MILO’S Home Court Campaign has added the National University (NU) women’s basketball team to its roster of inspiring athletes.
The Lady Bulldogs, multiple University Athletic Association of the Philippines (UAAP) champions, will take over some of the online programs and social media activities of the Home Court program, which is designed to help parents continue their children’s champion journeys at home amid the prevailing conditions with the coronavirus pandemic.
“Our commitment to nurture kids through sports never stops,” said Lester P. Castillo, Assistant Vice-President, Nestlé Philippines – Milo, in a statement.
“To keep our children engaged and inspired to play and be active, we have tapped the NU Lady Bulldogs to join the Milo Home Court campaign. The rare combination of heart and skill that these ladies have shown on and off the court make them the perfect role models for kids and aspiring athletes. We are delighted to have the NU Lady Bulldogs be part of the Milo family.”
The Lady Bulldogs have become the gold standard for women’s collegiate basketball as they hold the still-active record of 96 straight wins—the longest record streak in all national collegiate tournaments.
They are the UAAP women’s basketball champions for the last six years and their members among the top players in the land, who have represented the country in different competitions, the most recent in the Southeast Asian Games last year as part of the gold medal-winning 5-on-5 and 3-on-3 teams.
Their journey of hard work and perseverance is among the things they want to share as they take part in the Home Court Campaign.
“We are happy to be part of a campaign where we can utilize our abilities to motivate young girls and boys to pick up a basketball and pursue their dreams,” said NU center Jack Animam.
The Lady Bulldogs will participate in Tiktok challenges while Ms. Animam and fellow star players Monique Del Carmen and Camille Clarin will teach kids fun ways to practice drills at home to stay fit and healthy.
The Milo Home Court Campaign is an online initiative which provides a wealth of sports content, with interactive and physical activities aimed at empowering parents to continue their kids’ champion journeys through sports even while at home amid COVID-19.
It is being done in support of the World Health Organization’s Global Recommendation on Physical Activity for Health. — Michael Angelo S. Murillo
