beach is just a 500-meter walk from the condominium.
Unit owners will also get a lifetime membership to the adjacent Pico de Loro Beach and Country Club, giving them access to sports facilities, and other outdoor activities like mountain trekking, kayaking, cove boat tours, or bird watching.
Hamilo Coast is SM Group’s premier beach resort in Nasugbu, Batangas. It is approximately 90 minutes away from Manila via Cavitex and the new Ternate-Nasugbu road. — Vincent Mariel P. Galang

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