Singapore launches its new branding

AFTER SEVEN YEARS, Singapore is retiring its tourism branding — Your Singapore — and replacing it with something that “is a reflection of who...

Discounts and other concessions

Terence A. Hockenhull
PRICE NEGOTIATIONS can be costly and should always be undertaken with caution. Each price concession nibbles away at margins until the item is no...

Wasting time

Terence A. Hockenhull
TIME is a commodity we can’t afford to waste. It seems we’re all busy trying to get more out of the available hours in...

Encouraging fitness

By Michael Angelo S. Murillo Reporter IN THIS AGE of fast and processed food, picking up the lifestyle habits of eating a healthy diet and having...

Amazon turns thousands of Twitch streamers into product pitchmen

AMAZON.COM, Inc. will pay commissions to gamers, artists, chefs and others on its Twitch Interactive video-streaming service for selling products to their fans through...

When things don’t go smoothly

By Terence A. Hockenhull
SOME YEARS AGO, I had a job liaising with a well-established firm of consultants. Our organization was buying into a multi-million dollar communications system...

Closing can be easy!

Getting the edge in professional selling Terence A. Hockenhull I THINK it would be fair to say that more people are involved in sales than almost any...

Martin Nievera finds a home in Solaire

By Zsarlene B. Chua, Reporter DUBBED AS the country’s “Concert King” and with a career that has spanned more than a quarter of a century,...

Sales demonstrations

Terence A. Hockenhull
WHEN selling high-value or high-tech products, it is not unusual clients often ask for and expect an equipment demonstration or trial installation. This is...

Using the telephone to sell

Getting The Edge In Professional Selling Terence A. Hockenhull THE TELEPHONE can be effectively used to support a sale; but its effectiveness in conducting a “full...

Taking pictures fashionably

By Joseph L. Garcia, Reporter SWEET AND CHARMING, the actress Liza Soberano lends her face to a new line of cameras from Fujifilm. Thanks to...

Kate Hudson joins Michael Kors to Watch Hunger Stop

MICHAEL KORS has announced that actress, author, entrepreneur, and humanitarian Kate Hudson is again supporting Watch Hunger Stop, the fashion brand’s annual campaign to...
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