Facebook holds PHL digital summit

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SOCIAL media giant Facebook will be holding its first digital summit in the Philippines from Nov. 11 to Dec. 9 on its dedicated summit website.

The summit will feature 20 sessions tackling a variety of subjects including the future of commerce, emerging trends in the age of social video, and inspiration from small businesses that are pivoting in the new normal.

Some of the speakers at the summit are Facebook COO Sheryl Sandberg who will be sharing a preview of new features meant to “enhance business and community connections,” according to a press release on Facebook; Facebook vice-president of business marketing and chief creative officer Mark D’Arcy who will talk about responsibility of marketers and their impact to online communities; and content creator Nuseir Yassin, aka Nas Daily, who will talk about his experience in connecting with a digital community of 25 million followers across 197 countries.

“We recognize that the challenges businesses are facing now may continue to evolve, as the situation remains fluid and uncertain. In the first Facebook Summit Philippines, we will shine a light on Filipino resilience, share insights and emerging trends on digital commerce, and provide tools and resources that will help Filipino businesses and communities move forward together in the new normal and beyond,” said Facebook Philippines country director John Rubio, said in the release.

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The Facebook Summit can be accessed starting Nov. 11, 10 a.m., via https://forwardtogether.fb.com/ . — ZBC

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