Tag: cosmetics

SEOUL — An augmented reality (AR) mirror at the new Seoul flagship boutique of cosmetics powerhouse Amorepacific makes easy work of seeing if that scarlet shade of lipstick or long-lash mascara suits you — even if you’re wearing a face mask.

IF IT’S true that good deeds make you glow, then it’s probably a good idea to stock up on things that help the planet.

LOCAL beauty brand Happy Skin now offers “an active line” of makeup in collaboration with actress Kathryn Bernardo that is made for people who want their makeup to last the entire day even through the sweatiest conditions.

NEW YORK -- CVS Pharmacy unveiled an initiative in US stores on Thursday, labeling photos of models in its beauty aisles to make it clear whether the images had been digitally altered.

A NETWORKING company promises that its serums will make you look like a queen in seven days.

GOING ONLINE isn’t the only big news to have come from Kiehl’s as the brand launched last month its newest product meant to beef up its mask line -- the Ginger and Hibiscus Firming Mask.

APPOINTING male ambassadors for Korean beauty brands is more common than ever. Customers strolling through the Seoul shopping district of Myeongdong can attest that they are often lured into stores by men endorsers of make-up and skin care lines rather than their women counterparts. The strategy may have seemed odd several years back, but today it has become the norm, especially for Korean cosmetics.

IT MIGHT be a new name in the brow business but Happy Brows is planning to grow to 100 branches by 2020, with the aggressive expansion attributed to the growing grooming market and the move of retail to digital rather than physical spaces.

‘It’s all about the glow, not the glitter.’

SEOUL — At a factory two hours south of Seoul, women clad in plastic caps and masks put peach-colored eye-shadow into cases, right next to a machine churning out a skin-color face powder.

CÉLETEQUE relaunched it’s anti-aging skincare line during a party in Pasig City last week, where guests were invited to get to know their skin...

By Zsarlene B. Chua ASIDE FROM costumes that range from geeky to spooky, Halloween is also an event where people use makeup to transform themselves...

In the world of fashion, music, and even sports, collaboration is a favorite buzzword. Artists from different musical genres can whip up a one-of-a-kind record...

FRETTING ABOUT FROWN lines and crow’s feet can start early. In China, women in their 20s and 30s are spending on therapies to smooth...