S-Presso Club formally accredited by Suzuki Philippines
SUZUKI PHILIPPINES, INC. (SPH) officially welcomed the Suzuki S-Presso Club of the Philippines (SSCP) last Aug. 5 through a recognition event held online. The activity was attended by members of the SPH team and the SSCP.
SPH Automobile Division Vice-President and General Manager Keiichi Suzuki led representatives of the company, including members of the marketing team. The Suzuki S-Presso Car Club was headed by its president, Jasper Jerome Handog.
The Suzuki S-Presso was launched in March 2020 and was warmly received by the market with 3,897 sold units as of July this year. On July 12, the SSPC was established with only four members. Today, it boasts 616 members, with two active chapters in Bicol and Cavite. The club was created with the aim of providing special perks for members, local partner businesses and/or car dealerships, while in turn, promoting Suzuki’s popular and unique compact hatchback.
Said Mr. Suzuki, “As we are truly delighted to officially have the Suzuki S-Presso Club (members) on board as our brand ambassadors, I am very much amazed as to how we continuously expand and grow the Suzuki family over the years. Together, as one family, we will continue to find avenues to champion the ‘Suzuki way of life!’”
A Certificate of Recognition was awarded to SSCP during the virtual recognition event, with SPH promising additional support to the club’s future plans, including continuous support for SSCP events and activities, annual Christmas party events, digital promotions, and service referrals to Suzuki dealerships. Additionally, SSCP members were able to enjoy Japanese food together with the SPH Marketing team and Suzuki merchandise sent to them during the event in lieu of the usual get-together.
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