THE adidas 4DFWD features a lattice midsole allowing runners and athletes precision performance with every step.

THE LATEST technology-driven shoe from adidas Running is set for local release this week.

Touted to provide an all-new running experience, particularly in moving one forward, the adidas 4DFWD, which features a lattice midsole to allow runners and athletes precision performance with every step, will be available in the country in limited quantities beginning May 15 for P9,900.

The creation of the adidas 4DFWD is in partnership once again with digital manufacturing company Carbon. It combines the latest 3D printed performance technology with years of athlete data and Carbon’s Digital Light Synthesis technology, creating a new dimension to specifically benefit runners. It is the latest adidas 4D footwear which is among the first in the world to use such cutting-edge technology which offers the ability to fine-tune midsoles to specific patterns of movement.

The shoe’s unique bowtie-shaped lattice midsole shears forward with every step for precise performance.

To ensure its effectiveness, adidas 4DFWD was tested through a range of biomechanical testing procedures at the University of Calgary, which analyzed specific areas such as forward motion, braking force and running economy. The concept was also tested extensively with adidas runners across the world and a carefully selected group of high-level running creators.

“4D technology provides us with the opportunity to design in a way that conventional foam midsoles do not allow. We took inspiration from the first-generation 4D lattice midsole and set ourselves the challenge to take it to the next level, coding millions of potential lattice structures to see if we could specifically design to counter negative mechanical forces experienced during running,” said Sam Handy, Vice-President Design, adidas Running, in a statement.

“Working closely with Carbon, our product teams, and testers we identified one perfect lattice midsole that is designed to compress forward under loading and counter mechanical forces while delivering a unique gliding sensation for our runners.”

Complementing the adidas 4DFWD midsole is a new PRIMEKNIT upper made in part from recycled polyester, providing runners with a super-lightweight premium upper that encases the foot in a seamless sock-like fit.

The rubber outsole, meanwhile, is designed to work in harmony with the adidas 4DFWD midsole, providing superior traction.

For the limited drop in the country, the black and solar red colorway of the adidas 4DFWD will be available. For a chance to buy a pair of the adidas 4DFWD, sign up to the adidas app https://www.adidas.com.ph/adidasapp. – Michael Angelo S. Murillo

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