TAITRA holds Discover Advanced Trends in E-commerce Expo 2018 in Taiwan

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With the Asia-Pacific having the largest population of Internet users and its e-commerce market achieving the highest growth rate in 2017 compared to other regions, the Taiwan External Trade Development Council (TAITRA), Taiwan’s premiere nonprofit trade promoting organization, hosted the Discover Advanced Trends in E-commerce Expo (DATE) 2018 last Sept. 27 to 29 in Taipei World Trade Center (TWTC) in Taiwan with the aim to “inspire cross-border opportunities through the expo’s diverse display and events.”

DATE 2018, co-organized by the Taiwan Internet and E-Commerce Association, Chinese Non-Store Retailer Association, Taiwan Association of Logistics Management, and Taiwan e-commerce & Startup Association (TeSA), featured eight exhibit themes and categories: smart retail, cross border & e-tailing, social media and digital marketing, mobile commerce, logistics, FinTech, Big Data, and start-ups.

According to Walter M. S. Yeh, president and CEO of TAITRA, more than 60 big-name e-commerce enterprises joined the event to provide solutions and help visitors solve problems related to the mentioned themes. Among the 64 featured exhibitors are Flashaim Inc., Insider Pte. Ltd., Payoneer, Inc., Tiki Corporation, urAD Co., Ltd., Zipcar Taiwan, FIISER, TeSA, and TransBiz.

Flashaim Inc. offers professional e-commerce tool applications and solutions and supports thousands of SMEs through creating exclusive marketing strategies and network brand integration to improve the brands’ competitiveness. It recently developed FANSbee shopping-chat robot that gives users the ability to book, shop and chat exclusively on LINE application.

Insider Pte. Ltd. is the world’s first fully-integrated growth management platform that helps marketers achieve cross-channel growth optimization goals. It has the capability to segmentize online users and personalize user experiences in real time and across different touch points.


Payoneer, Inc., a cross-border e-commerce service provider and highly experienced global business developer, boasts of its innovative financial technology that can provide goods and services for small and medium enterprises and professionals.

Tiki Corporation is the fastest and most trusted B2C e-commerce platform in Vietnam. It is popular for its unique TikiNow service that offers two-hour fast delivery service, world-class customer service, more than 80 NPS scores, and 100% reliable and diverse products from more than 6,500 brands.

A digital agency based in Taiwan, urAD Co., Ltd. provides comprehensive one-stop shop digital advertising solutions and intelligent marketing strategies that deliver results effectively and efficiently. It has helped more than 300 domestic and foreign brand customers fulfill marketing tasks.

Zipcar, the world’s leading car sharing network, gives multi-vehicle self-service car solution in more than 500 cities, towns and universities worldwide. It offers the most comprehensive, convenient and flexible shared car network.

FIISER believes that live broadcast is currently a very popular way to do business because it is instant, stimulative and interactive. FIISER’s main products include Community LiveAds, E-commerce Live Artifact EasyLive, Broadcast, Picture Broadcast, Pocket Broadcast, Chatter, PipiLive, and PocketLive, among others.

With more than 80,000 e-commerce members, TeSA offers the advantages of integrating cross-border e-commerce resources and talent cultivation to help companies enter Southeast Asian markets and build international-scale e-commerce brands.

TransBiz is a professional agency for Amazon growth hacking, omni-channel digital marketing, planning & strategizing, and operations. It is also the go-to cross-border eCommerce consultancy created to transform Asian/Taiwan brands into global giants.

This year’s DATE also featured events such as the eCommerce Salon, eCommerce Seminar, Startups Seminar, and New Southbound and Chinese e-Commerce Procurement Meetings.

DATE show manager Ming Li, publicity manager Jessica Cheng, and event manager Tiffany Huang announced that the next DATE will be held on May 29 to 31, 2019 in TWTC, Taiwan and will focus on smart retail.