REGUS is now looking to grow its flexible workspace business through franchising.
The flexible workspace provider said it is now planning to “generate local investment opportunities and accelerate the global growth of its business with franchise partnerships.”
“The Philippines is the third largest and most mature market for Regus across Southeast Asia. We have an unprecedented opportunity to fill gaps in the market and secure top development locations by beginning to establish franchise partnerships in the country,” Matthew James Kenley, IWG head of partnership growth, said in a statement.
With the new program, Regus said it will have a comprehensive infrastructure in place to support franchisees. The Regus franchise team will also work with franchisees to find the right location and design, and have the operational and marketing tools to grow their market.
“Some of the most exciting locations that are on the rise are actually outside the metro areas in other parts of the Philippines,” said Lars Wittig, IWG vice-president — sales ASEAN, Taiwan, South Korea.
“There is great demand for flexible workspaces, and at the moment, the serviced office sector has a huge potential to grow outside of well-established and mature major cities into regional and provincial markets.”
As part of IWG, Regus has a global network of over 3,300 centers in more than 1,100 cities and 110 countries.