THE 32nd Golden Disc Awards, Korea’s version of the Grammys, will be held in Manila on Jan. 10 and 11 at the SM Mall of Asia Arena.

Dubbed as the grandest and most prestigious awards show and music festival in Korea, Golden Disc is staged yearly by the Music Industry Association of Korea to recognize outstanding achievements in the music industry in South Korea.

Launched in 1986, it will only be the fourth time that the award show will be held outside Korea. China, Malaysia, and Japan also hosted the Golden Disc Awards in 2015, 2013, and 2012, respectively.

The show, presented by All Access Productions (AAP) with HM Entertainment in partnership with Lumos E&M, and Korean cable network JTBC, is seen as the biggest Korean pop event to be held in the Philippines, with 24 to 28 artists participating in the two-day extravaganza.

The lineup of performing artists will be announced upon release next month of the nominations, which include Album of the Year, Song of the Year, and Best New Artist.

“Those who actively promoted in 2017 will likely be included in the roster of artists,” said AAP managing director Alfredo delos Santos.

A Golden Ticket, priced at P25,000, guarantees entry to both show dates and red carpet access prior to the main event. Other ticket tiers are: SVIP, P12,000; VIP, P10,000; Lower Box, P8,000; Upper Box, P5,500; and General Admission, P2,500. Ticketing charges apply. There will be a pre-selling at the Eastwood Mall on Nov. 26, with public selling commencing the day after. Tickets will be available at SM Tickets.

In a press conference over the weekend, the producers said the first show will focus mainly on artists with CD releases while singers with impressive digital sales will perform on the second day. The show will be televised in Korea through JBTC. Local broadcast rights are under negotiation.

HM Entertainment President Steven Ko said the staging of the Golden Disc Awards in the Philippines will set an entertainment industry precedent.

“This will be the biggest show by far and fans should not miss it,” he said. — C. S. Visto