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A surge in online retailers

Businesses of different sizes have been digitally present before the lockdown. Yet, since the ongoing pandemic has forced some to stay and work at...

How to reach more consumers by building a solid an online...

A recent study revealed that 60 percent of consumers use emotional language to describe products or brands they love–the same vocabulary used for family and friends. So how do you build that kind of authentic relationship with customers? By creating relatable content.