Puma accused of defacing Indian heritage for shoe commercial
NEW DELHI — Global sportswear giant Puma was accused Tuesday of irreversibly damaging 17th-century architecture in Delhi’s historic quarter as part of an advertising...
Tailor-made solutions
BUSINESS TODAY is more competitive than ever. Few companies enjoy the luxury of being the sole provider of a product or service. Indeed, as...
A loyalty card for the select few
By Zsarlene B. Chua
Reporter
UNLIKE other loyalty cards that reward their most steadfast and best customers via perks and discounts, the Ayala Rewards Circle (ARC)...
Let the client tell you what they want!
THERE are no shortcuts to effective selling. Practice, experience and training all help the professional improve his ability to close sales against strong competition...
Penshoppe launches #IAmDifferent anti-bullying campaign
BULLYING is a prevalent problem for young Filipinos. It may be physical, verbal, social, or cyber bullying, and if it is ignored or tolerated,...
Owning Halloween
By Zsarlene B. Chua
ASIDE FROM costumes that range from geeky to spooky, Halloween is also an event where people use makeup to transform themselves...
Sennheiser’s new audio collection focuses on specific customer needs
FOR OVER 70 years, leading German audio specialist Sennheiser has stayed true to its mission to constantly shape the future of audio.
The German audio...
Your neighborhood fitness place
By Michael Angelo S. Murillo
ANYTIME FITNESS, an international 24-hour health and fitness club, recently marked a milestone in the country with the opening of...
Google, Facebook, Twitter scramble to hold Washington at bay
LAST MONTH, Google summoned about 200 staff from around the world for an annual policy meeting. One agenda item was very different this time:...
Believing you can win
AS a schoolboy, I captained my school’s “B” side field hockey team. I would be the first to agree that I was a lousy...
