Owner of Friday’s Boracay resort sees lower sales in seven months

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BOULEVARD Holdings, Inc. said its Friday’s Boracay Resort reopened on Oct. 30, 2018. — HTTPS://WWW.FRIDAYSBORACAY.COM/

BOULEVARD Holdings, Inc. (BHI) reported a decrease in sales in the seven months ending December, as operations were still affected by the six-month closure of Boracay.

In a disclosure to the stock exchange on Wednesday, the company said sales dropped by seven percent to P10.74 million in December. On a seven-month basis, BHI’s sales further fell 42% to P29.42 million, versus P50.52 million in the same period a year ago.

BHI owns Friday’s Holdings, Inc., which in turn operates Friday’s Boracay Beach Resort.

The company attributed the negative performance to the closure of Boracay Island from April to October last year, upon orders by President Rodrigo R. Duterte to rehabilitate the renowned tourist destination.

BHI said it resumed the hotel operations of Friday’s Boracay Beach Resort last Oct. 30, and is upbeat on the business prospects on the island.

“With the reopening to local and international tourists which started on Oct. 26, 2018, Friday’s Boracay Resort management and staff are excited to welcome their guests on a successful relaunch with our continued efforts to make resort experience more enjoyable to our guests around,” the company said.

The company is also banking on the increase of travel agents promoting Boracay’s cleaner environment, which it said is comparable to its state in the 1980s. This could ensure the continuity of their business operations. — Arra B. Francia