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Puma x Mercedes-AMG Motorsport Collection now out

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SPORTS BRAND Puma launches its latest collaboration with Mercedes-AMG Motorsport, inspired by the iconic AMG 300 CE 6.0, famously known as “The Hammer.” When the vehicle was introduced in 1986, it “turned heads with its sleek design, and formidable AMG modified V8 engine and impressive 283kW,” Puma said in a release. “The sedan version was powerful enough to crack the magical 300-kph barrier and therefore received the affectionate nickname ‘The Hammer.’”

The new collection pays homage to the vehicle’s legacy through vibrant colors, bold accents, and tactile fabrics. The pilot jacket, with its vibrant colors and bold accents; and the tracksuit, made from tactile fabrics, are “standout items that echo the dynamic essence of the Hammer.”

The Hammer Collection is modeled by Puma Southeast Asia Motorsport Ambassador Choo Sung-hoon. Also known as “Sexyama,” he is a renowned Mixed Martial Arts (MMA) athlete and celebrity. The Puma x Mercedes-AMG Motorsport Collection is now available for purchase at select Puma stores.