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Iggy Pop turns 70, sings on experimental jazz album

NEW YORK — Punk legend Iggy Pop has turned 70 with news he is singing on an experimental jazz album, saying the genre’s bare exposure of his voice appealed to him artistically.

The “Lust for Life” singer, who turned 70 on April 21, contributes in three songs on New York pianist and composer Jamie Saft’s upcoming Loneliness Road.

Pop said that his voice on the songs has imperfections but that he decided they were appropriate.

“I was a little surprised at how feeble I sounded on certain parts of it, but I thought that was OK,” he told Rolling Stone magazine.

Pop said he was drawn to jazz as “there’s no big, bashing thing or echo trick to hide behind.”

Saft, who has worked with artists as diverse as leading contemporary composer John Adams and hardcore punks Bad Brains, said he improvised around Pop rather than just having the star singer offer his voice.

“It’s a deeper concept of original improvised music that transcends genre,” he explained.

Pop, known for his intense live performances in which he works his bare-chested body into a sweat, last year released Post Pop Depression which had the air of a career-capping album.

His two previous albums had strong jazz influences — Preliminaires, which took inspiration from provocative French novelist Michel Houellebecq’s The Possibility of an Island, and Apres, which is mostly covers of French songs.

Pop told Rolling Stone he was also working on music for an upcoming French film.

The rocker was able to reach 70 unlike his close friend and collaborator David Bowie, who died last year at 69 after releasing his jazz-infused final album Blackstar.

Metallica frontman James Hetfield, 53, celebrated Pop’s recent birthday by releasing a video in which he pulls off his own shirt to show his heavily tattooed torso.

“You don’t look a day over 30,” Hetfield said of Pop, calling him a “huge inspiration” for musicians who are getting older. — AFP

Moral choices lead to unexpected ends

Video Game Review
PSYCHO-PASS: Mandatory Happiness
PC (via Steam)

By Alexander O. Cuaycong and Anthony L. Cuaycong

At first glance, PSYCHO-PASS: Mandatory Happiness does very little to distinguish itself from other Visual Novels. Lacking English voices and sporting confusing default configurations, booting up PSYCHO-PASS did not leave a very good first impression. On PC, especially, playing around with the settings should be a player’s first priority in order to have a comfortable experience.

CHARACTER SELECT SCREEN
In the dystopian world of PSYCHO-PASS, men and women live off a state welfare system called “The Sibyl System.” This system, in coordination with what the game calls a “Psycho-Pass,” allows detectives to judge a person’s emotions, disposition, and behavior. If their Psycho-Pass goes off on the deep end, they are judged mentally unstable and liable to commit a crime, and are arrested or put down as needed.

Taking on the role of a newly hired detective, players must lead Nadeshiko Kugatachi or Takuma Tsurugi on a hunt for Alpha, a mysterious rogue AI on the run from the government. Guiding their chosen protagonist through various cases, players must make choices throughout the story. Bit by bit, depending on the outcome of each option taken, players will eventually hit one of multiple endings available in the game.

These all seem standard fare in terms of visual novel gameplay. Boiling down to what is essentially “read the text on the screen and make a choice on what you’ve read,” visual novels seem like a distant cousin to “Choose Your Own Adventure” books. It relies heavily on its story to make up for its lack of interactivity, and it’s here that it does not disappoint.

Written by the esteemed Gen Urobuchi, PSYCHO-PASS takes and makes quite a number of twists and turns. Each case is unique and tests the players’ moral compass, and the choices undertaken not only affect the result of the case but also the characters themselves. Fail in the case, and the lead character’s Psycho-Pass takes a turn for the worse. Fail one time too many, and comrades turn against Kugatachi or Trurugi, viewing her or him as just a bit better than the criminals being hunted.

PSYCHO-PASS JUDGING A CRIMINAL FOR EXECUTION
This is where PSYCHO-PASS’ strengths come in. With how sensitive the topics can get and how inflexible the world it crafts becomes, each choice has a huge impact on what happens in the game.

At times, it’s shocking how fast the story can turn on itself. Watching how a kidnap victim can turn into a potential criminal and be put down minutes after her initial rescue elicits strong emotions. Seeing how detectives judge an infant’s incarceration and execution can be all too sickening. The story does not pull any punches. It stays consistent to its tone and doesn’t lose its dark edge and grim atmosphere no matter what happens.

Granted, what serves as its greatest strength also becomes its biggest weakness. Its dreary, blunt way of storytelling can sometimes feel ham-fisted and forced. At its worst, it can seem utterly ridiculous. The effects of your choices, while lasting, also have no clear indication as to how right or wrong they are or how effective they’ll be. It’s almost like playing roulette; a single choice can make or break the case, but with very little information being conveyed to the player outside of the story’s narrative bits, it almost seems arbitrary as to how a good or a bad ending can be achieved.

For all its flaws, however, PSYCHO-PASS has a unique charm that cannot be denied. It is able to tell its story, and does this extremely well. All in all, with the game constantly hammering down its bleak setting, PSYCHO-PASS is definitely not for the weak of heart, but is nonetheless highly recommended.

DEFENDING AN INFANT FROM EXECUTION
If you’re looking for an engaging sci-fi story dealing heavily with morality and precognition, and you’re not against the idea of heavy reading, PSYCHO-PASS is the perfect buy.

THE GOOD:

  • Deep and engaging story
  • Outstanding artwork
  • High replay value, with multiple endings and story branches depending on the choices made during the course of the game

THE BAD:

  • No English-dub option, the excellent Japanese voice acting notwithstanding
  • Story will come off a bit strong sometimes
  • Entails a lot of reading
  • Very little input outside of choices

RATING: 8.5/10

Trump-era Handmaid’s Tale presages totalitarian future

LOS ANGELES — Decades after the release of The Handmaid’s Tale, Margaret Atwood’s dystopian sci-fi fable and foundational feminist text arrives on television — with critics noting its enduring resonance in Donald Trump’s America.

The first three episodes are released by streaming platform Hulu on Wednesday, with excitement piqued among the landmark novel’s fans by a marketing campaign featuring appearances in public across America of the story’s iconic scarlet-clad “handmaids.”

Published in 1985, Atwood’s best-seller is required reading in many schools and often mentioned in the same breath as George Orwell’s 1984, Aldous Huxley’s Brave New World and other dystopian works of speculative fiction.

Over the years it has spawned a movie, a graphic novel, an opera, and a ballet.

The TV series stars Golden Globe-winner Elisabeth Moss (Mad Men) in a near-future in which New England has been dismantled in a theocratic coup and replaced with Gilead, a tyrannical regime where men mete out brutal punishments and rape is mandated by the state.

Moss plays Offred, one of the few remaining fertile women who work as “handmaids,” forced into sexual servitude in a desperate attempt to repopulate the climate-ravaged world.

American critics have remarked how Atwood’s nightmarish vision has never felt more relevant in an age of religiously inspired massacres, campus sex attacks and a proposed assault on reproductive health care that has driven women to march in the thousands.

‘SQUEEZE TOYS’
“In April 2016, when Hulu first announced its plans to adapt the book into a television show, a Hillary Clinton presidency seemed forthcoming, and the novel’s setting, in a near future misogynist theocracy, seemed to be at a nice, safe, strictly metaphorical distance,” wrote Slate magazine TV critic Willa Paskin.

“Then Donald Trump was elected president. That nice, safe distance closed up in a hurry.”

While Trump is not seen as particularly religious, Paskin suggests that The Handmaid’s Tale is a logical conclusion of the uglier realities of Trump’s America — not least what she describes as the “gaping pit of contempt for women” revealed by last year’s US election.

Sales of the novel have surged since November’s vote, according to US media, and it is currently third on Amazon’s fiction best-seller list. Both 1984 and Brave New World have seen similar boosts.

“I hate to say the story is newly relevant, as if it weren’t for three decades,” said James Poniewozik of The New York Times.

“But face it: when you have a president who talks about women as if they were squeeze toys, who implied a tough female journalist was on her period, whose administration gathered a room full of male politicians to discuss women’s health coverage — well, the viral marketing takes care of itself.”

Not resting on its laurels, Hulu has been building buzz by sending women dressed in the iconic handmaid’s uniform of crimson dress and white bonnet to public events from San Diego Comic-Con and South by Southwest in Austin to the Los Angeles Times Festival of Books.

‘LEFTIST PROPAGANDA’
A group of “handmaids” even showed up at the Texas Senate in March to protest over a series of bills that would tighten abortion laws.

The first full trailer dropped in March, featuring a chilling monologue from Moss in which she declared: “When they slaughtered Congress, we didn’t wake up. When they blamed terrorists and suspended the Constitution, we didn’t wake up either. Now I’m awake.”

The teaser sparked cries of “leftist propaganda” from Trump supporters on YouTube.

“I’m done with this, it feels like I can’t trust women to even believe that all men aren’t evil. Feminism needs to die now,” whined one critic.

It’s not just right-wingers the show has managed to annoy. Members of the cast angered fans of the novel by downplaying its feminist angle during a preview of the first episode at New York’s Tribeca Film Festival on Friday.

Madeline Brewer complained that any story about powerful women was “automatically deemed feminist” while Moss declared: “For me, it’s not a feminist story. It’s a human story because women’s rights are human rights.”

The comments, which fly in the face of academic thinking about the novel, sparked an immediate backlash on social media from fans of the book baffled that the actresses would disavow its obvious feminist message.

Moss’s quote was put to Atwood on Twitter, prompting the Canadian writer and environmental activist to reply that “they needed an ‘only,’ an ‘also’ and a human rights definition of the F-word, imho.” — AFP

Love never dies

By Noel Vera

Richard Abelardo’s Mutya ng Pasig (Pearl of the Pasig, 1950) at first glance plays like a musical version of Wuthering Heights (Doña Sisang’s LVN Pictures was known for its many musicals): the star-crossed lovers separated (this time due to a false accusation and a prison term); the woman marrying another; the death in mid-narrative; the man haunted by ghosts of memories past.

Mercedes (Rebecca Gonzalez) and Delfin (Roger Nite) are the aforementioned unlucky lovers, though when the film opens they don’t start out as such: it’s the town fiesta (what town or which fiesta isn’t specified or I failed to catch — the sound isn’t exactly crystal clear, and every town celebrates one kind or another nearly every weekend of the year), and Mercedes has been crowned “Mutya ng” — Pearl of — the Pasig river.

That’s about as much good fortune as the film will allow; Delfin is accused of stealing property from Don Modesto (Jose Padilla, Jr.) and jailed. Modesto, who always had an eye for Mercedes, manages to talk her into marrying him instead; she agrees and has his baby, a girl. Delfin is released early and meets with Mercedes, causing the townsfolk to gossip. Modesto is furious; he banishes mother and child from the house and — an extravagantly cruel touch — sets his dog on them. Mercedes stumbles into the Pasig and drowns; the baby lands on a nearby lily pad and is carried away.

The story doesn’t generate the same level of tempestuous passion as Bronte’s immortal novel — Delfin and the now-married Mercedes when they meet do little except talk — but does produce an equivalent Heathcliff figure in Modesto (an ironic name if ever). Only Modesto — who shares Heathcliff’s towering pride and streak of vengeful sadism — is actually the Edgar Linton of the narrative or unwanted husband, an interesting way to mix things up. He functions as the story’s antihero, the dark figure that precipitates the crisis and maintains the conflict from one generation to the next — all this while standing (unlike Heathcliff) at the pinnacle of his particular social pyramid, as the town’s doctor and wealthiest citizen. His loneliness on the other hand is more absolute than Heathcliff’s — at least those two loved each other till the end; Modesto’s memories of his wife are more bitter than sweet, flavored with not a little anger, and generous helpings of guilt.

The film comes into its own with the succeeding generation (unlike the book, which tends to fumble for much of its second half). The baby is found, adopted, named Consuelo (later growing up into the lovely Delia Razon); Modesto has become old and crippled. Father and daughter form the most visually striking pair in the film — one radiant and pure, the other bent low by the weight of his remorse.

This is Jose Padilla, Jr.’s picture of course; he looms over the riverside town the way Bronte’s protagonist looms over his heathery estate. He plays Modesto with the outsized machismo of a rich man in Filipino society; we’ll see his spiritual descendant grown monstrously inward some 31 years later in Sgt. Dadong Carandang, the ruling patriarch in Mike De Leon’s classic psychological horror-comedy Kisapmata (Blink of an Eye) (hardly a coincidence that Mike is a grandson of Doña Sisang, and considers Mutya one of his favorite films).

And yet there’s a streak of stubborn integrity to Modesto — he refuses to testify against Delfin at the start of the film; when twice faced with town gossip he reacts without hypocrisy, with the full force of his emotional self. If we regard him as a tragic hero I’d say his flaw is not just pride but honesty: he says what he feels and feels what he says instantly and absolutely. There’s much to admire in such a person; there’s also much that must be tolerated — his servants and especially Mercedes must have been saints to live with him for so long.

Director Richard Abelardo — his cousin Nicanor Abelardo had composed the film’s eponymous theme song* — started out as a painter in Universal Studios and later Warner Brothers and MGM; as with most Filipino immigrants he presumably learned much of the tricks of the trade, and brought them home with him to LVN.

You see the influence of classic-era Hollywood: his use of special effects, often in a subtle manner (Mercedes’ banishment, for example, is accomplished in the middle of an entirely animated downpour), often with eerie lyricism (Mercedes’ face imposed over darkly swirling water), sometimes with a glancing beauty (shot of Consuelo riding a bangka down the river with a vast painted backdrop behind her, of a cordillera of clouds capped by a gem of a moon).

But camera tricks, no matter how sophisticated or primitive, should serve the narrative — an idea most modern filmmakers have forgotten, but which Abelardo applies here with masterful grace. His atmospheric effects build in visual drama and impact till they culminate in the simple (because it just is — no tricks or effects involved) yet startling (because of all the careful visual and narrative preparation beforehand) shot of the long-dead Mercedes sitting alongside the enchanted river, singing her unearthly song. At that moment magic and emotion are as one, and you feel the pull of the current drawing turbulent lives to their inexorable inescapable destiny.

The movie is available for viewing online.

* Nicanor Abelardo composed the lovely theme, but oddly portions of the soundtrack sound as if they had been borrowed from Miklos Rozsa’s score for Hitchcock’s Spellbound — a cost-saving measure perhaps? A common industry practice? Possible idea for future research? Works well enough here, but if you’re familiar with the original it’s a little distracting.

For Honor is at the mercy of one’s Internet connection

By Alexander O. Cuaycong and Anthony L. Cuaycong

Videogame Review
For Honor
Ubisoft

WITHOUT a doubt, For Honor can be an immersive experience. Boot up the game and marvel as catapult shots fly overhead and arrows zing past you. Armor clinks and swords clash as your chosen knight charges into battle, hacking, chopping, and slashing. You breeze through the first few missions, then move to multiplayer mode, the heart of the game, eager to test your blade against other combatants. You enter the battleground, and your champion tears through the enemy ranks, only to meet his match. Another player steps up to face you in fair combat. You press a button and your warrior salutes. Your enemy does the same. You close in to start your duel, ready your sword — and take a lag spike to the face as your opponent teleports around willy-nilly, defying the laws of gravity. He zooms past you, slices you to bits, and the match is over. The immersion breaks, and you disconnect from the match due to your host rage-quitting. What you’re left with as you stare at the screen in disbelief is a game that sometimes proves to be enjoyable, but all in all can be both frustrating and lackluster.

Let’s get one thing clear: When it wants to be, For Honor works, and works well. The opening cutscenes and the premise of the game all match up to what is standard for Ubisoft releases. They look good and feel good. They show potential.

Gameplay wise, For Honor is both tense and thrilling. Featuring a combat system where players attack and block in three directions (up, right, or left), it plays out like a 3-D fighting game. A stamina meter prevents someone from spamming attacks, and players can chain charges together in sequence to create a combo. Players may also do feints and juke an opponent or dodge an oncoming attack by rolling sideways or backwards.

Combine that with a system where different classes have different fighting styles, and strengths and weaknesses according to their weapon type, and For Honor can show a surprising amount of depth. You’ll be striving to learn the ins and outs of your class. The game even allows you to personalize your fighter to your style by changing his armor and the emblem he wears to battle, letting you connect with him as he treks to the battlefield.

And when you do get to bring him to the fight, it all clicks together. Very well, in fact, For Honor’s multiplayer modes are stellar. The 1v1 and 2v2 aspects of the game — called Duels and Brawls, respectively — are enjoyable and are fought in a best-of-five series. These modes highlight what For Honor wants to be: a fighting game revolving around its unique mechanic. Older players have no advantage over newer ones, and the better player will win the round. Supposedly.

The problem is that while these modes work well, they don’t always work properly. For Honor uses a peer-to-peer multiplayer setup, and weak and unstable Internet connections provide a heavy advantage towards hosts and those near them. A game this heavily invested in multiplayer modes shouldn’t be using this type of connection. Lacking dedicated servers, it relies solely on players hosting their own. And not counting how difficult it can be to get into a match sometimes, it’s highly likely you’ll get thrown into a server too poor or too far from you for you to experience any enjoyment. Add that to the fact that the game becomes unplayable should any connection to the host be lost, and it puts a considerable shadow on what should be For Honor’s greatest selling point.

The 4v4 Dominion mode doesn’t fare any better. It feels disjointed with how the game sells itself. Lacking the same care it has in its Duels, it gives a Dynasty Warriors-esque feel where you can cut down respawning AI soldiers with a touch of your button, and yet you’re also all too likely to get ganged up on and killed by people who, ironically, do not have any honor.

“Well, I’ll just go Single Player,” you tell yourself. If multiplayer options are flawed, then surely going solo will let you avoid most of these issues.

Nice try. Single Player still requires an Internet connection; losing the link to Ubisoft at ANY POINT locks you out of your game, and even when you do get to play it, you realize that neither its story nor its gameplay is particularly thrilling or engaging. A lot of the feinting and juking you’ll be doing in multiplayer means nothing against the AI, and the sheer monotony of the campaign makes it more tiring than it should be. For Honor’s Single Player mode feels less like a campaign mode and more like a glorified tutorial.

Add that to its price tag, around P2,500 as of the time of this review, and it’s difficult to recommend wholeheartedly despite how beautiful it can look and play. If a game where Knights, Vikings, and Samurai going all out against each other seems appealing to you, and you have the net connection to handle it, the patience to learn the combos, and the stoicism to accept the multiple disconnection screens you’ll likely be seeing, then it might be worth a look.

Otherwise, as good as it can get, I’d recommend waiting for it to go on sale. Its flaws simply hold it back too much to recommend buying at full price.

Summary:

THE GOOD:

  • Great multiplayer (when it works)
  • Good degree of customization
  • Easy to learn, hard to master (so it’s easy to pick and play from the get-go, but has a learning curve to keep you interested)
  • Looks amazing (Polished and immersive)

THE BAD:

  • At its heart, offers only three multiplayer modes (1v1, 2v2 and 4v4)
  • Peer-to-Peer Internet connection results in varied user experience
  • Boring to mediocre single player mode
  • Requires you to be online all the time (even for fights against bots or practice mode)
  • Longevity relies solely on multiplayer modes

FINAL RATING:

9/10 if you have a fast and stable Internet connection

7/10 if you don’t

Fourway

I REMEMBER watching Takaw Tukso (directed by William Pascual, written by Armando Lao) in a wretched 16 mm print years ago: the film would skip and skitter, and jump (it seemed) entire scenes. Had the vague notion that Boy (Gino Antonio) married Debbie (Anna Marie Gutierrez), and later Nestor (Julio Diaz) married Letty (Jaclyn Jose); also had a notion that Anita Linda played Boy’s mother Aling Conching, but just what happens to her by story’s end I was not all that clear.

What was clear was four extremely attractive people lusting after each other, husband for wife and vice versa — though not necessarily husband for his legally married wife (or vice versa); four young men and women coupling in a variety of combinations and positions, scratching an itch they can’t quite reach. By the time of the film’s violent climax (at least I thought it was violent — the print wasn’t very legible by this point) I came away with the impression of a compelling chamber drama, set in a house beside a small auto repair shop in one of the less affluent neighborhoods of Manila — Bergman transposed to Southeast Asia, all sweaty and squalid and begrimed.

Having again seen the film in reasonably complete form, I can’t say my impressions were off the mark, just incomplete. It’s a marvelously nimble little melodrama touching on the social rules among and between the sexes back when we recognized only two; on the natural trajectory of people subject to the pressure-cooker conditions of the lower middle class (with their accompanying expectations, aspirations, affectations) — in a word: unhappy. Bergman, I imagine, would have approved.

I’d also call it a clever little study on how the human character works out its problems under differing circumstances. Debbie is a spoiled brat, unhappy with her at times tyrannical, at times selfish mother (Eva Darren), who vaguely sees her (when looking at her at all) as a potential sexual rival (shades of Brocka’s Insiang, only Lao’s script moves quickly moves past the initial similarity); Boy is equally spoiled, lackadaisically studying for his commerce degree with his tuition paid for by his mother — at first glance the newly married couple seem perfect for each other, until Aling Coching makes it clear that she hates Debbie for entrapping her son, and expects the young bride to do much, if not all of the housework.

Aling Coching supports her son but holds unspoken affection and respect for Nestor, the nephew she adopted who has become the shop’s best mechanic. Nestor is the eternal outsider looking in, envious of Boy’s relatively higher social status (the family was comfortably middle-class until the father’s death), grimly conscious of what he earns day by day, with each head lamp bulb replaced, each valve scoured, each engine painstakingly reassembled (he even on occasion collects the payment for repairs).

Letty is arguably even more of an outsider — poor and a woman. She loves Nestor, but Nestor is dating Debbie; when Debbie, after a spat with her mother, runs away with Boy, the two are hurriedly married, with Nestor in the uncomfortable position of living in the same house with his former girlfriend, now wife of his employer, cousin, best friend. What does poor abandoned Letty do? Get impregnated — by Nestor no less. The four live under Aling Conching’s roof, in a tense little dance around past and each other, the severe tin-and-concrete walls encircling them physically and emotionally.

Pascual enhances Lao’s script by having the camera come close in, emphasizing the cramped quarters (production design by filmmaker Dante Mendoza); when couples make love the women are often backed into corners while the men surge forward, brown buttocks pumping away. The few times a couple has sex outdoors it’s night and we see them in long shot, the surrounding darkness (shadows and light provided by cinematographer Joe Tutanes) a blessed liberating relief.

As Debbie, Anna Marie Guiterrez is all arched brows and elfin mischief; her scheming after Boy when she’s dating Nestor is what started all the complications in the first place, and, alas, when she realizes marriage only elevated her to the status of glorified housekeeper, she goes on scheming, manipulating, prodding others this way and that, trying to find the right mixture of people and circumstances that will allow her that impossible moment of perfect happiness in her life.

Jaclyn Jose as Letty has the less showy yet braver role, as Debbie’s undesirable ugly-duckling best friend (though calling her “undesirable” and “ugly” is a stretch, she is a skilled actress) with the near-impossible challenge of making Letty’s simple unalloyed love for Nestor interesting. She does so with an intense, open directness.

Julio Diaz as Nestor keeps his balance between heedless libido and watchful caution: on one hand he wants what he lost, now tantalizingly within reach, on the other he’s wary of his position in the household — despite Boy’s trust and Aling Conching’s affection, he knows what their reaction would be if he should ever turn on them.

Gino Antonio’s Boy is perhaps the simplest character with the most interesting twist: a passive weakling who, when faced with pressure (in this case unpaid bank debts), buckles easily; he’s never had to stand on his own, and his unthinking response only leads to disaster. How then, Lao carefully poses the question to us, might Boy react to the prospect of infidelity?

I see two main weaknesses to the film: the 1980s convention of slow leisurely sex with a saxophone playing in the background hasn’t aged well; Pascual apparently hasn’t bothered to integrate some of these sequences into the film’s dramatic arc (not that I mind — far from it — but viewing the narrative as a narrative and not an excuse to string a series of softcore sex scenes together, it’s distracting). The second weakness I find more serious: the film fails to find that extra something — a motif perhaps, or an overall look — to elevate it beyond being a well-made visualization of an excellent script.

The climax (skip this paragraph if you plan to see the film) happens suddenly, the way most violent confrontations go… but there’s sudden and then there’s sudden — a slow-motion sense of impeding disaster as you pump your brakes uselessly and your wheels skid sideways vs. a surprise collision with little impact because you haven’t been adequately prepared. The film’s climax seems to be of the latter sort; while you know Boy is capable of violence (to Debbie for one) and you know he’s aware of Nestor’s betrayal, you’re not sure why he chooses that particularly moment to confront Debbie, nor have you been persuaded he can be violent to Nestor (a cousin and friend from childhood — and a man capable of defending himself). Pascual redeems himself considerably (if not completely) with what follows: the camera roving over the desolation that was the repair shop, accompanied by a tolling bell, later the women meeting at the graves of their respective husbands, two widows whose lives have been so inextricably, bitterly linked with literally nothing to say to each other. Presumably the censors board had insisted on adulterers and murderers being punished (while allowing us to enjoy all the sex and violence they commit) — the same censors that had insisted on changing the ending to Mario O’Hara’s Bagong Hari (The New King), released earlier that same year.

That said, the fact that one feels the film’s failures keenly actually speaks well of Lao’s script, the cast’s performances, and Pascual’s overall directing — that it’s so good you want it to be perfect (again that impossible moment!). One of the best films of that decade, Filipino or otherwise.

Part-biography, part self-help book

Book
My Journey: The Story of an Unexpected Leader
By Maria Rosario “Charo” Santos-Concio and An Mercado-Alcantara
ABS-CBN Publishing

By Zsarlene B. Chua, Reporter

Actress and former TV executive Maria Rosario “Charo” Santos-Concio took a long time before agreeing to write a book about her life.

She said it was an “act of bravery and vulnerability” she wasn’t ready for, but ABS-CBN Publishing president and CEO Ernesto Miguel “Ernie” L. Lopez, persuaded her, saying “many people fought hard to make this book” because many people could learn from an unexpected leader.

Now, as My Journey: The Story of an Unexpected Leader hits the stands, Ms. Santos-Concio and Mr. Lopez looked back on the making of the book, an effort which spanned more than two years.

“[At first,] Charo didn’t know about [the book]. We were doing it behind her back,” Mr. Lopez said during the book launch on March 29 at the Rockwell Club in Makati City.

The book was initially commissioned for her 60th birthday, but they then decided she “needed a more serious book.”

“Charo needed a memoir,” he said.

It took some convincing — Ms. Santos-Concio said the one thing that made her agree was the fact someone might learn from the stories of her journey. Of course, the support of her family helped her in making the decision.

Described as “part-biography, part self-help” book, My Journey chronicles the journey of this doctor’s daughter in Mindoro, from childhood to her entry into show business, becoming ABS-CBN’s first woman president in 2008, until her retirement in 2016.

“I was never one to plan my entire life out,” she said during the launch. She added that she only went with whatever life gave her and remarked that she was lucky to have met people who helped her along the way.

Ms. Santos-Concio remains at ABS-CBN as its chief content officer and has resumed her acting career after an absence of over 17 years on the big screen. Her most recent project was Lav Diaz’s Ang Babaeng Humayo (2016). She won the Golden Lion award at the Venice International Film Festival for her work in the film.

“[Listening to her stories] was like sitting at the feet of a master storyteller,” said An Mercado-Alcantara who coauthored the book.

Their sessions took several hours, with the shortest session clocking in at four hours. Each session, said Ms. Alcantara at the launch, was very informative, as Ms. Santos-Concio painted amusing yet honest anecdotes about the industry.

The book is also said to be singular in terms of taking on the subject of leadership as Ms. Santos-Concio “treats the subject with a nurturing tone,” according to a company press release.

“[She] isn’t afraid to admit her fears and foibles, and reassures the reader that there is power in times of uncertainty and self-doubt,” said the press release.

According to a pep.ph article published on March 31, the book includes the story of how Ms. Santos-Concio almost resigned due to the fierce ratings war between the country’s two largest TV networks and how the pressure of winning and losing the high-stakes game led her to handing in her resignation to her bosses who refused to let her go.

She instead took a break which spawned rumors in the industry, before returning to take the helm again.

My Journey: the Story of an Unexpected Leader is currently on its second printing and is available in leading bookstores nationwide for P550.

Murakami calls for fight against history revisionism

TOKYO — Haruki Murakami, the Japanese author perennially pegged as a contender for the Nobel literature prize, has called for a fight against historical revisionism in a rare interview with Japanese media published on Sunday.

His comments came after a successful Japanese hotel chain operator triggered an angry backlash from China earlier this year for his book claiming the 1937 Nanjing massacre committed by Japanese troops a “fabrication.”

Critics say that revisionists have grown bolder under nationalist Prime Minister Shinzo Abe, who says Japan must shake off past constraints, including altering its war-renouncing constitution imposed by American occupiers after World War II.

Toshio Motoya not only penned a book calling the Nanjing massacre a lie but proudly displays it in guest rooms of his nationwide chain of APA hotels.

China says 300,000 people died in a six-week spree of killing, rape and destruction by the Japanese military that began in December 1937.

Some respected academics estimate a lower number of victims, but mainstream scholarship does not question that the incident, known as the “Rape of Nanking,” took place.

Published in February, Murakami’s latest book Killing Commendatore references the Holocaust and the Nanjing massacre.

Asked about why he addressed the issues, he told the Mainichi Shimbun newspaper: “Because history is the collective memory of a nation, I think it is a grave mistake to forget about the past or to replace memory with something else.”

“We must fight” against historical revisionism, he added.

“Novelists are limited in what we can do, but it is possible for us to fight such forces in the form of storytelling.”

Murakami has often criticized his country for shirking responsibility for its World War II aggression.

In 2015, he said Japan must repeatedly say sorry to China, Korea and the other countries it invaded in the 20th century until its former victims have heard the apology enough.

Murakami became a global sensation with the publication of Norwegian Wood in 1987 and has written several best-sellers including 1Q84 and Kafka on the Shore. — AFP

For good professional makeup artists only

CELEBRATING THE “long and solid relationship” between the country’s makeup artists and arguably the country’s largest department store, the SM Store Beauty section has announced that selected members of the makeup industry will be given a PRO card — a discount card for all their cosmetic needs.

“We’ve always had a very close association with the top makeup artists of the Philippines. So this is one way to reward them,” Viki Encarnacion, marketing director of Watsons Personal Care Stores., Phils., during the launch on April 27 at SM Makati.

The discount card — not to be confused with the company’s existing rewards cards: SM Advantage and SM Prestige — will offer 10% discount for all purchases (“sale or no sale,” said Ms. Encarnacion) made at all the SM Store Beauty Section in the country.

Currently, the PRO card is only extended to what Ms. Encarnacion described as the “crème-de la-crème” of the makeup industry.

Two hundred fifty makeup artists were chosen to receive the cards including Fanny Serrano, Jesi Mendez, James Cooper, Jigs Mayuga, and Jake Galvez.

The cards will be valid until the end of 2018. After the prescribed period, makeup artists will once again be screened to see if their cards will be renewed for a further period.

Those interested in applying for the card must undergo a screening process, Ms. Encarnacion said.

“I’m sure a lot of people would want to get hold of a discount card because as makeup artists, you use a lot of things — not only makeup but tools including supplies like cotton, cotton buds, tissue paper and all that,” she said.

Interested makeup artists must send the unit a message and their portfolio, then they will undergo a screening process. Although Ms. Encarnacion did not give details about the application process, she said they are open “to whoever is interested because we also want to limit this to the good, professional artists.”

“We’re making it an exclusive feature for makeup artists,” she said. — Zsarlene B. Chua

Dare to hire!

I CAME ACROSS a digital ad — #DareToHire: Special — that struck me as truly being actionable, giving corporations a suggestion of great opportunities for hiring while at the same time exuding well-deserved compassion.

It’s a good commercial. It’s truthful, without a bit of exaggeration, and at the end inspires employers to think about the possibility of hiring someone different.

Project Inclusion and the Unilab Foundation’s one-and-a-half minuter opens with an extreme close-up of a pencil and a folder, which segues to a rather stern-looking female interviewer brusquely asking an interviewee why he thinks he should be hired. Dramatic lighting here where you are allowed to clearly see the man only after a couple of seconds.

“It’s true,” the man says, “Hindi kami marunong…” (we do not know) and he pauses. The succeeding frames slowly enumerate what people with disabilities (PWDs) “do not know”: the video shows a PWD waiting for his bus very early in the morning. “Hindi kami marunong ma-late sa work,” goes the voice-over. Other frames show a woman packaging some product in a store. Another shows a man on a computer. The scriptwriter is able to bring out the remarkable strengths of PWDs, dramatized by day-to-day routines in the workplace that these special people excel in — and which, let’s face it, many employees falter and fail at.

While the action is going on on the screen, we read messages in English of what PWDs are capable of along with the accompanying audio which has the interviewee describing their strengths in everyday vernacular.

“The traits that most people see as their disadvantages often turn out to be the factors that allow them to contribute and excel in the workplace,” is one message. “Persons with disability often work well with structured routines and habits,” is another. “They are sincere with their jobs.” “Hindi kami marunong magpabaya (We’re not capable of being careless),” goes the voiceover. “Hindi kami marunong mandaya (We don’t know how to cheat).” And onwards with other virtues: They do not lie. They are earnest and straightforward. They are focused and pay remarkable attention to detail.

The director’s pacing is good. And the music quietly accompanying the entire commercial adds particular credence to the goings-on. So, the viewer comes to the realization that he often rashly judges a PWD as broadly “hindi marunong.”

The material shows some of the PWDs in different industries, in their actual workplaces in retail, food and beverage, hospitality, and technology. A purchasing clerk who is also a person with autism, Gian Mendoza, very pleasant looking fellow, all smiles, carries a folder as he looks straight at the camera. Others separately shown working with concentrated energy are Mariet Enriquez and Ryan Dee, pharmacy assistants at Southstar Drug, who both have Down Syndrome; Paolo Diocera, a deaf man who is one of the IT staff at Abenson; and Randy Motoomull, a product brand management clerk of UNAHCO, a person with autism — all looking and acting like the next fellow in the office.

There is an interesting side story to all this, that of Vico Cham of Unilab Foundation, who is Project Inclusion’s first employee. The launch of the #DareToHire: Special commercial coincides with Vico’s fourth anniversary at work.

In 2013, Vico was a 22-year-old with a talent for painting and computer graphics in search of work. After interviews, he was hired on May 6, his first day as an administrative and graphics design assistant. Calling himself “Mr. Proudly Autistic,” he is a talented artist, a national awardee, and a global ambassador. He is an Apolinario Mabini 2016 PWD of the Year Awardee, and a recipient of the 2016 International Naturally Autistic People Special Recognition for Visual Arts in Vancouver, Canada. He is also a Best Buddies International speaker and ambassador, and an artist for the Fashion Arts Autism Benefit project.

Maia C. Melencio, Unilab Foundation marketing communications manager, revealed, “There are an estimated 10 to 15 million PWDs in the country. Approximately half of them are of working age. Despite the laws that protect their rights, PWDs continue to be an untapped human resource.”

“Project Inclusion is a program of the Unilab Foundation, focused on enabling the employment of PWDs. It has proven that given the right preparation, training, and support, PWDs can make unique contributions to the workplace and to society. The program prepares the job-seeking PWD and the employer for the job transition,” she said.

Take a low bow, Unilab Foundation and partners “that helped conceptualize and bring this video to life”:

Credits. Client-company, Unilab Foundation. Grant Javier, program manager for Project Inclusion, Roanne Duran, Unilab Foundation assistant communications manager; Maia Melencio, Unilab Foundation marketing communications manager. Creative agency, Over the Moon Communications: Joey Guison, managing partner; Betsy Baking, managing partner. Production: Dante Nora, producer; Ramir Tiamzon and Chewie Orellana, associate producers. 57 Studios Manila Co. LTD, production team: Shem Hampac, director; Junil Managbanag, production manager; Jofre Nachor, executive producer. Hit Productions, Inc., musical score producer. Salito Malca, chairman/CFO; Vic Icasas, president/managing partner; Arnold Buena, arranger/composer.

Nanette Franco-Diyco ended her 15th year advertising career as Vice-President of JWT, segueing into the world of academe, teaching communications at the Ateneo de Manila University.

nanettediyco131@gmail.com

What is ‘selling’?

A DEFINITION of “selling” found on the internet reads, “Give or hand over (something) in exchange for money.” Is this really what it means? About the only people who might fit this definition are store clerks at a supermarket check-out counter. We don’t do much better with the synonyms — put up for sale, offer for sale, put on sale, dispose of, vend, auction, etc. This definition fares a little better: “the last step in the chain of commerce where a buyer exchanges cash for a seller’s good or service, or the activity of trying to bring this about.”

For the professional salesperson, it is the activity of trying to persuade a client to purchase that defines the selling process. Great salespeople exert all their efforts in making their customers see value in the purchase. They don’t just present a product and hope for the best. They explain, cajole, persuade, convince, induce, encourage, and motivate the customer to make the purchase. The better they are at this process, the more the customer wants to buy.

Consider for a moment; every day we make purchases, many of which we really don’t want to make. There is a world of difference between parting with money to buy a new dress, the latest cell phone, an expensive but thoroughly enjoyable meal, and buying a replacement motor for your washing machine, a new set of tires for your car, or paying an electrician to re-wire your house! The reason why the first three purchases are “pleasurable” is simply because you set your own need for the purchase. You can already imaging yourself impressing your boyfriend in your new frock, or showing off to your friends with the latest smart phone. By the time you make the purchase, you know what you will do with the item, how and when you will use it, and what pleasure or satisfaction it will give you. Do you need a salesperson to help you make this purchase? Well admittedly, you might need some product information or be willing to listen to opinions ideas and suggestions. But at the end of the day, the decision to buy is all yours and you would, in all likelihood, have made the purchase with or without the entreaties of a well-meaning salesperson (and sometimes in spite of it!).

New tires? Hardly sexy and somewhat difficult to get enthusiastic about. So the efforts of a salesperson are called upon to convince you to buy. To part with money for such a purchase, you must see some value. Perhaps improved fuel economy, a quieter ride, better road holding, and greater safety for you and your family. It is the salesperson’s job to focus your attention on these “benefits.”

This is done by engaging the customer in conversation, the purpose of which is to uncover important information which can be used to help match products or services against the client’s needs. A salesperson who sits in front of a client talking about his own products and services is missing the opportunity of finding out what the customer wants or what is important.

Now, I know many of you will be thinking that you will replace your tires on your car as and when they wear out. I would agree and think that most car owners drop into Bridgestone or Good Year and with a grimace, part company with a wallet full of notes to have the old tires replaced with exactly the same size, brand, and tread pattern. But here’s the deal! You have a choice and a salesperson is needed (unless you have “expert” status yourself) to help you make a choice which is appropriate for your needs, particularly when this means changing from what you usually buy.

When a purchase is for a cheap, simple item, a salesperson’s role is less important than for complex expensive purchases. I might be willing to purchase a cheap set of car-mats by plucking them off the shelf in Ace Hardware. Spending P40,000 to P50,000 to buy a set of off-road tires demands the help and assistance of a capable and competent salesperson who is able to furnish me with technical specifications and highlight the advantages of one brand over another.

In the company I work for, we sell geotechnical solutions to the construction industry. I am proud to be associated with products which are often new, innovative or groundbreaking and replace traditional construction methods. However, my sales team face an uphill struggle convincing clients to make choices they have not made before. For what it’s worth, I will quote a couple of responses to my sales teams’ statements. “You’ll save money” answered by, “It’s not my money. I’m just the installer.” Or, “These materials will last for over 50 years” responded to by, “Who cares? As long as they pass inspection this month, it’s good enough!”

As the value of a purchase increases, the customer will become increasingly concerned about wasting money, buying the wrong thing or committing to something that may have far reaching, and possibly negative consequences on his business. The job of the salesperson is to allow the client to reveal needs for a product or service. By asking appropriately worded questions, the salesperson can take the client through a process that makes him think about his actual situation and consider all of the problem issues and how these affect his business. The questions should help the client appreciate the value of addressing his problems.

Terence A. Hockenhull is a long-term resident of the Philippines. He is an accomplished sales consultant who currently holds an executive sales position with an Italian geotechnical company.

hockenhull@gmail.com

Coco cools with Bear Brand Choco

Ads & Ends
Nanette Franco-Diyco

IT IS GREAT talent casting intermixed with luck to be able to get a celebrity endorser to become identified with a brand. Of course, the all-important components of an ad campaign that pushes a selling message with magical abruption and with ideal media frequency are part of the formula of success.

Bear Brand Choco Milk Drink had its big launch last year, with actor Coco Martin contracted to be the symbol of health and energy among school children. This is meant to go above and beyond the micronutrients extolled by co-celebrities within the legendary Bear Brand brand and its variants.

Summertime saw the relaunch of Martin in Bear Brand Choco Milk Drink’s sustaining campaign. He sings and dances and has loads of cool fun with kids and a plastic pool.

Ad agency Publicis Manila explained that the commercial aims to get the attention of mothers — and in surveys, Coco Martin scores well with mothers’ approval. His long-running ABS/CBN teleserye has further boosted his hero image with mothers.

Right away we see and hear Martin and his macho back-up dancers performing the movements and tune of the 1990’s popular macho group Hagibis in a small inflated kiddie pool in a backyard. The Hagibis song was a good choice, restructured for this fun group’s singing and dancing.

The whole scene and song spells summer fun — the bright summer sun, the backyard pool, laughter galore. Director Carlo Directo said the shooting day was practically rained out — the sun had hid behind clouds the whole day. Blessed be the magic of post production! The director said he used a music video approach to movement and choreography, based on that of Hagibis but given a comical treatment.

The commercial was very briefly introduced by a worried mother’s woeful declaration that her son had left his glass of milk unfinished. Publicis Manila described it to me as milk fatigue. Fast and furious enters Coco Martin’s proffered solution. He sings — first with his band mates — the fast-paced, happy macho song declaring Bear Brand choco milk drink as savior.

The next refrain is delivered with parallel intensity and gusto by the children with Martin in their midst, still with the pool in the background. One must admit that keeping the macho back-up singers/dancers inside the pool was funny but still good blocking.

Watching the commercial, I personally admired the lead talent’s “giving his all” to his dancing and singing, ravishing the heart of the mother as he playfully winks at her while giving her a glass of chocolate milk. Director Carlo said Martin has charisma with the mothers, the very target of the commercial.

There, too, is inserted a worthwhile promo, a free ice choco milk drink shaker for every purchase of a big pack.

Take a bow, Nestlé Bear Brand Choco Drink, Publicis Manila and Pabrika.

Credits. Client-company, Nestlé Philippines. George Badaro, business executive officer; Willy Ocampo, group marketing manager; Kakam Gabunada and Carlo Fermin, consumer marketing managers; Paolo Mercado, communications director; Jayel Ladioray, creative services head.

Advertising agency, Publicis Manila: Paolo Fabregas, executive creative director; Alan Navarra, creative director; Aimee Espiritu, associate creative director; Eunice Maximo, senior copywriter; Ricky Reyes and Gabby Tripon, senior art directors; Malou Betco, strategic planning director; Yaan Sarmiento-Co, senior strategic planner; Marlen del Rosario, division head; Arvon Fernandez, associate business unit director; Thea Briones, account director; Michael Esguerra, account manager. Production: Dino dela Rama, broadcast producer, Just Add Water. Production house, Pabrika: Carlo Directo, director; Marivic San Juan and Jing Lopez, executive producers; Jun King Austria, assistant director; Larry Manda, DOP; Richard Somes, PD; Dinty Bernardo, LP; Meanne Ballesteros, PM; Regina Inocencio and Gretel Teope, PA; Aldo Directo, LM.

Nanette Franco-Diyco ended her 15th year advertising career as Vice-President of JWT, segueing into the world of academe, teaching communications at the Ateneo de Manila University.

nanettediyco131@gmail.com