Roxaco Land Corporation (“RLC”), a subsidiary of Roxas and Company, Inc. (“RCI”) ushered 2023 with an aggressive expansion program in its real estate and hospitality units.
RLC will launch land development projects in the Tagaytay to Nasugbu corridor, buoyed by strong demand and accelerating property prices. The town of Nasugbu, Batangas has been identified by large infrastructure groups as a prime destination and access point into Western Batangas from Metro Manila, attracting locators and home buyers. The planned extension of the CTBEX toll road and the emergence of the CBEX alternative route will substantially reduce travel time from Metro Manila to Nasugbu to just over an hour. RLC resumed land development and construction of sold units in its low cost and mid-market open lot and housing projects in Nasugbu. These were stalled during the pandemic but are back on track.
In Tagaytay, plans are being finalized to launch the Anya Villa Project, a low density offer that targets the higher end segment of the property market. The success of the RLC-owned Anya Resort Tagaytay gave rise to a strong brand for boutique residential resort developments that can be replicated throughout the country’s many prime tourist destinations.
RLC is leveraging on the recovery of local travel and tourism, boosting occupancy levels in all of its budget hotels located in Metro Manila. Guests are returning and pushing bookings to near pre-pandemic levels. RLC is implementing phased renovations of its hotels as well as targeted marketing programs to strengthen its customer proposition.
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