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Ayala Land sticks to current landbank, focuses on utilization

AYALA Land, Inc. (ALI) will not expand its land bank — the total land it owns or controls for future development — but will concentrate on maximizing the utilization of its existing properties, a company official said.

“We’ve made a deliberate decision not to acquire additional land unless it’s a very special parcel, and we know where those parcels are, but they’re not yet up for sale,” ALI Chief Finance Officer Augusto D. Bengzon said in a media briefing last week.

Mr. Bengzon said that ALI had 11,300 hectares of land bank as of the end of 2023.

“We do think that we will be utilizing around 800 hectares a year, so over the next five years, that’s about 4,000 hectares,” he said.

During the same briefing, ALI President and Chief Executive Officer Anna Ma. Margarita Bautista-Dy said the company will launch new districts within the company’s existing estates.

“We will be focusing not so much on the launching of new estates but on launching new districts within existing estates. We want to really use the land bank in our existing estates as opposed to keep launching new ones,” she said.

“We want to make sure that our estates really come to life. It helps if we focus our capital and efforts on making the most out of the estates that we have, and in the process, create more value in our existing estates,” she added.

Ms. Dy said that ALI has earmarked P7 billion in capital expenditure (capex) budget over the next two to three years for the reinvention of its leisure and hospitality business.

ALI Head of Leasing and Hospitality Mariana Zobel de Ayala said that 900 hotel rooms are under construction in support of the company’s target to build 4,000 new rooms over the next five years.

“What’s particularly exciting is we’re hopeful about growth in international travel. I think there’s a projection that foreign arrivals will double in the next few years. We are going to be rolling out a number of new products targeted at that foreign travel,” she said.

Mr. Bengzon also noted that ALI’s planned capital expenditure of P100 billion for this year is approaching its pre-pandemic level of P108 billion.

“We’re almost there. Pre-pandemic, we peaked at about P108 billion in capex spending. In terms of the activity on the ground, I think by many metrics, we’ve exceeded pre-pandemic levels. Construction activity-wise, I guess that will follow our launches, as well as the leasing pipeline that we’ve set out for ourselves,” he said.

Meanwhile, Ms. Dy said the growth of the company’s residential business will come from the premium segment.

“There will be continuous demand from the premium segment. The onus is on us to come up with products that will really cater to the requirements of that segment and will be able to compete and offer something different from other competitors,” she said.

For the first half, ALI saw a 15% increase in its net income to P13.1 billion as consolidated revenue rose by 28% to P84.3 billion. 

ALI shares were last traded on August 9 at P30 per share. — Revin Mikhael D. Ochave

Doing the laundry? There’s an app for that

If you are using Midea’s new Luna washing machines

WHAT better way is there to launch a new washing machine than by doing a bit of laundry?

As Midea launched their newest line of washing machines, the Luna, on Aug. 6, at their Makati showroom, Anna Marie Alejandro, General Manager of Concepcion Midea, Inc., Philippines, placed a full load of laundry in one of the machines, setting the timer for an hour with her phone. After a series of activities at the launch, the machine beeped to show that it was done with the load — not only had it been washed, it had also been dried in that span of time.

With the Luna’s One Touch Fuzzy Logic feature, users are assured of a user-friendly experience, eliminating the hassle of complicated programming. The machine is able to detect the right water to laundry ratio for every load, and, with its Turbo Wash feature, offers a 40% reduction in washing time.

A HealthGuard feature, which works together with Auto Clean and Steam Care, makes sure that the washing machine’s inner and outer drums are sterilized to avoid secondary contamination and can function with greater washing performance. This also helps clean clothes better. “This is what we’re proud of,” said Ms. Alejandro in an interview.

More importantly, the washing machines can be controlled with an app on a smartphone (meaning you can do chores long-distance).

The line has both front load and top load machines.

The Luna Inverter Series Front Load Combo Washing Machine costs about P51,000, with Ms. Alejandro estimating that they cost 25% to 30% less than Korean and Japanese competitors with similar features. Midea is a brand from China, and is one of the world’s largest manufacturers, especially for microwave ovens.

Its sheer size and manufacturing capabilities are the reasons for the relatively low prices. “Midea manufactures its own products, from the smallest material,” she said. “Midea is the biggest global manufacturer,” pointing out that some of the microwave oven parts of their competitors come from them. “That’s why when it comes to pricing the product, it’s not about sacrificing the quality. It’s because we’re efficient.”

The lower prices, then, allow for more accessibility to Filipino customers: “We’re opening opportunities for Filipinos to upgrade their appliances,” said Ms. Alejandro. — Joseph L. Garcia

Enhanced ownership packages on select Lexus models this month

PHOTO BY KAP MACEDA AGUILA

LEXUS MANILA bundles select models with enhanced ownership packages in a campaign that runs until Aug. 31.

First among the included nameplates is the Lexus UX 300e, priced from P3.838 million. The all-electric SUV is said to “seamlessly blend eco-friendliness with unparalleled luxury.” Sleek and aerodynamic, the UX 300e is equipped with a “cutting-edge” electric powertrain and a host of modern amenities. Its driver-centric cockpit gets Sashiko leather seats, and the vehicle boasts the Lexus Safety Sense suite that includes advanced features like a pre-collision system, adaptive high beam system, lane departure alert, lane tracing assist, and dynamic cruise control.

Meanwhile, the RZ 450e, starting from P5.228 million, is Lexus’ first fully electric model, and is “technologically advanced,” positioned as blending innovation and luxury. It has a futuristic cockpit “designed to create a seamless connection between driver and vehicle,” while its advanced electric powertrain is complemented by a suite of safety features.

Priced from P10.508 million, the LS 500 Premier is the brand’s flagship sedan that offers “exceptional comfort, performance, and safety, with an interior crafted by Takumi masters using razor-thin haku metal foil and Nishijin weaving techniques.” A powerful 23-speaker Mark Levinson sound system completes a luxurious package.

For more information, visit the Lexus Manila showroom in Bonifacio Global City or download the MyLexus App available for both Android and iOS users to receive live updates and to access other premium services.

Are we witnessing a paradigm shift in industrial policy or are the Plaza Accords rebalancing architecture in our future?

PEXELS-KAROLINA GRABOWSKA

A combination global crisis: the climate change crisis, the new geopolitical realignment and conflicts disrupting global trade, and the revolution in renewables technology are proving to be a benign testing ground for an industrial policy away from the liberal free trade ideology dominant since the Thatcher-Reagan revolution in the 1980s.

The view that nationalist-protectionist industrial program, exemplified by countries behind the socialist wall, will lag behind the market economies has become established in many people’s minds. F. Fukuyama wrote The End of History as the death anthem of the polar challenge of the central planned economies.

Forty years later, a new and more assertive champion of the old mercantilist heresy has arisen to challenge the neo-liberal hegemon. Mercantilism reminiscent of the old days, and about which Adam Smith raged against, is alive and seemingly thriving. This new champion, Red China, had become not just the second largest economy in the world but is showing designs of toppling the top hegemon in the world. This emergence has shifted from labor-intensive to technological sophistication (semiconductors, supercomputers, EVs, and batteries), which promises to fuel even greater progress in the future. The big difference is that its dynamism is anchored in a very vigorous domestic market economy unlike the old central planning. More interestingly, it had transitioned from the defuse industrial policy delivered by currency undervaluation to the massive direct fiscal subsidy to select industries. The result has been spectacular.

Two decades (2005-2023) is all it took for Red China to overtake the current hegemon in total exports to the world. The export surge that started out among light labor-intensive goods, toys, and gadgets in the 1980s-1990s, all in keeping with Heckscher-Ohlin paradigm and riding on a massively undervalued yuan, gave China considerable advantage in light manufactures. The undervalued yuan was set in 1994 (CN¥8.28/US$) and stoutly defended but eventually allowed to appreciate 16% to CN¥6.11/US$ to assuage Western restiveness when the consensus was at least 25% devaluation.

China then found another way: the undervalued yuan was replaced by a massive direct fiscal subsidy to a select few industries which would serve a new deeper challenge and a new spur to its hegemonic challenge. Highly sophisticated technical marvels such as EVs, solar panels, and semiconductors delivered on the backs of massive direct fiscal subsidies are now the new face of Chinese exports.  This continued surge led to the deindustrialization of, and destitution in, the American and other western industrial heartlands. The USA became the chief importer from and chief debtor to the world ($35 trillion to date), largely enabled by its privilege of being the issuer of the global medium of exchange. This dominance is understood in the West as a result of heavy subsidies for EV Manufacturing in China (F. Bickenbach, D. Dhse, Rolf Langghammer and Wan-Hsin Liu, 2024).

Studies also show that this exorbitant privilege allows the US per capita income to rise by 17% plus. To counter the privilege, many countries try to become currency manipulators, risking the ire of the US Treasury. Both former US president and now Republican presidential nominee Donald Trump and his choice for vice-president JD Vance have both advocated a weaker dollar during the Plaza Accords.

The mad rush to renewables in transport since the 1990s was first seen as doing the global community a favor in the global warming crisis rather than as an assault on industrial hegemony. But the deindustrialization and consequent destitution in the rest of the world could not be ignored indefinitely.

USA RESPONDS: THE INFLATION REDUCTION ACT AND THE SCIENCE AND CHIP ACT
The Inflation Reduction Act represents the largest investment ($369 trillion in August 2022 and up to $3 trillion with private investment channeled over the next decade) towards reducing dependence on China. The USA has committed $53 billion to the Chips and Science Act to reshore US investment in semiconductor research and manufacturing; $39 billion of this is to build, modernize and expand chip fabrication as well as a 25% investment tax credit. Raising the import tariff on semiconductors 100% is a critical part of the come-ons to protect new home-bound investments. As one commentator observed: “The IR Act marked a paradigm shift in green industrial policy for the US, diverging markedly from free-trade neoliberal policies that had enjoyed bipartisan congressional support since the Reagan era.” (M. Lyons, “Climate Justice: Friendshoring, China’s Supremacy and America’s IR Act,” www.lowyinstitute.org/the-interpreter/climate-justice-friendshoring-china-s-supremacy-america-s-ir-act )

Before this, programs to improve industrial competitiveness and reduce the trade deficit were poohpoohed as “industrial policy,” a rather pejorative term in the lexicon of the liberal free trade circles in the USA.

China is beginning in a big way to assault the Western dominance in the EV car market; it has accounted for 80% of solar manufacturing and 60% of wind and battery production. China’s dominance and control of critical mineral production looms large and threatening. The net zero Paris commitment is proving a convenient cover for sideswiping the accepted global trade architecture of the world.

As response, the USA has committed $53 billion. President Joe Biden’s 100% tariff on imported EVs from China was intended to dent China’s unfair trade practices and protect local investment. Although the 100% tariff will be insufficient to keep Chinese EVs out in the low end of the spectrum ($10,000 or less); it will protect the high-end EVs like Tesla and heavier EV truck size bread-and-butter vehicles of US manufacturers.

WESTERN EUROPE RESPONDS
In June 2024, the European Union (EU) responded to this belief by also imposing a tariff of 17.4% to 38.1% against a range of high-tech products from China following the Biden administration’s lead in May 2024 (100% on EVs and 25% on batteries).

Chinese EVs have benefited from massive industrial policy subsidies. The massive home market allows massive economies of scale in production, which contributes to lower costs. The types of support range from below-market credit to state-owned and -operated corporations, rebates, sales tax exemptions, infrastructure subsidies, research and development funds, government procurement bias, and below-market land sales which, in 2023 alone, totaled to $45.3 billion according to the CSIS.

From 2009 to 2023 a total of $230 billion may have been granted as subsidies. This is far higher than industrial subsidies in Western countries as a percentage of GDP (China’s was about 1.73% in 2019 vs. say, South Korea’s 0.67%, Germany’s 0.41%, and the USA’s 0.39% of GDP). Purchase subsidies paid to producers for vehicles made in China not for imports and not to consumers amounted to €4.2 billion in 2022 but ended then. BYD received €1.6 trillion in 2022. The subsidy to CATL alone, the chief battery technology company in China in 2023 reached $809 billion. Regional government subsidies to EV manufacturers are also substantial but quite hidden.

Meanwhile, defenders of the Chinese challenge could point to the fact that EV vehicular subsidies as a percentage of total sales has dropped to 40% from 140% in early years. The average support per vehicle has dropped from $13,800 in 2018 to $4,800 less than the credit going to qualifying vehicles to buyers in the USA which is $7,500, under the Inflation Reduction Act of the USA.

Why not try the Plaza Accord Agreement solution? The Plaza Accord Countries agreed in 1986-87 to address the imbalance in favor of the raging Japanese economy by forcing a massive appreciation of the Japanese yen. But the world is different now. While China is posing a direct challenge to the USA as a new polar hegemon; Japan was clearly well within the fold of the US hegemon; Japan could be nudged towards an appreciation of its currency (up to 200%) even at the further appreciation cost of a prolonged recession. China has long resisted the drastic appreciation of the Yuan and will refuse a deflationary outcome to prevent social unrest; and, more importantly, its designs on the old hegemonic ranking will suffer. It is not as docile as Japan in the 1980s.

The Plaza Accords rebalancing is not in the cards.

 

Raul V. Fabella is a retired professor of the UP School of Economics, a member of the National Academy of Science and Technology, and an honorary professor of the Asian Institute of Management. He gets his dopamine fix from tending flowers with wife Teena, bicycling, and assiduously, if with little success, courting the guitar.

Elevate secures $5M to launch USD accounts for Filipino freelancers

Elevate, a Y-combinator-backed fintech startup headquartered in London and Dubai, has successfully raised $5 million in financing to expand its operations in the Philippines.

Since 2021, they’ve raised a total of $10 million in equity and debt from investors, including Y Combinator, Goodwater, Global Founders Capital and VSQ.

Elevate’s product launch in the Philippines aims to address the financial challenges faced by Filipino freelancers.

Elevate’s innovative platform is designed to simplify the process for freelancers in the Philippines to receive payments in US dollars (USD). It supports free and fast deposits from US and international employers and popular platforms like Upwork, Fiverr, PayPal, Deel, and Toptal.

For those transferring assets from USD accounts to Philippine-based banks, the platform offers the most competitive foreign exchange (FX) rates in the market. By partnering with multiple large global FX providers integrated with banks in the Philippines, the platform ensures access to the best rates available, making it a cost-effective solution for maximizing earnings.

In addition to facilitating USD transfers, Elevate offers a Mastercard debit card that users can utilize for online spending.

“We are thrilled to bring our innovative financial solutions to the Philippines, a market with a burgeoning freelance community,” said Elevate’s CEO Khalid Keenan. “Our goal is to empower freelancers by providing them with secure, efficient services and the best USD-peso FX rates that address their unique needs.”

A key differentiator for Elevate is its partnership with its sponsor bank, Bangor Savings Bank, a 172-year-old institution in Maine, USA, with over $7 billion in assets. Unlike other electronic money accounts such as Wise and Payoneer, Elevate accounts are insured by the United States’ Federal Deposit Insurance Corp. (FDIC) through Bangor Savings Bank, providing users with the security of knowing their funds are protected up to $250,000 in the event of bank failure. This partnership makes Elevate the only service enabling individuals in countries like the Philippines, Pakistan, and Bangladesh to open FDIC-insured US bank accounts.

“The introduction of FDIC-insured accounts through our sponsor bank, Bangor Savings Bank, is set to revolutionize the financial landscape for Filipino freelancers, offering them unprecedented security and convenience in managing their international earnings,” he added.

Since its launch in early 2024, Elevate has already attracted over 150,000 users globally, highlighting the strong demand for its services among freelancers and remote workers.

With 1.5 million Filipinos registered on online international freelancing platforms and an additional 1.3 million working in BPOs, mostly for US companies, the Philippines is a hot spot for remote work. Notably, in 2023, the Philippines surpassed India, the US, Brazil, and other countries to become the leading country for workers on Deel, a popular remote work platform. The Asia-Pacific region, including the Philippines, has been the fastest-growing area for remote work, alongside EMEA.

Looking ahead, Elevate plans to expand its customer support, content, and compliance teams in the Philippines in the third and fourth quarters of 2024.

The company also anticipates significant demand from other tech-savvy, educated workforces in Indonesia, Malaysia, Vietnam, and Thailand, as remote work continues to offer new opportunities across Southeast Asia.

Davao durian fest highlight of city’s Kadayawan season

BW FILE PHOTO/MAYA M. PADILLO

By Maya M. Padillo, Correspondent

DAVAO CITY — Durian, touted as “the king of fruit,” is in the spotlight this month with multiple varieties on exhibit during the Kadayawan sa Davao Festival.

The 10th Durian Festival, organized by the Department of Agriculture (DA) in Region 11, SM Lanang Premier, and the Durian Industry Association of Davao City, opened on Friday at the north wing of SM Lanang. The varieties on display include D101, puyat, native, arancillo, Montong Obosa, D24, Duyaya, Cob, and Durio Graveolens (Brunei).

Also sharing in the billing are fruits of the region like mangosteen, marang, and rambutan.

Lawyer Genevieve E. Velicaria-Guevarra, assistant secretary for Legislative Affairs at the DA, said durian is the symbol of Davao City’s character and strength.

“We celebrate not only our bountiful harvests but also our shared spirit, heritage, and resilience, as one community,” Ms. Guevarra said.

The Durian Festival runs until Sept. 15.

John Tan, CEO of Eng Seng Food Products (ESFP), a durian exporter, said the industry needs to enhance the crop’s quality to be competitive in the export market.

“We need quality durian before quantity. Lalo na ngayon napansin ko maraming linghod (unripe)… We need to educate the farmers para maka harvest sa tama na panahon. Sayang kasi hundred million ang mawawala dahil linghod, sayang natapon lang. Kasi pag linghod itatapon ’yan (I have noticed that many of the fruit are unripe. The farmers need to be educated when to harvest. Unripe fruit means hundreds of millions of pesos wasted),” Mr. Tan told BusinessWorld.

Mr. Tan said the DA and the Department of Trade and Industry in Region 11 have been conducting training for the farmers.

“We need to improve the quality of our durian. We need quality production of durian for export,” he said.

ESFP was one of the four exporters involved in the inaugural shipment of Davao durian to China in April 2024.

Mr. Tan said the exporters are hoping to start China deliveries next week at a volume of 300 to 400 containers.

Aside from China, he said exporters are targeting Canada and the US, with the Canada target set at about 10 tons of fresh fruit via air freight.

“We need to push for good variety and good quality para maging successful tayo sa (in order to succeed in the) export market,” Mr. Tan said.

New PRC building to rise in Vermosa Estate

AYALA Land, Inc. (ALI) has broken ground for the three-story office building of the Philippine Red Cross (PRC) Cavite Chapter headquarters inside its sixth-largest estate, Vermosa.

Located on Vermosa Boulevard, the PRC headquarters will serve as the primary blood center for the province of Cavite.

The firm said the blood center will allow the PRC to host blood drives and conduct testing and processing of blood, ensuring a steady supply for hospitals and patients.

“Ayala Land’s donation is a testament to our belief in the Philippine Red Cross’ mission to provide a safe and sufficient blood supply to those in need,” ALI Senior Vice-President and Head of Estates Group Christopher B. Maglanoc said in a statement over the weekend.

“We extend our heartfelt gratitude to the PRC for their trust in choosing Vermosa as the home for their new headquarters.”

He said that the partnership shows the organizations’ shared commitment to “making a difference in the lives of our fellow Filipinos” where healthcare services are accessible, and the well-being of citizens is a top priority.

ALI said the Imus branch in Vermosa will have a modern disaster communication center and storage for disaster response equipment. It will also include multipurpose facilities for training and workshops, as well as meeting spaces for support groups and community gatherings.

“This is another step forward for the Red Cross as we extend our blood, health, and welfare services to more people in Cavite and build a stronger Red Cross network in the country,” PRC Chairman and Chief Executive Officer Richard J. Gordon said.

ALI said that while the company donated the land, the construction of the building was funded by Okada Foundation, Inc.

“Our foundation’s main goal is to make and implement projects for health and education. We believe in public and private partnerships to address the needs of our country,” Okada Foundation Inc. President James G. Lorenzana said.

Vermosa is a master-planned Ayala Land estate located between the cities of Imus and Dasmariñas, Cavite featuring settings for active lifestyles.

Its amenities include sports facilities, retail establishments, residential properties, educational and civic institutions, and expansive open spaces. — Aubrey Rose A. Inosante

PHL banks’ net profit up 4% as of June

BW FILE PHOTO

THE PHILIPPINE banking industry’s combined net income rose by 4.08% year on year to P190.21 billion as of end-June amid higher net interest earnings, data from the Bangko Sentral ng Pilipinas (BSP) showed.

The net profit of the banking system increased from P182.76 billion in the comparable year-ago period.

Banks’ net earnings also more than doubled (106.5%) from the P92.11 billion recorded at end-March.

Central bank data showed that the industry’s combined net interest income climbed by 15.5% year on year to P505.83 billion in the first semester from P437.84 billion amid elevated rates.

Broken down, lenders’ interest earnings jumped by 20% to P729.14 billion at end-June from P607.74 billion in the previous year.

Interest expenses stood at P222.69 billion in the period, higher by 31.3% from P169.66 billion a year prior.

Meanwhile, the banking sector’s non-interest income declined by 8.8% to P104.47 billion in the first half from P114.6 billion in the same period a year ago.

This was mainly due to a 66.93% decline in other income to P6.78 billion from P20.5 billion, which was largely driven by the foreign exchange loss of P7.99 billion recorded in the semester, a reversal of the P9.33-billion gain realized a year earlier.

Profits from the sale of other assets likewise dropped by 54.07% to P6.66 billion from P14.5 billion.

For their part, earnings from fees and commissions rose by 10.75% year on year to P77.07 billion from P69.59 billion, while trading income climbed by 38.12% to P13.94 billion from P10.02 billion.

On the other hand, the industry’s non-interest expenses went up by 10.2% to P341.22 billion from P309.73 billion.

Losses on financial assets widened by 28% to P44.9 billion in the first half from P35.09 billion in the year-ago period. Broken down, provisions for credit losses grew by 28.5% to P51.4 billion at end-June from P40 billion, while bad debts written off surged 398% to P1.46 billion from P292.62 million.

The increase in the Philippine banking sector’s net profit in the first semester was likely driven by the continued double-digit growth in lending, which boosted interest earnings, Rizal Commercial Banking Corp. Chief Economist Michael L. Ricafort said.

“This is brought about by the continued recovery of the economy, with no more COVID restrictions for more than a year already, thereby leading to further recovery of many businesses and industries that translated to greater demand for loans and other banking products and services,” Mr. Ricafort said. 

Outstanding loans of universal and commercial banks rose by 10.1% year on year to P12.09 trillion as of June from P10.99 trillion a year prior, BSP data showed.

Bank lending growth in June was steady from a month ago, which was the fastest since the 10.2% recorded in March 2023.

Mr. Ricafort said that easing global and local bond yields also “led to higher trading income for banks and would continue to lead to more gains amid possible US Federal Reserve and local policy rate cuts expected from 2024-2026.”

TOTAL ASSETS
Meanwhile, separate BSP data showed that the banking industry’s combined assets rose by 12.4% to P26.2 trillion at end-June from P23.3 trillion in the same period a year ago.

This also edged up by 2.3% from P25.62 trillion as of May.

Banks’ assets are mainly supported by deposits, loans, and investments. These include cash and due from banks as well as interbank loans receivable (IBL) and reverse repurchase (RRP), net of allowances for credit losses.

The banking sector’s total loan portfolio inclusive of IBL and RRP increased by 12.5% to P13.84 trillion from P12.3 trillion.

Net investments, or financial assets and equity investments in subsidiaries, stood at P7.53 trillion. This was up by 11.2% from P6.77 trillion as of end-June a year ago.

Cash and due from banks dropped by 4.2% to P2.75 trillion from P2.87 trillion.

Net real and other properties acquired went up by 6.9% to P109.4 billion from P102.3 billion year on year.

Meanwhile, the total liabilities of the banking system rose by 12.7% to P23.03 trillion at end-June from P20.43 trillion a year prior. — Luisa Maria Jacinta C. Jocson

Legacy Taiwanese soap store navigates business post-pandemic

YILAN, Taiwan — Soap maker Mei Sheng Tang (Tea Shop) was not spared the brunt of the pandemic’s economic impact. The legacy soap brand — it has been around for six decades — has adapted as it witnessed the evolving landscape of Taiwan’s soap industry, guided by the teachings of its beloved founder.

“Our business is pretty good, but it was affected by the pandemic. We originally had about 10 stores but now there are only three left. [Products] can also be purchased online,” Yu Hui Ling, store manager of Tea Shop told BusinessWorld in an interview in its Yilan store. The business has started to recover and is now at 80% of pre-pandemic sales, including sales from the online store, she said.

However, this is not new as the business had struggled in the past, forcing the factory to close at one point, before it was revitalized by the founder’s grandson.

The Mei Sheng Tang soap factory was co-founded by the late Lin Yicai in 1957, who used his experience selling soap at Taipei’s train station when he went into the production side of the soap business. His own skin problem motivated him to spend seven years in research and development to create an all-natural soap.

Lin Yicai’s grandson, Lin Youan, took over the ailing business and brought it back by combining Three Gorges Biluochun green tea with his grandfather’s pioneering “medicated soap” products. New consumers were then attracted by the all-natural, environment-friendly, healthy tea soaps.

Today, the store’s catalog of soaps can cater to oily, dry, combination, and sensitive skin. Among the different tea soaps sold are black tea, mugwort, lemongrass, fresh citrus, magnolia, jasmine, a pure green tea soap, tea tree, and five-leaf pine soaps, among more.

The best seller is the Royal soap, a moisturizing variant that utilizes a combination of flowers including roses.

Their soaps do not use chemical soap bases or contain alcohol and chemical solvents such as nonylphenol, commonly used for laundry and dish detergent, which are a threat to wildlife.

FACTORY TOURISM
Another source of revenue is tourism, as their branches in the National Center for Traditional Arts in Yilan and the factory in Sanxia District, New Taipei City, open their doors to local and foreign tourists.

A tour lasts about one and a half hours and offers a history lesson on the Mei Sheng Tang enterprise, the history of the soap industry, and a visit to the production line and cultural relics display.

The visit includes activities like molding animal shaped soaps and a game which involves playing with soap strings — which is also done in the brand’s stall in Yilan Park. Children can cut out and make their own soap then use it to wash their hands at home.

“We use the most primitive soap that my ‘grandfather’ made, which is made of oil, water, and alkali,” Ms. Yu said, adding that the activity alone costs 150 Taiwanese dollars.

A FEW NOTES FROM GRANDPA
Ms. Yu, who started working for the store in 2008, rose through the ranks and was entrusted to manage the Yilan store by the elder Mr. Lin despite not being a blood relation. “He let me run the Yilan store and never put pressure on me. He trusted us very much, so we became a family,” she said, praising the founder who passed away a couple of years ago.

She said, the elder Lin was “kind to people” and treated her just like his own biological granddaughter. “I was originally an employee. I have been doing this for 16 years and, and very familiar with the products, and then I become a store manager,” she said.

One thing that she learned from Mr. Lin is “about making soap very seriously” and being an advocate of taking care of the environment with its sought-after soaps.

“With a century of soap-making technology, each piece of soap is a sincere work of the craftsmen, with 10 exclusive soap-making methods and the only floating soap in Taiwan,” the company said, preserving the 10-step soap-making process inherited from the founder.

10 STEPS
The first step requires mixing coconut oil, olive oil, water, and soda ash and boiling the mixture for two days. Workers must sprinkle water at the right time to cool down the mixture.

Then the excess soap alkali must be extracted to reduce the alkali content of the soap, making the soap produced less irritating to the skin.

To add the natural ingredients, the soap is ground into powder and mixed with water, a step which they said requires great care so that the finished product would be smooth and soft. The soap solution is then poured into large boxes. It takes two days for the soap in the boxes to cool off and solidify, said Ms. Yu.

“After cooling, it needs to be cut into large pieces, about 60 to 70 kilograms of soap which can be sliced and cut into [smaller] pieces,” she said.

Next, the cut soap is meticulously arranged on a rack and carefully spaced to facilitate the drying process.

The tenth and final step in the production cycle involves transferring the soap to the drying room for a day to reduce its water content. The dried soap is then ready for packaging.

Mr. Lin’s timeless soap-making method has become a cherished tradition, not only among his family — whether by blood or by bond — but also among consumers worldwide who value craftsmanship. — Aubrey Rose A. Inosante

Ford Ranger, Everest attain sales milestones

PHOTO FROM FORD PHILIPPINES

FORD PHILIPPINES reported that the Ford Ranger attained year-to-date sales of 28,218 units, while the Ford Everest moved 16,788 units in two years.

“We are very proud of this latest achievement for the Ranger and the Everest that showcases the growing preference for our pickups and SUVs over the last two years,” shared Ford Philippines Managing Director Mike Breen in a release. “We truly appreciate our customers for their trust and confidence, as well as our dealers for their commitment to enhance the Ford ownership experience.”

Meanwhile, Ford Philippines is taking its Freedom Deals promotions “a notch higher with bigger savings and better deals for customers in the month of August.” The Everest is now offered with a bigger cash discount of up to P80,000, while the Ranger is available with P49,000 all-in low down payment, or as much as P90,000 cash discount.

Ford Territory buyers can acquire a unit with P31,000 all-in low down payment or P11,285 low monthly fee, or as much as P40,000 cash discount, or a service package with free five-year warranty, five-year scheduled service plan, and five-year emergency roadside assistance. The Ford Explorer is available with a P200,000 cash discount.

Ford Freedom Deals are available until Aug. 31, 2024. Customers can visit the Ford website or a Ford dealer nearest them for more details.

Concern over Senate’s CREATE MORE

PEXELS-PATRICK VOGT

CREATE MORE, for being more, should turn out better than CREATE. But in a BusinessWorld column published in November 2023, we expressed fear that “CREATE MORE will mean creating more troubles.”

CREATE MORE stands for “CREATE to Maximize Opportunities for Reinvigorating the Economy.” It is essentially about overhauling the governance of fiscal incentives and providing more incentives or enhanced incentives.

CREATE MORE amends the CREATE (Corporate Recovery and Tax Incentives for Enterprises) Act which was passed in 2021. In truth, as we shall discuss, CREATE MORE is not building on CREATE but is undermining it.

CREATE is a landmark piece of legislation; its defining feature, apart from the reduction of corporate income tax, is the rationalization of fiscal incentives. CREATE has made fiscal incentives transparent, performance-based, and time-bound. Moreover, it has established sound economic governance in two ways. First, it subjects the application for fiscal incentives to rigorous economic analysis. Second, it narrows the scope of incentives to firms that qualify for inclusion in the Strategic Investment Priority Plan (SIPP).

This was a reform long overdue. Several administrations had difficulty passing such a transformative reform because of the stiff resistance from mighty vested interests. Now that it has passed, CREATE is expected to deliver strategic gains for investments, jobs, and growth. But still in an early stage of implementation, CREATE is already being threatened.

CREATE MORE would have been welcome if it only sought to amend what Senator Win Gatchalian termed “murky provisions” and clarify conflicting interpretations of its Implementing Rules and Regulations (IRR). To illustrate, an acceptable amendment would have been to do away with the complications of the VAT refund system resulting in long delays. But the amendments found in CREATE MORE strike at the very heart of sound fiscal and economic governance.

The column on CREATE creating more troubles was published on Nov. 13, 2023, at the time that the House of Representatives was deliberating on the bill titled CREATE MORE. The House subsequently passed a harmful bill in March 2024. The Senate is now deliberating on Senate Bill 2762, which has its share of questionable features.

Here, we reiterate and sharpen our arguments why we strongly oppose the most pernicious amendments to CREATE.

We put fiscal incentives in their proper place in the broader setting of economic strategy and policy. The evidence —global and national, theoretical and empirical, shows that fiscal incentives are not the main determinant of job-creating investments. Due to space constraints, we cite three of the most relevant sources.

First is a paper written as far back as 2001 by tax experts from the International Monetary Fund. We quote Vito Tanzi and Howell Zee, from their paper “Tax Policy for Developing Countries.”

“While granting tax incentives to promote investment is common in countries around the world, evidence suggests that their effectiveness in attracting incremental investments — above and beyond the level that would have been reached had no incentives been granted — is often questionable. As tax incentives can be abused by existing enterprises disguised as new ones through nominal reorganization, their revenue costs can be high. Moreover, foreign investors, the primary target of most tax incentives, base their decision to enter a country on a whole host of factors (such as natural resources, political stability, transparent regulatory systems, infrastructure, a skilled workforce), of which tax incentives are frequently far from being the most important one.”

The second paper is a recent publication from the Asian Development Bank, authored by Janet Stotsky titled “Tax Incentives and Investment” (2024). Stotsky laid out the “key policy implications” on the basis of evidence on the effectiveness of fiscal incentives:

“These key implications are that tax incentives should be used sparingly and should focus on encouraging activities that have clear social benefits, including research and development.”

The third document is a chapter from the book Taxation, International Cooperation and the 2030 Sustainable Development Agenda, edited by Irma Johanna Mosquera Valderrama, Dries Lesage, and Wouter Lips. Chapter 7 is titled “Tax Incentives in Developing Countries: A Case Study— Singapore and the Philippines.” The co-authors, Irma Mosquera Valderrama and Mirka Balharová, show that Singapore’s fiscal incentives “complemented its already attractive investment environment instead.” That’s what matters — having a favorable overall investment climate — for example: policy predictability, sound macroeconomic management, rule of law, infrastructure, and a skilled and educated labor force.

CREATE is responsive to the framework and approach cited in the literature above. But CREATE MORE undermines the fundamental principles governing fiscal incentives.

CREATE MORE dilutes the powers of the Fiscal Incentives Review Board (FIRB), the central governing body for fiscal incentives. In turn, CREATE MORE expands the powers of the investment promotion agencies (IPAs) and even expands their number.

In CREATE, the FIRB coordinated with the Board of Investments to formulate the Strategic Investment Priority Plan (SIPP), held the power to cancel, suspend, and withdraw fiscal incentives, and audited the compliance of IPAs. In CREATE MORE, the FIRB can no longer formulate and approve place-specific SIPPs but can only formulate additional time-bound or place-specific projects for inclusion in the SIPP; can only monitor the cancellation, suspension, or withdrawal of fiscal incentives (the power to do so has been transferred to the IPAs); and has been stripped of its audit functions.

Further, CREATE MORE expands the discretionary power of the President to give fiscal and nonfiscal incentives to enterprises, even without an FIRB recommendation. It delegates the process of accepting, processing and granting business permits to firms to IPAs, which may present a conflict of interest, given that IPAs are primarily for-profit bodies. CREATE MORE thus fragments the governance of fiscal incentives and gives IPAs undue authority and jurisdiction over investments in the country.

Further, CREATE MORE expands the Strategic Investment Priority Plan (SIPP) established in CREATE by allowing individuals IPAs to create a local SIPP. The SIPP in CREATE (which will now be called the national SIPP), formulated by the Board of Investments, identifies the industries critical to the country’s economic development and is published every three years.

Senator Pia Cayetano, former chair of the Ways and Means Committee and sponsor of CREATE in the Senate, noted in her interpellation on Aug. 5 that the intention of the SIPP was to streamline processes for locators and that the creation of a local SIPP could possibly complicate the incentive availment process for locators.

CREATE MORE’s Senate sponsor, Senator Sherwin Gatchalian, said that the local SIPP was created to consider IPAs with unique geographical locations and unique offerings, noting those in the Eastern Seaboard like the Aurora Pacific Economic Zone and Freeport (APECO), which offer agriculture, cold storage, and fisheries businesses.

But priorities, by definition, should be narrow, targeted, and disciplined. The creation of a local SIPP through CREATE MORE makes the SIPP sweeping, rambling, inconsistent, and incoherent.

CREATE MORE unnecessarily expands fiscal incentives. It expands the allowable deductions under the enhanced deductions regime (EDR) and lengthens the sunset period for the EDR or Special Corporate Income Tax (SCIT) regimes, extending up to 27 years, fueling concerns raised by our economic managers during the deliberations on the House version of CREATE MORE that it be a revenue-eroding measure.

All of the above paves the way for abuse, corruption, and favoritism.

The push for CREATE MORE also comes at a time that the Philippine fiscal situation is fragile. Finance Secretary Ralph Recto argued in a Senate Health Committee hearing on July 30 that the Department of Finance (DoF) has a “herculean task of funding our gargantuan budget” worth P5.77 trillion. In the process of scouting for resources, the DoF has even targeted P89.9 billion worth of premium contributions of indirect contributors from the Philippine Health Insurance Corp. or PhilHealth and ordered that these funds be returned to the National Treasury, for both health and non-health projects.

This begs the question: if fiscal space is so tight, why are our legislators eroding revenues further by handing out more incentives? Loosening the discipline in governing fiscal incentives and allowing expanded incentives through CREATE MORE will only worsen the binding fiscal constraint.

The huge forgone revenues will impair the expenditure plan for human development, transition to green energy, infrastructure, etc.

Finally, CREATE MORE is not responsive to the new challenges that new industrial policy wants to address. Like it or not, the jobs being generated in the Philippines are in the small- and medium-scale enterprises (SMEs). The jobs are mainly in the service sector, particularly in the informal service sector. This sector should be the focus of policy. The goal is to create good jobs, productive jobs, quality jobs in the service sector and in SMEs.

CREATE MORE, however, caters to the already entrenched and entitled big businesses.

We urge our Senators to protect the essential reforms within CREATE and reject the CREATE MORE amendments which can enable arbitrariness, redundancy, and abuse within our fiscal incentive regime. Further, PREVENTING the erosion of government revenues is the best option to put us on track to hit our fiscal targets without taking funds from crucial social programs.

 

Pia Rodrigo is strategic communications officer while Filomeno S. Sta. Ana III coordinates the Action for Economic Reforms.

www.aer.ph

Vaccine alone not seen sufficient to contain Batangas ASF outbreak

REUTERS

HOG FARMERS said animal movement restrictions will be key to containing the African Swine Fever (ASF) outbreak in Batangas.

“Stopping the spread of the virus to other parts of Batangas may not (solved by) vaccine alone; we must have the resolve to strictly monitor the movement of animals,” National Federation of Hog Farmers, Inc. Vice-Chairman Alfred Ng told BusinessWorld.

Last week, the Department of Agriculture (DA) said that it was preparing to conduct emergency procurement of 10,000 doses of the ASF vaccine to curb the spread of the disease.

The DA added that the new ASF outbreak has led several towns in Batangas to declare a state of calamity to facilitate access to emergency funds.

Mr. Ng added that the current outbreak in the area may have been caused by non-compliance with biosecurity protocols.

He added that rains could have infected water sources and eased the spread of the disease.

The DA has said that it is planning a limited rollout of the AVAC ASF Live Vaccine from Vietnam by the third quarter.

As of Aug. 8, 62 municipalities across 22 provinces had active ASF cases, according to the Bureau of Animal Industry (BAI).

The first cases of ASF in the Philippines was detected in 2019.

The DA said that it will set up livestock checkpoints across Luzon in response to the rapid spread of ASF cases in Batangas.

It suspected the practice of selling diseased pigs to have worsened the spread of ASF.

“We have set up additional livestock quarantines and will keep it there at least until Dec. 31… Policemen along with BAI and other DA personnel will man the checkpoints,” Constance J. Palabrica, assistant secretary for Poultry and Swine, said in a statement over the weekend.

“We have the funds to procure the vaccines and the emergency funds to indemnify hog raisers adversely affected by the resurgence of the ASF virus,” Agriculture Secretary Francisco P. Tiu Laurel, Jr. said.

The DA has allocated P350 million for the trial, sufficient to fund about 600,000 vials. Vaccination will initially be concentrated in red zones or those areas with active ASF cases and pink zones, or areas adjacent to zones with infections.

Hog production slipped 0.2% to 422,060 metric tons during the second quarter, according to the Philippine Statistics Authority. — Adrian H. Halili