APART from leading the National Basketball Association (NBA) in the standings up to this point of the 2017-2018 season, Stephen Curry and the defending champions Golden State Warriors are tops, too, in merchandise sold in the Association.
In numbers shared to members of global media yesterday and citing sales ranking results from NBAStore.com, Mr. Curry and Golden State topped the most popular NBA jersey list and most popular team merchandise list, respectively.
All-Star guard Curry’s jersey remained on the top spot for the most popular jersey for the period of October to December 2017.
LeBron James of the Cleveland Cavaliers was at second spot followed by Kevin Durant (Golden State), Giannis Antetokounmpo (Milwaukee) and Kristaps Porzingis (New York) in the top five.
Rounding out the top 10 in jerseys were Joel Embiid (Philadelphia), Russell Westbrook (Oklahoma City), Ben Simmons (Philadelphia), Kawhi Leonard (San Antonio) and James Harden (Houston).
Rookie Lonzo Ball of the Los Angeles Lakers is at 11th, followed by Kyrie Irving (Boston), Klay Thompson (Golden State), Damian Lillard (Portland) and Jimmy Butler (Minnesota).
The Bucks’ Antetokounmpo at number four marked the highest he has reached to date in the rankings, underscoring the continued rise in popularity by “The Greek Freak,” who has been do-it-all in the ongoing season and at one point led the voting for All-Stars in the Eastern Conference.
Upstarts Embiid, Simmons and Ball made it to the top 15 list for the first time.
Golden State, meanwhile, continued to be the team of choice for many in merchandise, complementing its league-best record of 36-9.
The Cavaliers were at second followed the Sixers, Lakers and Knicks in the top five.
Completing the top 10 were the Bucks, Celtics, Spurs, Chicago Bulls and Thunder.
Boosted by the popularity of their young guns Embiid and Simmons, the Sixers were back in the list for the first time since 2003-2004 season when now Hall-of-Famer Allen Iverson was still playing for them. — Michael Angelo S. Murillo
