Online and electronic gaming are easily accessible ways for Filipinos to relieve stress, have fun, and relax after a long, busy day. However, when there is money involved, as it is with online betting applications, building trust and earning reliability is crucial in attracting and keeping players on the platform.
In recent years, BingoPlus has become a household name in the Philippines amassing a player base of over 38 million Filipinos by offering exciting digital bingo experiences, engaging promotions, and seamless gaming accessibility through its online platform.
According to AB Leisure Exponent, Inc. President Jasper S. Vicencio, this meteoric rise is a testament to the trust and enjoyment that Filipinos have found in the company, motivating BingoPlus to continuously strengthen its credibility through various initiatives.
“Our players are one of the reasons why BingoPlus is here and why we are the leading digital gaming provider in the country. For that reason, we don‘t stop cementing our credibility and we are very much active in partnering and sponsoring events to show the brand‘s reliability and credibility,” he explained.
Among the events that BingoPlus has supported include the Miss Universe Philippines, LIV Golf League, Sinulog Festival, Dinagyang Festival, and MassKara Festival. Additionally, the company has maintained strong partnerships with media agencies nationwide proving that BingoPlus is a partner that can be relied on.
Beyond sponsorships and partnerships, Mr. Vicencio also noted how BingoPlus prioritizes transparency and responsible gaming by working closely with regulatory agencies and implementing stringent measures to ensure fairness, credibility, and compliance.
“All our collaterals or advertising materials undergo the strict screening process of the Ad Standard Council (ASC) making all our claims truthful… PAGCOR is [also] a great help in establishing the quality and performance of our brand. Being a PAGCOR-licensed gaming platform certifies that we are adhering to the government‘s guidelines and regulations,” he said.
Similarly, Mr. Vicencio mentioned BingoPlus‘ commitment to safeguarding their players‘ privacy through the expansion of their customer service and hiring of skilled IT professionals. In this manner, he believes their players can have peace of mind while playing, and their users‘ concerns are immediately addressed.
“As we grow our user base, we make sure to prioritize their data privacy by maintaining a platform that is firm and a system with integrity. We ensure this by implementing a variety of security measures. User personal data is contained behind secured networks and is only accessible by a limited number of employees who have special access rights to such systems, and is required to keep the personal data confidential,” he asserted.
Technical issues such as glitches and errors on both the website and application are also an area of concern for players who want to enjoy their game continuously. These issues are a natural part of any digital platform, according to Mr. Vicencio. However, he assures users that their team is working tirelessly to deliver a hassle-free, top-tier experience for every Filipino player.
“We have a dedicated IT support team in place, ensuring that any technical concerns are swiftly and efficiently addressed. We only hire the best, because we also want our users to get the best experience on our platform. We bring in only skilled and passionate individuals to work with us. We empower all our workers to better serve our growing users. Thus, by regulating our system, we can meet our goal which is to prioritize the user‘s gaming experience and data security,” he said.
A part of being reliable is the ability to be approachable on issues and address them quickly. For Mr. Vicencio, BingoPlus warrants this reliability due to its efforts in disseminating information to its following on all social media platforms as well as its live chat feature where players can immediately share their concerns in the app.
“To be fair and transparent to our users, our team‘s communication system and processes should be coherent. Thus, we strengthen our operations in order for us to convey our message across different platforms clearly,” he explained.
BingoPlus’ commitment to transparency and user protection extends beyond platform security and customer service — it also encompasses responsible gaming initiatives aimed at fostering a safer and more sustainable gaming environment for all players.
Through the BingoPlus Foundation, the company has launched information campaigns to raise awareness and promote responsible gaming. Mr. Vicencio noted that “responsible gaming is the foundation of a sustainable gaming industry.”
Recently, the foundation launched a campaign called ‘Pusta de Peligro‘. Three resonant short films are at the center of the campaign, each created to encourage self-reflection and mindful gaming choices. These relatable films challenge viewers to recognize when gaming turns from a fun activity into a risky one.
Furthermore, responsible gaming features have also been added across platforms of DigiPlus, the company behind BingoPlus. These features empower players to manage their gaming habits, giving them the ability to set daily gaming durations, customize specific gaming schedules, and set daily loss limits.
“DigiPlus and BingoPlus Foundation are elevating the campaign by sharing it across digital platforms and encouraging communities to spread the message of responsible gaming. In addition to digital advocacy, on-ground initiatives like community workshops and live events can provide a significant boost in empowering more players to make balanced and mindful decisions,” he commented on the campaign.
To conclude, Mr. Vicencio acknowledged that BingoPlus deals with players who are somehow carrying a dream with them or wishing to win one of their many prize pools in order for them to change their lives. With the company‘s commitment to trust, transparency, and responsible gaming, it has become a trusted partner for millions of Filipinos seeking entertainment, excitement, and the thrill of winning.
“Our players have different stories to tell, and knowing these, we can‘t afford to lose their trust,” he said.
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