JCI Manila stages scaled-up Run for the Mountains

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Run for the Mountains
Apart from the different run categories, participants in JCI Manila’s “Run for the Mountains” can experience firsthand how our indigenous peoples hunt, cook and go about their day-to-day activities. -- RUN FOR THE MOUNTAINS FACEBOOK ACCOUNT

FOLLOWING a successful staging of the “Run for the Mountains” charity run last year, JCI Manila returns with a scaled-up edition of the event for 2018.

To be held on June 24 at the Seascape Village in Pasay City, the run will also be held simultaneously at SM City Iloilo, with the aim of reaching more people to spread awareness about the plight of the indigenous peoples in the country and gather financial support for the latter.

JCI Manila said like in 2017, Run for the Mountains this year will showcase an experiential race course that will enable leisure, amateur, and professional runners to experience firsthand how our indigenous peoples hunt, cook and go about their day-to-day activities while covering a distance of 3k, 5k or 10k.

Group President Joaquin Esquivias said Run for the Mountains is one of their major fund-raisers and something they are really pushing for, seeing how far it can go in making a difference in the lives of their chosen beneficiary.

“This is one of our bigger projects. It’s a collaboration between our National Relations Directorate and the Special Projects Directorate. We are partnering this time with JCI Iloilo Ilang Ilang so we are scaling up the project to not only be held here in Manila but in another major city in the country as well to create wider awareness not only for the run itself but also for the plight and problems of our IP (indigenous people) communities,” said Mr. Esquivias in an interview with BusinessWorld during the event launch on Wednesday at Mazu Seascape in the CCP Complex.

The JCI Manila president went on to say that since they are staging the Run for the Mountains on a bigger scale this time around, it required other groups to come on board as presenting partners, something he said they did not have much problem doing with companies like PLDT and Jollibee sharing JCI’s vision for the program.

“Their (companies) involvement cannot be more relevant. Our sponsors, apart from giving resources, not necessarily funds, create the awareness we are aspiring for and to a scale beyond the organization’s network,” Mr. Esquivias said.

Those interested in joining Run for the Mountains 2018 can register at Garmin MOA; Garmin Glorietta; Garmin Uptown BGC; Garmin Megamall; Affinitea SM North, Affinitea Legarda; Apartment 8 — 33B Scout Borromeo St. Brgy. South Triangle, Quezon City 1103; Apartment 8 UP Town Center, 2/F Phase 2; Apartment 8 Alabang Town Center G/F; and Apartment 8 Tiendesitas 2/F Silver City, Pasig.

There is also online registration at

Fees are P700 for the 3k run, P800 (5k) and P950 (10k).

For more information on Run for the Mountains, visit — Michael Angelo S. Murillo