
BusinessWorld ties up with Nova Wellness Store for a wellness campaign
Living in a global health crisis has been concerning a lot of us over our well-being. When the pandemic began two years ago, many of us saw or experienced, having to adapt to a life far from the normalcy we knew had caused difficulties and worries. With the threats of the pandemic looming, investing in one’s health and wellness could not be more vital for many people.
A study conducted by McKinsey in 2020, in fact, showed that consumers care deeply about wellness — and that such interest continued to grow — with 79% believing that wellness is important and 42% considering it as a top priority. Furthermore, on wellness spending, the survey saw that products accounted for 70%, while 30% for services. Consumers also expected to increase their wellness products and services purchases over the next year then. McKinsey hence noted that wellness is here to stay, as consumers were thinking of increasing their spending on personal health, fitness, and more.
As we have entered another year under a pandemic, we must continue to seek practices for better wellness in 2022.
BusinessWorld and Nova Wellness Store are here to remind everyone to “Be Well and Better this 2022” through a campaign that promotes different ways to achieve a healthy mind and body this year and the retail store’s array of offerings for Filipinos’ wellness and lifestyle needs.
BusinessWorld is the Philippines’ most trusted business newspaper and multimedia content provider. It is the go-to knowledge source of the country’s business and government leaders as well as entrepreneurs.
Nova Wellness Store is known for the distribution and sale of a variety of organic, vegan, non-GMO, cruelty-free, and other better-for-you products. Its products range from pantry essentials such as Ancient Ocean Himalayan Pink Salt and several Eden Organic products; snacks and sweets like the different Take Root Kale Chips and organic dried fruits from Eden Foods; and drinks including organic teas from Jones Tea. It also offers products for home and personal care such as cutleries and toothbrushes.
The “Be Well and Better this 2022” promo of Nova Wellness Store and BusinessWorld is open to new and renewal subscribers of BusinessWorld. They must like and follow the social media pages of Nova Wellness Store and BusinessWorld.
The first 10 to subscribe to BusinessWorld will receive a special gift pack from Nova Wellness Store. Promo runs from Feb. 21 to April 11, 2022.
For more details about this subscription promo, contact 8527-7777 local 2583, 2650 and 2654 and/or send an e-mail to circ@bworldonline.com.
Know more about Nova Wellness Store by visiting their website, Instagram, and Lazada.
Spotlight is BusinessWorld’s sponsored section that allows advertisers to amplify their brand and connect with BusinessWorld’s audience by enabling them to publish their stories directly on the BusinessWorld Web site. For more information, send an email to online@bworldonline.com.
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