Kia PHL more keenly addresses ‘new normal’ mobility needs
AMID the troublesome pandemic that continues to shake and challenge the Philippine economy, Kia Philippines still cites various opportunities for relative growth, plus identifies ways how the company could further contribute to reinvigorating the local economy and help ease the struggles of some Filipinos.
While we have all together witnessed the hardships of essential travel without mass transportation in full operating capacity, the advantages of owning a private vehicle have now been highlighted more than ever.
However, with many citizens dealing with employment uncertainty or already suffering from massive pay cuts, the tendency for buyers to turn to more affordable, entry-level vehicles for purchase only sounds logical.
And this is where Kia Philippines can help contribute some solutions. For instance, the Kia Picanto and Soluto are very cost-friendly — small vehicles that are extremely practical for personal travels within the Metro. For business owners who need to source vehicles for their deliveries or who need them for shuttle services, Kia Philippines also has the K2500 Karga, which in fact, already comes with plastic dividers installed to help protect its occupants. And to further sweeten deals, Kia is also offering low down payment financing schemes and large cash discounts for certain models, including the vehicles I mentioned above. These tempting payment scheme opportunities are available until the end of the month.
Moreover, Kia’s special vehicle promotions also extend to their other models, including the bigger Seltos, Sportage, and Sorento. The Rio hatchback and Forte likewise qualify for similar deals. And so do even the people-moving Grand Carnival, or the performance-savvy Stinger.
As an example, a purchase of a standard Sorento this July may qualify the buyer for a P370,000 discount off its retail price; or the purchase of a 4×4 Sorento may qualify for a whopping P430,000 discount. These price incentives are on top of Kia Philippines’ five-year/160,000-km (whichever comes first) warranty plus 24/7 Emergency Roadside Assistance, applicable to all of its vehicles.
And to improve waiting times for parts and service, Kia Philippines has also announced that it will soon be quadrupling its parts inventory to maximize service efficiency.
When asked if the company might soon offer car leasing or a used-car certification program, Kia Philippines President Manny Aligada explained that such programs may someday be considered upon the fulfillment of certain parameters, although this will probably not be a priority anytime soon. “As opposed to Western consumers who are quite savvy in leasing products, Southeast Asians typically like to own their cars,” he pointed out.
