SHAKEY’S Pizza Asia Ventures, Inc. is opening a Project Pie outlet at Shopwise Hypermarket, it said in a disclosure on Monday.
Project Pie is an artisan, “build-your-own” pizza chain founded in 2013. This marks the return of the pizza parlor chain since its branches in the country were closed in 2017.
“It is a well-loved brand with a solid patronage clamoring for us to bring it back,” Shakey’s President and Chief Executive Officer Vicente L. Gregorio said in a press release.
“We are launching with a couple of stores, Antipolo and Makati, and are looking to build another handful of outlets next year.”
“Situating in a hypermarket with a high foot traffic is a great way to provide this captured market a convenient dining option,” Mr. Gregorio added.
Shopwise Hypermarket in Makati is owned by Robinsons Retail Holdings, Inc. (RRHI). Shopwise was part of RRHI’s acquisition in 2018.
Shakey’s earlier reported that it has exceeded its initial plan of 30 net new stores for the year, and has been focusing on off-premise businesses, such as ghost kitchens and drive-through stores.
Its shares closed at P9.50 each on Monday, up 20 centavos or 2.15%. — L.M.J.C. Jocson
