Follow us on Spotify BusinessWorld B-Side
Marketing is a tool that businesses can employ to increase brand awareness, acquire customers, and improve engagement. But is there a right way to do marketing? In this B-Side episode, BusinessWorld asks what businesses should prioritize in their marketing campaigns with Ashish Goel, product marketing manager of Zoho Corporation’s Campaigns, Marketing Automation, and Sites divisions.
Editing by Jino Nicolas and Arjale Queral
Follow us on Spotify BusinessWorld B-Side
