XIAOMI Corp. has launched two new smartphone models, the Redmi Note 8 and the Redmi Note 8 Pro in the country, as it aims to boost its overall market share in the Philippines.

“We are growing very fast; and within one year, we became the number one online. In Lazada, we are the number one in terms of the mobile category share. With the new models, we should still be the number one, I am confident,” Xiaomi Philippines country manager Mark Li told BusinessWorld in an interview last Friday.

“We expect more market share and definitely it will happen. Also, my goal here is to bring in more innovation products to our Mi fans. In terms of market share, I think it will naturally go up especially next year,” Mr. Li added.

The Redmi Note 8 Pro is the “first-ever” ultra-high resolution 64-megapixel (MP) quad-camera smartphone in the Philippines, the company said. Photos captured through this device can be printed up to 3.26 meters tall.

“Equipped with a large 6.53” Full High Definition (FHD)+ Dot Drop display and rear fingerprint sensor, the device achieves a 91.4% screen-to-body ratio,” the company said in a statement.

“The device is powered by the MediaTek Helio G90T processor, an octa-core CPU clocked up to 2.05Ghz for extended everyday use,” it added.

The Redmi Note 8 Pro also features LiquidCool technology to prevent it from overheating, especially when used for gaming and photography. Its price starts at P11,490 for the 6GB RAM and 64GB storage version up to P12,990 for the 6GB+128GB version. The model comes in Forest Green, Mineral Gray and Pearl White.

Meanwhile, the Redmi Note 8 comes with a 48MP primary camera and a panorama selfie feature that can capture group images.

The device, which runs on Qualcomm Snapdragon 665 chipset, is equipped with a 6.3-inch Dot Drop Display with 2.5D rounded rear glass design. This model achieves a 90% screen-to-body ratio.

The Redmi Note 8, which comes in Space Black, Neptune Blue and Moonlight White, is available in 4GB+64GB for P8,990, in 4GB+128GB for P9,990 and in 3GB+32GB for P7,990.

“As we move into the new era of smartphone photography, Xiaomi pioneers the 64MP quad-camera smartphone in the Philippines with Redmi Note 8 Pro, and offers one of the best bang-for-buck quad-camera phones in the market with Redmi Note 8. These devices strengthen the company’s commitment to provide amazing products at honest prices,” Steven Shi, Xiaomi’s head of Southeast Asia, was quoted as saying in the statement.

Xiaomi, which was founded in 2010, was listed on the Main Board of the Hong Kong Stock Exchange in 2018. Its products are present in more than 80 markets around the world. — Arjay L. Balinbin

RELATED ARTICLESMORE FROM AUTHOR