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Memories of perfume and old Manila

Santa Ana Gin combines traditional and Filipino botanicals

PRE-WAR Manila was glamorous. Plans drawn up by urban designer and architect Daniel Burnham saw a city combining neoclassicism and Art Deco, the aggressive modern style that emerged after the First World War. From this milieu emerged the modern Filipino: chic, well-dressed, and dancing away at clubs such as the Santa Ana Cabaret, which was then one of the world’s biggest dance halls.

Cabaret culture of the 1920s is informing a new product by Bleeding Heart Rum Company (the company behind Don Papa), in a new spirit: Santa Ana Gin.

It’s distilled in France, and uses traditional gin botanicals like juniper, coriander, lemon, bitter orange, angelica root, orris root, and fennel. But then, it also uses Filipino ingredients such as ylang-ylang, alpinia, calamansi, and dalandan. This results in a cosmopolitan product that still somehow has a Filpino imprimatur — much like the glamorous Manila of yore.

BusinessWorld had a taste of Santa Ana Gin during a tasting last week. The packaging is certainly beautiful: a velvet-lined leather trunk; while the fluted blue-tinted bottle itself resembles a barrel with a neck. It looks handsome on a bar cart at home, or else on a glass shelf.

The gin itself is very fragrant — you can smell it from an arms length away, a greeting of white florals, then something quite indolic (an animalic scent that’s a note in ylang-ylang; read by some as sexy, hence its presence in Chanel No. 5), ending with a bit of a note of aniseed at the end. It is still a clean, calming and sophisticated scent — say, Elizabeth Arden’s 5th Avenue or Estee Lauder’s White Linen. I spent a good few minutes sniffing it — it smelled that good. Frankly, I wouldn’t mind smelling it on somebody’s neck. I’m amused to note that it’s like Dior Poison without the cream and plum aspects of it.

As for the gin itself — it’s incredibly smooth, with even a bit of a creamy slide in the mouth. The heat is mild really, like a drop of wax from a votive candle on your skin. I use the language of the church in describing it because as soon as the spirit moved around in my mouth, the white floral notes present in its scent made the image of white lilies and sampaguitas in church indelible. It’s a very, very pleasurable sensation, but I couldn’t serve this at a party. My guests would turn too solemn. I suggest serving this to someone you’re trying to woo (either for the first time, or again) to suggest erudition behind your bon vivant ways.

AJ Garcia, Managing Director of The Bleeding Heart, cited the reasons for creating a gin. Of course he mentioned the huge consumption of gin in this country (one of the biggest in the world), but there was more. “It’s a pretty simple, straightforward distillation process, but at the same time, aside from juniper, which is the key botanical, you have such an array of different options to be able to create new flavors and profiles. That makes the category exciting.”

Santa Ana is available at Boozy.ph for P1,699. — Joseph L. Garcia

PLDT ranked as fourth in top 100 ‘most influential’ ICT companies worldwide

PLDT, Inc. announced on Thursday that it ranked fourth out of the top 100 “most influential” information and communications technology companies worldwide in the 2020 Digital Inclusion Benchmark of the World Benchmarking Alliance.

PLDT Chairman and Chief Executive Officer Manuel V. Pangilinan said this recognition “affirms how our technologies can play a significant role in making major contributions to the sustainable development of the country.”

The telco said the World Benchmarking Alliance had collaborated with an expert review committee of members from the World Bank Group and International Telecommunication Union to develop the study.

“Stretching across 33 economies worldwide, the benchmark covers digital systems across three industries: telecommunication services; hardware, consisting of the manufacture of digital goods such as end-user devices, network equipment and semiconductors; and IT services, consisting of software applications, data centers, cloud computing and platform services,” it noted,

The World Benchmarking Alliance, according to PLDT, “lauded” its level of reporting on its economic value generated and distributed.

“WBA lauded PLDT and Smart for efforts in pursuing cyber security governance, with the Chairman and Board of Directors subjected to annual trainings on cyber security, and a Cybersecurity Operations Group that reports directly to the Top Management,” it added.

PLDT saw its attributable net income for the third quarter surge 95% to P7.41 billion versus the P3.79 billion it generated in the same period last year.

The company attributed its profit growth for the quarter to the spike in customer demand for digital or online services triggered by the ongoing coronavirus pandemic.

PLDT saw a 10% increase in its total revenues to P46.49 billion. The company’s service revenues grew 9% to P44.37 billion while its non-service revenues increased 18% to P2.12 billion.

Hastings Holdings, Inc., a unit of PLDT Beneficial Trust Fund subsidiary MediaQuest Holdings, Inc., has a majority stake in BusinessWorld through the Philippine Star Group, which it controls. — Arjay L. Balinbin

PHL firms lack skilled personnel to deal with cybersecurity risks

By Arjay L. Balinbin, Senior Reporter

Philippine firms still lack skilled personnel capable of handling cybersecurity risks, especially during the pandemic crisis where many companies have become more vulnerable to cyberattacks, industry leaders said.

“Organizations are already spending more on cybersecurity, but there is another problem. As we are already getting the support of business’s top management officials, the next question should be: is there someone in those organizations who can come up with an end-to-end strategy, not only inward-looking to their organizations but also outward-looking?” Angel T. Redoble, first vice-president and chief information security officer of ePLDT Group, PLDT Group, and Smart Communications, said at the BusinessWorld Virtual Economic Forum last week.

He noted a company should have cybersecurity personnel who can secure and protect the community, not just the business.

“Over the years, I’ve seen how organizations transformed from having a non-supportive top management to a very supportive, even the board, from putting less money on cybersecurity to putting more money, and that is why we have observed that budgets for cybersecurity have actually increased since 2016,” Mr. Redoble also said.

Andres Jomas Capellan, security services sales leader at IBM Philippines, said: “We are overwhelmed as cybersecurity professionals because when we talk to companies, one of the underlying difficulties has been to find personnel who can actually deal with these challenges.”

He said funding, although it has been increasing, also remains a challenge.

Mr. Capellan also said Filipinos need to become more aware about cyberthreats these days, as they are now more engaged in online activities because of the pandemic.

“Now, more than ever, we need to be cyber-aware. We need to be cognizant of the risks when we do our online activities,” he said.

“The cost of getting personal information averages to about $150 to $200, so there is really a market where bad actors try to harvest our personal information,” Mr. Capellan added.

National Privacy Commission Chairman Raymund E. Liboro said the government and the private sector should collaborate to address cybersecurity risks.

He said it is important for organizations to embed “privacy by design” principles into their digital transformation programs in order to be digitally resilient.

“Take a user-centric approach; avoid false dichotomies, like privacy versus revenue; be transparent with users; ensure full lifecycle protection; valuing privacy should be the default setting; be proactive to prevent breach rather than react to it; and embed privacy into design,” Mr. Liboro told business leaders.

“So finally, as you reboot, rethink, and reshape in your new business ventures, in the development of your new products and services, and in innovating digital tools, I urge you to make data privacy and cyber protection your cornerstone,” he added.

Mr. Redoble said everyone who is in cyberspace should be “paranoid.”

“If you are connected, just be paranoid. Always think that someone will acquire or extract your information and sell it somewhere else. So if you are not paranoid enough, you will become a victim, perhaps not today or tomorrow but maybe soon, and it will either be okay for you to become a victim or it will be fatal for you, especially if it already has something to do with financials,” he said.

Of canned goods and vegetable peels: cooking during World War II

FILIPINOS of a certain age remember that as picky children they often received a dismissive sniff from older relatives: “Hindi ka mabubuhay sa guerra (You can’t survive a war).” It’s easy to think of this pandemic as a war, and it is also a period of struggle and hardship. Perhaps we can learn a little from our ancestors on how to survive national trauma.

The importance of food during one of the nation’s most traumatic events — the Japanese Occupation of the Second World War — was the focus of a talk called “Dreams of Cake and Ice Cream: Coping with Hunger in World War II,” held on Nov. 7. The talk was given by the Filipinas Heritage Library in partnership with the Ayala Foundation, the US Embassy, and Manila Bulletin via Zoom and Facebook Live. It was the second of a webinar series forming part of the  Liberation: War and Hope series of events commemorating the 75th anniversary of the end of World War II.

Food historian and author Felice Prudente Sta. Maria opened the talk by introducing her wartime relatives, the Yulos (a last name that firmly sits in Manila’s society lists). The Yulos served as characters in her talk, as a way of highlighting the prosperity of the Commonwealth period. “Each person had a personal comfort zone,” Ms. Sta. Maria said, emphasizing however that the coming war — thanks to conflicts in faraway Europe, and closer to home, Japanese imperial ambitions for Asia — gave the country’s leaders a reality check. “In the 1930s, the challenge was the fear of another war,” she said.

Those thoughts could be delayed a few more years or so, since Ms. Sta. Maria said, the 1930s were a “golden age for home and the kitchen.” This was thanks to the arrival of American home appliances, but more importantly, widespread education that brought Home Economics subjects to school textbooks around the country beginning in 1904. “Cooking and eating were means of uniting a family,” she said.

“Food security became everyone’s responsibility,” said Ms. Sta. Maria.

She discussed the creation of the National Economic Protectionism Association (surviving today as NEPA Q-Mart in Cubao, Quezon City), which advocated for local products to prevent the exit of precious foreign money reserves, and increase domestic productivity and spending. At the time, the Philippines was spending millions on imported food such as wheat, and also on canned goods such as salmon, green beans, and asparagus. In response, the NEPA tapped scientists like Maria Orosa (hailed now as a hero, and famous for her invention, banana ketchup) to develop recipes for local produce, and also to provide ways to utilize produce for optimal nutrition (an example would be cookies made with rice bran). Ms. Orosa did them one better and invented an oven fit to be used in rural homes: the palayok (clay pot) oven with racks that could be burned over coal stoves (though wealthy Manileños already enjoyed conveniences such as electric stoves).

Meanwhile, to defeat the damaging dependence on imported canned food, a company called National Foods made canned Filipino dishes. At first it wasn’t that good, and this prompted the company to tweak its recipes to please some of the highest tables in the land such as that of Commonwealth leader Manuel L. Quezon. The local canned food served two purposes: to feed families conveniently, and also to feed the army.

The Philippines was attacked by the Japanese just a few hours after the Dec. 8, 1941 attack on Pearl Harbor. Manila was declared an Open City to prevent bloodshed, but this date also marked the beginning of a food crisis which ended only after the end of the War.

Manila citizens piled on their supplies: lots of canned goods. They ranged from canned beans, coffee, tea, sugar, milk, fish, and soup; augmented by supplies of native tapa (preserved meat) and tuyo (dried and salted fish). Gardens, both public and private, were converted into vegetable plots to feed the cities. The provinces had it relatively easy: since they grew their own food, they were able to feed themselves quite well — and also gained money from it: some stories had glamorous Manileños exchanging their fine goods for food.

Ms. Sta. Maria related how her family, the Yulos, were forced to hide due to their aid to the Underground. In a fishpond in Bulacan, a Yulo sister stockpiled rice and mung beans (monggo, a high-protein source in the absence of meat and fish). That ancestor made sure to use rice wash in her soup for added nutrition. Soup was an important food since it could be stretched to feed many. Ms. Sta. Maria said that some housewives took a bit of tuyo and dipped that into the soup — just to flavor it — then would take it out again to save it for another day. Vegetable peelings were washed, saved, and cooked along with the soup. A decline in commodities forced people to find substitutes: roast corn kernels for coffee, and mature coconuts for chestnuts (though this was a pre-war delicacy). “Nothing was wasted. Food was so precious,” she said.

Ms. Sta. Maria quoted her now-neighbor, a teenager who kept a wartime diary, Fely Zafra. “When I think of strawberry shortcake, chicken, ham, relleno, and ice water, my heart aches and a drowsy numbness sets in.” This was a far cry from her family’s pre-war treats, and a sad note on how much we end up missing the things we take for granted. — J.L. Garcia

Yields on BSP’s term deposits inch down on inflation outlook

YIELDS ON term deposits offered by the Bangko Sentral ng Pilipinas (BSP) on Wednesday slipped on expectations of faster inflation in November.

Total bids for the central bank’s term deposit facility (TDF) amounted to P608.416 billion on Wednesday, surpassing the P480 billion up for grabs but lower than the P602.03 billion in demand seen in the previous week.

Broken down, tenders for the seven-day deposits reached P208.985 billion, above P180 billion up for grabs as well as the P193.53 billion in bids logged in last week’s auction.

Accepted rates fell within 1.615% to 1.78%, a lower range compared with the 1.62% to 1.8% band seen on Nov. 25. This caused the average rate of the one-week papers to settle at 1.7292%, inching down by 1.87 basis points (bps) from the 1.7479% recorded a week ago.

For the 14-day term deposits, demand totaled P399.431 billion, higher than the P300 billion auctioned off yesterday but failing to beat the P408.5 billion in bids seen in the previous auction, which was for a P290-billion offering.

Banks asked for yields ranging from 1.625% to 1.7625%, declining from the 1.64% to 1.7925% margin seen a week ago. With this, the two-week paper’s average rate stood at 1.7261%, slipping by 0.65 bp from the 1.7326% seen in the previous week’s auction.

The central bank did not offer the 28-day term deposits for the eighth straight week. This follows the start of the central bank’s weekly auctions of its own bills with the same tenor.

Both the TDF and the BSP’s securities are part of tools used by the central bank to mop up excess liquidity in the financial system and to better guide market interest rates.

“The TDF auction results indicate increased preference among market participants for the shorter tenor, possible in view of the holiday season,” BSP Deputy Governor Francisco G. Dakila, Jr. said in a statement.

The slightly lower TDF yields came ahead of the November inflation data which is expected to be quicker than the preceding month’s print, Rizal Commercial Banking Corp. Chief Economist Michael L. Ricafort said.

The headline inflation rate in November likely quickened as a recent spate of typhoons pushed the prices of food and agricultural products higher, economists said.

A BusinessWorld poll of 13 analysts conducted last week yielded a median estimate of 2.7%, near the low end of the 2.4-3.2% forecast range of the BSP and well within the 2-4% target for the year.

If realized, the median estimate will be faster than the 2.5% logged in October and the 1.3% seen in November 2019.

The central bank expects inflation to average 2.4% this year. The consumer price index rose 2.5% as of October year to date.

The Philippine Statistics Authority will report November inflation data on Friday, Dec. 4. — L.W.T. Noble

NOW Corp., Nokia ink deal on 5G collaboration

NOW CORP. on Wednesday said it signed a memorandum of understanding with Nokia Solutions and Networks Philippines, Inc. and NOW Telecom Company, Inc. for its network expansion plan.

In a statement, the listed firm said the collaboration among the three companies would focus on the expansion of its “current broadband telecom network by rolling out a 5G standalone network in the Philippine market.”

“Joint development projects may also be undertaken under the scope of the memorandum of understanding, which also provides a strategic direction for all parties leading to a commercial framework agreement,” it added.

Mel V. Velarde, founder and chairman of the NOW Group of Companies, said: “This NOW-Nokia agreement on 5G collaboration shall bring about the multi-gigabit broadband Internet era in the Philippine Telecom, Media and Technology markets”

“NOW’s strategy is clear: to expand its current guaranteed service to high-end markets via 5G Fixed Wireless Access and extend this compelling customer experience to consumers via 5G mobile cellular broadband service. Having no legacy networks, NOW’s standalone 5G network shall rise above competition. With Nokia as our technology partner, we are confident NOW and its customers would succeed,” he added.

In an earlier disclosure, Now Corp. said it had partnered with Vietnam’s Viettel Business Solutions Corp. to offer information and communications technology (ICT) products and services in the country.

NOW Corp. affiliate Now Telecom Co., Inc. announced in September that the National Telecommunications Commission had “extended” its provisional authority to install, operate, and maintain a nationwide mobile telecommunications system. — Arjay L. Balinbin

Qualcomm taps Samsung to make new flagship 5G smartphone chips

QUALCOMM, INC. on Tuesday announced a new flagship smartphone chip that will feature enhanced gaming and photo abilities and will be manufactured by Samsung Electronics Co. Ltd.’s chipmaking division.

Called the Snapdragon 888, the 5G chip represents the top of Qualcomm’s lineup for mobile phone processors. Smartphones containing the chip are due to be launched in the first quarter of next year.

High-end Android phones from Xiaomi Corp. and LG Electronics, Inc. are expected to sport the chip.

It is the first time Samsung, which competes fiercely with Taiwan Semiconductor Manufacturing Co. (TSMC), has made Qualcomm’s flagship chip on its new 5-nanometer process for smartphones. The South Korean firm won a contract for 5G chips from Qualcomm earlier this year.

Apple, Inc’s iPhones also use a chip made with 5-nanometer technology, but analysts believe the iPhone chips are made by TSMC.

This year’s chip focused on improving common tasks, said Alex Katouzian, Qualcomm’s senior vice president of mobile, compute and infrastructure.

The new chip can process 120 high-resolution photos per second, while a new artificial intelligence processor on the chip will let software select the best five shots and combine them into one final image.

Katouzian said the Snapdragon 888 orders will not be split between Samsung and TSMC, adding that Samsung had been the best fit for this chip in terms of design needs and timelines.

“I think it would be very bad if you had to split your resources between two different foundries” for a given chip, he said. “We do so much work with the process technology vendor that we become very, very certain about what we want to use a couple of years before the chip comes out.” — Reuters

Easy to prepare Italian fare

WITH Christmas gatherings having to be reduced in size in compliance with social distancing and other health protocols, the usual Christmas fare may be too complicated to make. But since this year has been extraordinary in so many ways, why not try something different?

“Why not go Italian?” asks Chef Jade Christopher Lee of the De La Salle-College of Saint

Benilde. Lee suggests the hearty flavors of Chicken and Sausage Ragu and the decadence of Christmas Semifreddo this season of sharing.

“As one of the most recognized, popular and favorite cuisines in the world, it guarantees a smile for everyone. The ingredients can be easily acquired while supporting local farmers and small entrepreneurs,” he said.

CHICKEN AND SAUSAGE RAGU

(Serves four to six)

Ingredients:

Salt

200 gm fresh pork sausage, removed from casing

1 chopped red onion

2 chopped garlic cloves

1 tsp paprika

80 gm chopped sundried tomatoes

600 gm skinless and boneless chicken thighs

400 gm canned chopped tomatoes

100 ml stock

2 tbsp calamansi juice

500 gm dried pasta (penne, rigatoni, fusilli, etc.)

Procedure:

1. If using dried sundried tomatoes, soak them in warm water for a few minutes. If using sundried tomatoes in oil, drain the oil.

2. Fry the sausage over medium heat in a saucepan until the fat renders and the meat browns.

3. Add the onion and garlic and fry for three to five minutes.

4. Stir in the sundried tomatoes and paprika.

5. Add chicken to the pan and fry for two to three minutes on each side to brown.

6. Add chopped tomatoes and stock, lower the heat, cover, and cook for 20 to 30 minutes until the chicken starts to fall apart and the sauce becomes thick.

7. Add calamansi juice and adjust seasoning with salt.

8. Boil a pot of water, add salt, and cook the pasta until al dente or as prescribed by the packaging. Drain the pasta once cooked.

9. Add cooked pasta to the sauce, mix, and serve.

CHRISTMAS SEMIFREDDO

(Serves four to six)

Ingredients:

4 egg yolks

2 egg whites

75 gm sugar

250 gm cream cheese

100 gm assorted and chopped candied fruit

250 ml cream

15 ml cherry liqueur (optional)

6 to 8 slices fruit cake or panettone (Italian fruit cake)

Procedure:

1. Whisk yolks and sugar in a bowl over a pan of simmering water until the mixture becomes thick and creamy. Set aside and let it cool for about 10 minutes.

2. Beat cream cheese and cream together then stir into the yolk mixture.

3. Whisk egg whites until soft peaks and fold into the cream/yolk mixture and the candied fruit.

4. Line a loaf pan with cling film. Brush liqueur over the fruit cake slices.

5. Line the bottom of the loaf pan with fruitcake slices and pour half of the cream mixture, add another layer of fruitcake, the rest of the cream mixture, and finally the last layer of fruit cake.

6. Freeze for at least three to five hours. Remove from the freezer, unmold on a serving platter, and serve immediately.

Gov’t makes full award of three-year bond offer

BoT treasury
THE TREASURY made a full award of the reissued three-year bonds. — BW FILE PHOTO

THE GOVERNMENT made a full award of the reissued three-year Treasury bonds (T-bonds) it offered on Wednesday as its yield declined following the surprise rate cut of the central bank and amid continued uncertainty in the economic environment.

The Bureau of the Treasury (BTr) borrowed P30 billion as planned via the reissued three-year bonds as the offer was more than twice oversubscribed, with tenders totaling P68.516 billion.

The three-year T-bonds, which have a remaining life of two years and nine months and carry a coupon rate of 3.625%, fetched an average rate of 2.169% on Wednesday, declining by 5.5 basis points (bps) from the 2.224% quoted in the Nov. 4 auction.

National Treasurer Rosalia V. de Leon told reporters in a Viber message after the auction that the yield on the three-year tenor declined as investors demand for the belly of the curve remains strong.

ING Bank N.V. Manila Senior Economist Nicholas Antonio T. Mapa, meanwhile, said that the recent reduction in benchmark rates by the Bangko Sentral ng Pilipinas (BSP) also affected yesterday’s auction result.

“The BTr was able to award at lower rates after BSP’s recent policy rate cut still fed into the market and with investors snatching up three-year paper given relatively attractive rates for the medium-dated bonds,” Mr. Mapa said in an e-mail.

The BSP unexpectedly cut benchmark rates to new record lows at its Nov. 19 meeting, the fifth reduction this year, citing the continued uncertainty caused by a fresh surge in coronavirus cases globally and the impact of recent typhoons on the struggling economy.

The Monetary Board trimmed the rates on the BSP’s overnight reverse repurchase, lending, and deposit facilities by 25 bps to 2%, 2.5%, and 1.5%, respectively.

The latest easing move followed a “prudent pause” by the central bank since its June meeting. The central bank has already cumulatively lowered interest rates by 200 bps this year.

At that meeting, the central bank also upgraded its inflation forecast this year to 2.4% from the 2.3% it gave in the October review.

On the other hand, the inflation outlook for 2021 and 2022 were lowered to 2.7% (from 2.8%) and 2.9% (from 3%), respectively, due to the slower-than-expected pickup in domestic activity, the decline in global crude oil prices, and the strengthening of the peso.

Meanwhile, a trader said the yield on the three-year bonds decreased yesterday as investors are still worried about the country’s prospects due to the ongoing coronavirus pandemic.

“With liquidity nowhere to go, market players continued to park their funds at bay amid the prevailing uncertainties surrounding the global pandemic. Clearly, investors’ preference is still at short-term placements and this is expected to persist until any positive developments come to light,” the trader said via Viber.

The Philippine economy remained in recession in the third quarter as gross domestic product (GDP) contracted by 11.5%, following the record 16.9% decline in the three months ended June.

This brought the GDP performance for the first nine months to a 10% contraction. The government expects the economy to shrink by 4.5-6.6% this year.

The Treasury plans to borrow P120 billion from domestic lenders in December: P60 billion in weekly Treasury bill auctions and P60 billion in fortnightly T-bond offerings.

The Treasury is also offering another tranche of Premyo bonds to raise at least P3 billion. The offer period is set to run from Nov. 11 to Dec. 18.

The government wants to raise around P3 trillion this year from local and foreign lenders to help fund its budget deficit, which is expected to hit 9.6% of the country’s GDP. — KKTJ

Lemi to include MSMEs in its digital platform

TECHNOLOGY company Lemi plans to expand its digital platform to include micro, small, and medium enterprises (MSMEs).

In a statement on Tuesday, Lemi Founder Cheryl Ng said fast-tracking digitalization is the first step in helping small businesses survive the financial challenges posed by the effects of the coronavirus disease 2019 (COVID-19) pandemic.

“We developed a suite of digital solutions specifically to help them generate more revenue and connect with their customers during this critical period,” Ms. Ng said.

Ms. Ng said the company targeted the Philippines due to the number of MSMEs that can benefit from their digital solutions.

“The high digital literacy and smartphone usage among Filipinos is also encouraging — this digital maturity means that MSMEs who make the shift will be able to reap the benefits of digitalization very quickly,” Ms. Ng said.

The company said its lineup of digital solutions is seen to support current government initiatives to increase digital adoption among MSMEs and assist them in finding new markets for their products.

Lemi added that its digital solutions will be offered in one package that will simplify the creation of new revenue streams for businesses.

One of the tech company’s digital solutions is a gamified loyalty program with automated rewards that aims to improve customer engagement and retention.

“Lemi’s offering has no upfront charge and features an intuitive user experience on any mobile device, it helps MSMEs enter the loyalty program space easily and makes them a more attractive option for consumers,” it said.

Other tools that businesses can obtain with Lemi’s digital platform include an advanced customer relationship management system that enables them to send re-engagement gifts to their customers; a custom microsite optimized for search engines (SEO) and cross-platform use; digitized coupon creation, selling and tracking system with customer success analytics; and integrated secure payment systems.

“Customers who wish to further enhance their services will be able to upgrade their plan to Silver or Gold status and unlock more advanced functions, in-depth analytics and exclusive invitations to industry events,” it said.

“To help reduce the burden of cost, Lemi does not charge for setup. It earns revenue on a commission model based on economies of scale — it only becomes profitable with mass adoption,” it added.

Moving forward, Lemi said it aims to onboard 1,000 partner MSMEs in the country and projects mid-double-digit month on month growth by mid-2021.

The company added that it plans to expand its network and bring its digital offerings to MSMEs across Southeast Asia in the future. — Revin Mikhael D. Ochave

China drafts rules on mobile apps’ collection of personal data

CHINA unveiled draft guidelines on Tuesday seeking to limit the scope of mobile apps’ collection of personal data in the latest attempt to curb the sprawling technology sector.

The set of draft rules published by the Cyberspace Administration of China covers 38 types of apps from online shopping and instant messaging to ride-hailing and bike sharing.

China has increased scrutiny of its technology sector in recent weeks, last month drafting anti-monopoly rules for tech firms.

It has also expressed concerns about data protection and consumer rights, while authorities have on a number of occasions ordered apps to be suspended for mishandling user information.

“In recent years, mobile internet applications have been widely used and have played an important role in promoting economic and social development and serving people’s livelihoods,” the cyber administration said in a statement.

“At the same time, it is common for apps to collect… personal information beyond their scope, and users cannot install and use them if they refuse to agree.”

For ride-hailing apps, the draft rules regard a user’s phone number, or other personal identity information, as well as their location and destination, as falling within the scope of required information.

Online payment apps, meanwhile, need the registered user’s phone number or other ID information, as well as the bank card numbers of both payer and payee, according to the draft rules, which are open to public feedback until Dec. 16. — Reuters

Okada Manila unveils 30-foot Christmas tree

OKADA MANILA unveiled its official Christmas tree on Nov. 22 at the property’s Pearl Lobby. The 30-foot Christmas tree is decorated with chiffon fabric, assorted gold and copper ornaments, a variety of mirror balls with crystal beads, and silver glitter palm leaves. It has over 22,500 LED baubles. The glittery tree is the centerpiece of “Sparkles of Hope,” the integrated resort’s property-wide Christmas celebration that aims to inspire hope, goodwill, and optimism in these challenging times. The tree lighting ceremony was led by Okada Manila Senior Vice-President for Hotel Operations Ivaylo Ivanov. It was followed by world-class performances by the Okada Manila Entertainment Group and Jona, who serenaded viewers at Cove Manila. The event was live streamed via Facebook.