THE PROVINCIAL and city governments of Iloilo, working in concert with private sector tourism stakeholders, have launched the “Visit Iloilo” campaign to attract more domestic and international tourists and elevate the region as a prime vacation destination.
Leading this multi-sectoral tourism campaign is the Iloilo Festivals Foundation, Inc. (IFFI), with support from the Department of Tourism of Region 6, the Tourism Promotions Board (TPB), the Philippine Chamber of Commerce and Industry of Iloilo (PCCI-Iloilo), and the Iloilo Meetings, Incentives, Conventions, and Exhibitions (MICE) Alliance.
Allan Ryan Tan, IFFI president, described Visit Iloilo as “our attempt to further promote Iloilo into becoming one of the premier tourist destinations here in our country.”
“It is an invitation for everyone to immerse themselves in our Ilonggo history, heritage, and hospitality,” he added.
To experience the best of what the city can offer and explore other captivating sites in Western Visayas, visit www.visitiloilo.ph. — NCB
