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Ayala Automotive fuses sight, sound in Art Fair piece

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Ayala Corporation (AC) Art 1
Installation view of “Car Keys.”

IAN Carlo Jaucian’s “Car Keys” was the featured work of Ayala Corporation (AC) Automotive in the 2019 edition of Art Fair Philippines held on Feb. 22-24 at The Link in Makati City.

Mr. Jaucian’s work repurposes a car wheel into a “vinyl record” being played on a contraption resembling a gramophone. The device relies on an infrared proximity sensor to measure topographical differences on the outer surface of the spinning wheel. The data gathered are translated into ASCII numbers, then relayed to a computer keyboard where it gets interpreted into digital music.

AC Automotive in a statement called the piece “an amalgamation of visual and musical symmetry . . . bridging the gap between harmonious visual design and cyclic music through the language of numbers.”

Ayala Corporation (AC) Art 2
Ian Carlo Jaucian’s “Car Keys” repurposes a car wheel into a “vinyl record” being played on a contraption resembling a gramophone.

It added “Car Keys” shows “how passion can drive the seemingly cold and calculating precision of automobile engineering and design into unexpected — and often amazing — outcomes.”

Art Fair Philippines, which finished its sixth annual staging, features modern and contemporary visual art in the country.

AC Automotive distributes Volkswagen, Kia and KTM vehicles in the Philippines, as well as represent the largest dealership networks for Honda and Isuzu. The company manages 92 dealerships across the five brands, owning 27 of these.

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