SHOPPING FOR authentic National Basketball Association (NBA) merchandise in the country has been made easier with the recent launch of NBAStore.com.ph, the first official online NBA Store in the Philippines.
Geared towards complementing physical shopping at the four NBA Stores in different parts of the country — Glorietta 3, Mega Fashion Hall and TriNoma in Metro Manila and Ayala Center in Cebu — the online destination will provide fans across the Philippines with access to official NBA merchandise on their computer, mobile and tablet devices.
The user-friendly site offers a wide variety of NBA merchandise from all 30 teams, including jerseys, footwear, headwear, accessories, and collectibles that are divided in categories, and from brands such as adidas, Mitchell & Ness, New Era, Nike, Spalding, Stance, Under Armour, and Upper Deck.
“The launch of NBAStore.com.ph strengthens our efforts to extend our reach further across the Philippine archipelago,” said International Athletic Trading Company, Inc. (IATC) President and CEO Melvin Lloyd Lim, whose group first opened the NBA Store in the country in Glorietta 3 in Makati in December 2014.
“We are committed to bringing the NBA closer to the fans by outfitting them with the latest authentic NBA merchandise,” he added.
For NBA Philippines Managing Director Carlo Singson, the setting-up of NBAStore.com.ph is a continued testament to their commitment to the Philippine market and how important it is to the NBA.
“With the combined presence of our four brick and mortar NBA Stores in the country and NBAStore.com.ph, we can now provide authentic NBA merchandise to our fans in the Philippines wherever they are,” said Mr. Singson, adding, “NBAStore.com.ph gives us an exciting new platform to engage our fans and provide them with another touchpoint to our players and teams.”
NBAStore.com.ph offers various payment options for shoppers, including credit card, cash-on-delivery, online banking, as well as over-the-counter bank deposits and non-bank partner outlets.
The online NBA Store in the Philippines marks the league’s 14th branded international online store, an avenue which, the league said, is generating a third of its merchandise sales from outside the United States.
For all the latest news and updates on the NBA and NBA Store Philippines, visit www.nba.com and follow the NBA on Facebook (www.facebook.com/philsnba), Twitter (www.twitter.com/nba_philippines) and Instagram (@nbastoreph). — Michael Angelo S. Murillo
