
FORD GENERAL SANTOS (GenSan) reported in a release that it has moved to a “new and bigger location, with the dealership facility now showcasing a more globally aligned exterior and interior look and feel to offer customers better retail experience.”
The dealership now rises along the National Highway, Barangay Makar in General Santos City. Boasting a bigger floor area of 1,700 square meters, Ford GenSan also gets a six-car display area and 15 service bays on the ground floor. It is now expected to be able to serve more customers in the province and nearby areas.
The second-floor body repair and paint area covers 3,640 square meters of floor space and features 30 bays. The third floor serves as the facility’s new vehicle stockyard that can store up to 77 vehicles. Its service annex has a total floor area of 2,000 square meters which can accommodate an additional eight service bays — with provisions for service expansion.
The new Ford GenSan showroom also features the new branding guidelines of Ford called Ford Signature — offering a customer-focused design, atmosphere, and interior that enhance the overall Ford dealership experience.
“The expansion is a testament to the growing preference towards our vehicle lineup and after-sales offerings among customers in GenSan. Opening a bigger Ford dealership facility is another milestone for us as we see more customers in GenSan drive their own Ford,” said Ford Philippines Managing Director Michael Breen.
Added Millennium Cars Mindanao, Inc. (MCMI) Dealer Principal and President Willy Q. Tee Ten, “We would like to thank our partners in Ford Philippines for their full support while we evolve from where we started to where we are today — a vision turned into a reality for all of us here in Ford GenSan. Now, we are not just situated in a bigger and better facility, but also in a more strategic location that would bring us closer to serving our clients in GenSan.”
To celebrate its opening, Ford GenSan is giving an P8,888 cash discount on all Ford vehicles purchased from Jan. 17 to 31, on top of current sales promotions being offered by Ford Philippines. During the same period, the first eight Ford customers per day who will have their vehicles serviced will get free engine detailing.
Ford GenSan is open from Monday to Saturday from 8 a.m. to 5 p.m. for both its sales and service operations. Customers can reach Ford GenSan via telephone numbers (083) 825-1111 or (083) 552-7777 or via e-mail at fordmindanaomarketing@autohubgroup.com.