H&M PHILIPPINES is planning to open three more stores in Metro Manila in the second half of the year, as the Swedish fast fashion giant continues to expand its footprint in the country.

In a statement, H&M Philippines said it is opening its first branch at the SM Mall of Asia on Friday (Aug. 4). Two stores at Greenbelt 4 in Makati City, and Robinsons Galleria in Ortigas, will also be opened before the end of the year.

The three new openings add to the company’s 26 stores nationwide, to bring its year-end total to 29 stores.

“As of May 2017, we have over 700 colleagues working in the stores, distribution center, and the support office. We are truly happy that our customers continue to patronize our business offer — fashion and quality at the best price in sustainable way,” Dan Mejia, H&M Philippines head of communications and press, was quoted as saying in a statement.

In 2016, H&M Philippines generated 869 million Swedish krona (around P5.38 billion) in sales from 21 stores. This was over 50% higher than the 557 million Swedish krona (around P3.45 billion) in sales generated from 15 stores in 2015.

Sales this year are expected to grow, as the company opens more stores.

Mr. Mejia said H&M Philippines will launch an online shop later this year, but did not give details.

Globally, H&M has opened a total of 4,351 stores in 64 markets as of end of 2016. — Chrizelle Anne D. So